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REVENUE LEAK RECOVERY FOR SMALL SAAS · STRIPE & LEMON SQUEEZY

Save customers before they leave. Learn why when they do.

ChurnNote helps Stripe and Lemon Squeezy founders catch churn risk early, save customers at the cancel moment, recover failed payments, and learn exactly why customers leave.

$12/month. No revenue cut. Try free before connecting Stripe or Lemon Squeezy.

Churn risk detected

Radar

Sarah has not logged in for 21 days

Plan: $49/monthRisk: HighTrigger: Low usage

Cancel flow shown

Cancel Flow

Sarah clicked “Cancel”

ReasonToo expensive
Offer shownPause 30 days or 25% off
StatusSaved

Reply analyzed

Reply Intelligence

“Loved the product, but we needed team permissions.”

Reason: Missing featureRecoverability: High

Win-back trigger: Team permissions shipped

Most churn tools tell you after the customer is already gone.

By the time your billing dashboard says “cancelled,” the real chance to act may already be over. The cancellation is not the only leak. The missed signals before it, and the missed follow-up after it, are where revenue quietly disappears.

Failed payments that could have been recovered
Customers who opened cancel flow but didn't finish
Customers who went quiet for weeks before cancelling
Customers who would have accepted a pause or downgrade
Customers who left over one fixable feature
Cancellations with no reason captured at all

ChurnNote works before the cancel click, during the cancel moment, and after the customer leaves.

One simple loop for before, during, and after cancellation.

Catch the warning signs, save customers at the cancel moment, and learn why lost customers left, without another bloated dashboard.

Before they cancel

Churn Radar spots risk early

See inactivity, failed payments, abandoned cancel flows, and scheduled cancellations before they turn into lost MRR.

Failed payment recovery

Catch involuntary churn before the subscription disappears.

During cancellation

Smart Cancel Flow captures the reason

One question, asked the moment they click cancel.

Show the right save offer

Offer a pause, downgrade, discount, or simple fallback based on why they are leaving.

After cancellation

Turn replies into clear churn reasons

See why they left, how recoverable they are, and what to do next.

Win back when something changes

Follow up when you ship the missing feature, launch a cheaper plan, or fix the issue.

Detect risk → save at cancel → recover failed payments → understand reasons → win back when something changes.

A plain-text founder email that gets real replies.

Not a survey. Not a form. Just a short email that feels like it came from the founder, so customers are more likely to tell you why they left.

From: Alex <[email protected]>

Subject: quick question

Hey Sarah, I saw you moved on from Acme. Totally understand, things change. You were with us for almost 4 months so I'm genuinely curious what shifted. Mind sharing what made you look elsewhere? Alex

From: [email protected]

Subject: Re: quick question

Hey Alex. Honestly, I loved the product but I switched to ToolX because they had the Slack integration I needed. If you add that, I'd come back in a heartbeat.

That reply is worth more than any exit survey, and Sarah might just come back.

Send from your own domain with Custom SMTP, or let ChurnNote send on your behalf until you connect it.

Ship-to-Recover

Customers told you why they left.When you fix it, ChurnNote helps bring them back.

Failed-payment tools stop at payment retries. Ship-to-Recover turns the work you were going to do anyway, building your product, into recovered revenue.

1

Capture why they left

Cancel-flow answers and exit-email replies become structured reasons: the feature, the price, the competitor.

2

Ship the fix

Build the thing customers asked for. Mark it shipped in ChurnNote in one click.

3

Win them back, track the MRR

ChurnNote drafts a personal win-back for exactly the customers who asked, and credits recovered MRR to that ship.

Ship-to-Recover in action: one customer's timeline.

See what happened, what the customer said, why they left, and when they're worth reaching back out to.

Win-back readyMissing feature

Apr 1 · 3:12 PM

Subscription cancelled

$49/mo · Pro plan · 4 months

Apr 1 · 3:27 PM

Exit email sent

Subject: quick question

Apr 2 · 10:05 AM

Customer replied

“I switched to ToolX because they had the Slack integration I needed...”

Apr 2 · 10:05 AM

Grouped: Missing feature

Waiting for product change

Apr 14 · 9:02 AM

You recorded: Slack integration shipped → Win-back drafted for review

Every reply becomes a timeline. Reason grouped, action recorded, follow-up queued.

Your churn recovery, on one page.

