DoubleVerify

We’re excited to announce that DV has expanded brand suitability measurement to Meta Threads feed — providing global advertisers with the trusted, third-party verification they need to enhance transparency, align with suitable content, and maximize performance on Meta’s newest platform. With this launch, DV now provides comprehensive verification coverage across Meta environments, including Threads feed, Instagram Feed & Reels, Facebook Feed & Reels, In-Stream Video and Audience Network. Powered by our AI-driven Universal Content Intelligence™ engine and available through DV Pinnacle®, this expansion helps advertisers uphold brand equity, reduce media waste and drive stronger results across Meta Threads. Learn more: https://buff.ly/SsyKcrY

AI slop, or AI-generated content, is becoming increasingly prevalent on websites and social media feeds As such, advertisers should be cautious of where they place their ads. In BusinessWorld Publishing Corporation’s latest article, Tinee Cruz, DV’s Senior Sales Director, emphasized that associating their brands in such a digital environment could influence brand reputation and damage consumer trust, which negatively impacts revenue. Read the full article here: https://lnkd.in/ehR92EN6

What a fun fall evening in NYC! Last night’s Industry Happy Hour brought our demand-side and supply-side community together for one last chance to unwind and make vital connections for 2026. 🤝 Thank you to everyone who joined us!

APAC experiences nearly double the global average in ad violations, leading to ad budget waste for businesses across the region. In a recent podcast episode on MONEY FM 89.3’s Breakfast Show with Audrey Siek, CEO Mark Zagorski shares how AI is revolutionizing the advertising industry and outlines what actions businesses should take before the holiday shopping season goes in full force, in order to drive quality outcomes and manage ad spend. Listen here: https://buff.ly/pbopIde

As highlighted by Digiday, brands are rediscovering the value of news-driven media. DV’s News Accelerator™ is helping lead that shift — empowering advertisers to invest confidently in trusted journalism with data, education, and AI-powered tools that balance brand suitability and scale. DV research shows ads on news content drive nearly 10% higher engagement than those on non-news sites — proof that when brands show up in quality journalism, audiences take notice. Learn more in the full Digiday article: https://lnkd.in/eYTHEiHs We will continue investing in DV News Accelerator — helping advertisers leverage a nuanced approach to maintain brand suitability while supporting the monetization of news publishers worldwide.

Good Apple in partnership with DV Scibids AI™ win the OMMA Award for Excellence in Online Advertising in the Programmatic category! We're incredibly proud that DV Scibids AI™ helped power this award-winning work — driving $50M in incremental sales for a national grocery store chain through AI-powered, optimized programmatic buying across CTV, display and social. Thank you to OMMA for the recognition and to Good Apple for being an exceptional partner by pushing the bounds of what's possible in digital marketing creativity.

Thank you to everyone who joined us at our session today at Advertising Week New York, where DV’s CMO Dan Slivjanovski and CRO Gian LaVecchia took the stage to explore “The AdTech MAP for Verification, Optimization, and Proven Outcomes.” Reach out to learn more about how DV is helping brands and agencies take back control of their media investments — and drive measurable business outcomes: https://lnkd.in/eNCsgMWR #AWNewYork

In an age of fragmented platforms and lack of unified transparency, marketers are facing a crisis of confidence. Join DV's CMO Dan Slivjanovski and CRO Gian LaVecchia tomorrow from 11:40am-12:10pm at Advertising Week New York for a powerful session on how to reclaim control in today’s chaotic ad ecosystem with DV's Media AdVantage Platform: https://lnkd.in/e2j34xiR

From London to Tel Aviv, September at DV was the perfect end to an incredible summer, packed with grand openings and celebrations. In London, we welcomed the Brixton Finishing School, a school for people interested in marketing and advertising roles, with breakfast and DV101, including panel discussion on working in media. In Berlin, we hosted our Summer Party alongside an embroidery event hosted by the ERGs. Meanwhile, in France, it was end-of-summer party time. All the way in Tel Aviv, we opened the doors to our new site and celebrated with a dreamy beach bash at Blue Tel Baruch. What a month! #DVroundup #AuthenticallyDV

Thank you for joining us at DV IMPACT: Singapore 2025! We had a blast connecting with everyone over insightful content sessions and adrenaline-pumping racing action and hope you gained valuable insights from DV’s speakers including Mark Zagorski, Steve Mougis, Conrad Tallariti, and Pritika Hemmady. We would like to extend our gratitude to our guest speakers Emmanuel Ordinanza, VP, Head of Integrated Media for Nestlé PH, Harjyot Singh Arora, Sector Lead: Media, Digital & Capabilities for PepsiCo APAC, Madelin Farrington, Head of Client Solutions for KINESSO, and  Philip Spurden, Associate Director for Digital Marketing from Optus, for sharing their thoughts on how advertisers can balance brand suitability and performance in a rapidly evolving ecosystem. DV IMPACT’s next stop? Sydney, Australia! ✈️ RSVP now at https://lnkd.in/gU24nAqQ