Leadzai

Stronger together is not a moment. It’s a pattern. When focus is clear, teams move in the same direction. When teams are aligned, partners add real force. When leadership protects simplicity, execution becomes predictable. That predictability is what builds trust over time. For shareholders, strength shows up as consistency. Clear priorities. Fewer surprises. Decisions that compound. We’re grateful for the continued support and confidence of our investors: BlueCrow Capital, LINCE CAPITAL, Portugal Ventures and 3xP Global. Special thanks to António Mello Campello, Filomena Pastor, Silvia Silva, Francisco Costa, Tomás Lavin Peixe and Miguel Lemos. This past week was about reinforcing how we work together. Not short-term momentum, but long-term confidence. That’s what being stronger together ultimately delivers.

Being stronger together requires discipline, not ambition. Uri Levine message was simple and uncomfortable in the best way: focus is not about what you do. It’s about what you decide not to do. One company equals one product. One product equals a clear value proposition for a clear audience. Not multiple stories. Not parallel bets. Not nickels and dimes. The companies we admire didn’t win because they did more. They won because they removed complexity and executed one thing exceptionally well. Uri reminded us that focus happens in phases, one at a time. First product-market fit. Then the business model. Then growth. And that simplicity is not a branding exercise. It’s a leadership choice that shows up in features, structure, and execution. Thank you, Uri, for the clarity, the challenge, and the directness. This is the kind of thinking that helps teams move together with confidence. That’s how being stronger together actually works. #leadzai #focus #urilevine #adtech

Stronger together doesn’t stop at the company boundary. Having Microsoft AI in the room shifted the conversation. Not because of scale. Because strong partners challenge how you think, not just how you execute. The best partnerships are not transactional. They bring perspective early, before decisions harden. When focus is shared across teams and partners, execution accelerates. Less friction. Better choices. Stronger outcomes. That’s what being stronger together looks like in practice. Thank you, Agnes Thomas for your presence and enthusiasm! #leadzai #microsoftai #strongertogether #focus

Stronger together only works when teams share the same context. Bringing everyone into the same room changed the dynamic. Assumptions surfaced. Questions came earlier. Trade-offs became explicit. When teams understand the why, execution gets lighter. Fewer handoffs. Less rework. Faster decisions. Alignment isn’t created in decks. It’s built when people leave the room with the same understanding. That’s when teamwork starts to compound. #leadzai #adtech #teamwork #strongertogether

Stronger together starts with focus. Our annual kick-off last week was not about adding initiatives. It was about removing noise. When priorities multiply, teams pull in different directions. When focus is clear, effort compounds. This week was a reminder that strategy is not a list of ambitions. It’s a set of choices everyone can point to. Alignment begins when the whole room knows what matters most. This is how we’re starting the year. Clear focus. Shared direction. No noise. Stronger together starts now. #leadzai #adtech #focus #strongertogether

Scaling shouldn’t mean hiring more people. It should mean making the people you already have more capable. When growth depends on headcount, margins shrink and complexity grows. When growth depends on systems, every client adds clarity. Not chaos. That’s the real difference between being busy and being scalable. > Swipe to see what scaling should really look like. And a quick test to check if your growth model adds structure or stress.

Automation is powerful. But when it runs without human oversight, it often optimizes the wrong thing. Faster than ever. At Leadzai, we combine automation with judgment. Because performance isn’t just about what scales. It’s about what stays accountable. > Swipe through to see why automation alone isn’t the answer.

Every new client should add profit. But for most agencies, it adds pressure. You celebrate the sale, then watch your margin shrink as delivery gets heavier. It’s not your pricing. It’s your process. Each new client brings unique goals, workflows, and reporting requests. Your team adapts, but every “small exception” compounds into operational drag. The more clients you take, the more unique setups you manage. That’s not scale. That’s fragmentation. Before onboarding your next client, ask three questions: 1. Can we serve them without changing how we operate? 2. Do they fit our existing campaign model? 3. Will their reporting flow into our current system, or create another manual step? If you answer “no” to any of these, that deal might grow your revenue, but it will shrink your profit. What’s one operational rule you use to keep client growth profitable, not painful? > Share how you spot (or stop) margin drain early.

Is your 2026 strategy ready for the new consumer landscape? Google's visionaries share 5 essential digital marketing trends you need to know: 🧠 AI's next frontier: Leaning into Generative Engine Optimisation (GEO) 🤝 Co-Creation: Moving from telling stories to audiences to co-creating worlds with them ✨ Nostalgic Remix: Using classic IP to create fresh, comforting new memories, from old ones. 🎯 Present Wellbeing: Win customers by delivering instant, intermediate smaller rewards instead of distant goals 🌱Sustainability: as tangible value and efficiency gains Don't get left behind, read the full #ThinkWithGoogle insights including marketing trends and key predictions for 2026 here: https://lnkd.in/eHEB2z27

In the race to scale Marketing services, two terms AI and Automation, are often used interchangeably as if they mean the same thing, when they don’t. Our latest Industry Insight report “AI vs Automation: Efficiency gain ideas for digital agencies” breaks down the differences and how to use them together for maximum impact, known as Intelligent Automation. Within the article you’ll learn: • The distinctions between 🤖doing and (AI) thinking 🧠 • How using them together is more powerful • Awareness of the AI Act within the EU • 5 key efficiency gain ideas for your agency to consider this year If you’re planning your 2026 growth strategy, this is the report to start with this new year with🤓 Read the full blog here: https://tr.ee/FjYGZ0 Let us know what you think in the comments 👇