See who is at risk, who tried to cancel, who replied, and who is ready to win back.

churnnote.com/dashboard

At-risk MRR

$1,840

across 6 customers

Cancel saves

5

$640 saved this month

Top churn reason

Pricing

38% of replies

Win-backs ready

3

$420 recoverable

Recent churn activity

S
Sarah Kim2h ago

Missing Slack integration

Win-back ready$49/mo
J
James Chen5h ago

Stuck in cancel flow

Cancel flow opened$99/mo
M
Maria Lopez1d ago

No activity 14 days

At risk$29/mo
D
David Park1d ago

Card retried successfully

Payment recovered$79/mo

Slack alerts

Know when a customer becomes risky, tries to cancel, or gets saved.

Connect Slack with one webhook and get alerts for churn risk, abandoned cancel flows, failed payments, accepted offers, and win-back opportunities.

  • Real-time churn risk alerts
  • One Slack webhook, no app install
  • Test ping before going live
#

#churn-alerts

CN

High-risk customer

Sarah Kim · no activity for 18 days · $49/mo

CN

Cancel flow abandoned

James Chen started cancel, didn't finish

CN

Offer accepted

Maria Lopez took the 20% discount · saved

CN

Failed payment recovered

+$99 MRR · card updated

How it works

How ChurnNote turns churn signals into recovery actions

Connect billing once. ChurnNote detects failed payments, cancel attempts, inactive customers, and cancellation replies, then routes each signal to the right recovery workflow.

~2 min

Step 01

Connect in two minutes

Add a read-only Stripe or Lemon Squeezy connection and run your free Churn Leak Report before committing to anything.

Read-only · revoke anytime · no card data

Automatic

Step 02

ChurnNote detects churn signals

Failed payments, scheduled cancellations, abandoned cancel flows, inactive customers, downgrades, and cancellation replies.

Automatic · works day one

Automatic

Step 03

Each signal gets the right action

Failed payments get recovery emails. Cancel attempts get save offers. Cancellation replies become churn reasons and win-back triggers.

Reason-based · no manual triage

Live

Step 04

See what was saved, recovered, or lost

Track saved customers, recovered payments, churn reasons, and win-back opportunities in one place.

Saves · recovered MRR · win-backs

Built for Stripe and Lemon Squeezy SaaS founders

One tool for both kinds of churn.

ChurnNote connects to Stripe or Lemon Squeezy, detects subscription cancellations, sends plain-text exit emails, collects honest cancellation feedback, groups churn reasons, and helps you follow up with customers who may come back.

Cancellation recovery

Voluntary churn

Customer hit cancel intentionally. ChurnNote listens for customer.subscription.deleted, sends a founder-style email from your own domain with Custom SMTP (or through ChurnNote until you connect it), captures the reason, and queues the win-back when you ship the fix.

Failed payment recovery

Involuntary churn

Card declined. ChurnNote runs a 3-email recovery sequence with fresh hosted invoice links. The customer updates payment, the subscription is saved.

Most tools cover one or the other. ChurnNote covers both, at $12/mo flat, no per-event fees, no percentage of recovered revenue.

Most failed-payment tools stop at payment retries.

Retries recover cards. They don't tell you why customers cancel, what to ship, or who comes back when you do. ChurnNote covers the whole leak.

CapabilityBasic dunning toolsChurnNote
Failed payment recovery emails
Cancellation reasons captured
Customer reply intelligence
Win-back drafts written for you
Ship-to-Recover: product-change win-backs
Recovered revenue tracked per ship
Watch mode when nothing is leaking yet
Free Churn Leak Score before signup
Flat pricing, no revenue cut

"Basic dunning tools" means the category of retry-and-email payment recovery products, not any specific vendor.

Why plain-text exit emails work

10-30%

Reply rate for personal emails vs <2% for surveys

60s

To connect Stripe and start listening for cancellations

$12

/month flat. Most churn tools charge $79+

Surveys get ignored. Automated NPS emails get deleted. A short, personal email from the founder? People actually reply. And tell you the truth.

One win-back pays for ChurnNote forever.

ChurnNote is $12/mo. Win back one $49/mo customer for a year and that's $588 recovered. A 4x return from a single email.

$12/mo in$588/yr out

Early founders are using ChurnNote to catch churn leaks before they disappear.

