Turn your invisible app into a merchant magnet
Most Shopify apps get lost in the noise. Not because they're bad products, but because founders can't clearly communicate what they built, who it's for, and why merchants should care.
I fix that through strategic positioning and App Store optimization that converts browsers into buyers.
Former Head of Growth at ReConvert (scaled to 65,000+ users) | Worked with LimeSpot, and other Shopify ecosystem companies
Your app works. Merchants who use it love it. But new merchants scroll right past your listing.
Your competition isn't just other apps. It's merchant inaction. The default choice when your value isn't immediately obvious.
Generic descriptions, weak positioning, and unclear messaging are costing you installs every single day.
I help you understand what you actually built, articulate why it matters, and position it so choosing your app becomes the obvious decision.
No generic SEO tweaks. No surface-level copy changes. Deep competitive analysis, customer insight audits, and strategic positioning that makes your value proposition impossible to ignore.
How I Help
Two focused offerings designed to transform how merchants perceive your app.
30-Day Strategic Positioning Sprint
Deep competitive analysis, customer insight audits, strategic positioning workshops, and App Store listing optimization.
- Competitive landscape analysis
- Customer insight audit
- Positioning workshop sessions
- App Store listing rewrite
- 90-day implementation roadmap
Strategic Partnerships & GTM
For established apps ready to scale beyond the App Store with sustainable growth channels.
- Partnership strategy development
- Go-to-market planning
- Channel identification
- Outreach frameworks
- Revenue diversification
Get App Store insights that actually work
Join Shopify app founders who get actionable positioning and optimization strategies. Real insights from real audits.