Detects failed payments

3-email recovery with fresh payment links

Captures cancellation reasons

Cancel flow + exit-email replies, categorized

Drafts recovery emails

Founder-style, reviewed before anything sends

Tracks recovered revenue

Credited to the exact ship that won them back

Built for small SaaS foundersFlat $12/month, no revenue cutRead-only billing monitoringStripe + Lemon SqueezyTry the demo before signupFree Churn Leak ScoreWatch mode if nothing is leaking yet

Simple pricing for small SaaS founders

One plan. Every feature. No revenue cut, no per-event fees, no enterprise pricing.

Built for small SaaS foundersStripe + Lemon Squeezy readyNo revenue cut

$12/month

or $99/yearSave $45
Churn Radar: at-risk customer detection
Smart Cancel Flow with reason-based save offers
Failed payment recovery emails
Founder-style cancellation emails
Reply Intelligence and churn reasons
Ship-to-Recover: product-change win-backs
Slack alerts
Custom SMTP
Stripe + Lemon Squeezy support
No revenue cut or per-recovery fee

Includes a real Churn Leak Report after signup.

One saved $29/month customer can pay for more than 2 years of ChurnNote.

Start recovering

FAQ

What is SaaS churn prevention software?

SaaS churn prevention software helps founders reduce avoidable cancellations before they happen. It detects at-risk customers, recovers failed payments, gives customers the right save path at the cancel moment, and helps you understand why people leave. ChurnNote does all of this for Stripe and Lemon Squeezy founders in one $12/month plan, then adds product-change win-backs for the customers who do leave.

Does ChurnNote replace a cancel flow tool?

ChurnNote includes a Smart Cancel Flow that asks why a customer is leaving and shows a reason-based save path (pause, downgrade, discount, setup help, or a safe fallback cancellation). But it also adds Churn Radar for at-risk detection, failed payment recovery, reply intelligence, and product-change win-backs — so it covers more of the retention loop than a standalone cancel flow tool.

How can I find out why my SaaS customers are cancelling?

The most reliable way is to email them personally the moment they cancel and ask one open question. Plain-text emails written in the founder's voice get 10-30% reply rates with honest, detailed answers. Cancel-flow surveys typically produce under 2% replies, mostly rushed dropdown responses. ChurnNote automates this loop: detects the Stripe or Lemon Squeezy cancellation, sends a founder-style email from your own domain with Custom SMTP (or through ChurnNote until you connect it), captures the reply, and groups the reason (pricing, missing feature, switched tool, timing, bad experience).

How can I win back cancelled SaaS customers?

The follow-ups that work aren't generic 'we miss you' broadcasts. They reference the specific reason the customer left and a real change that addresses it. ChurnNote captures each cancellation reason, then queues a tailored win-back when you record a fix, ship a feature, or launch a new plan. You review every win-back before it sends.

What is product-change win-back?

Generic 'we miss you' emails get ignored because nothing changed. Product-change win-back waits for the moment something actually changes. If a customer left because API access was missing, ChurnNote remembers that — and when you ship API access, it finds the customers who left for that exact reason and queues targeted win-back drafts for you to review.

Does ChurnNote work with Stripe?

Yes. Connect Stripe in about a minute and ChurnNote starts listening for cancellations and failed payments immediately.

Does ChurnNote work with Lemon Squeezy?

Yes. ChurnNote integrates with Lemon Squeezy the same way it works with Stripe: detect cancellations, send the exit email, group cancellation reasons, and queue win-backs.

Can ChurnNote stop all cancellations?

No tool should promise that, and ChurnNote doesn't. Some customers will always leave. ChurnNote reduces avoidable churn by spotting at-risk customers early, giving people the right save path at the cancel moment, recovering involuntary churn from failed payments, and helping you act on the real cancellation reasons.

What is the difference between dunning and cancellation recovery?

Dunning recovers involuntary churn. The customer's card failed, they didn't choose to leave, and the fix is updating the card. Cancellation recovery handles voluntary churn. The customer hit cancel intentionally, and the fix is understanding why and following up with a real change. ChurnNote covers both. Most tools (Churn Buster, Stunning, Stripe Smart Retries) only do dunning.

Does ChurnNote help with customers who already cancelled?

Yes. For new accounts, ChurnNote can run a one-time 30-Day Recovery Sweep after you connect Stripe or Lemon Squeezy. It surfaces recent cancellations and failed payments from before ChurnNote was connected. You review and approve any old follow-ups before they are sent. After that, ChurnNote handles fresh cancellations and failed payments automatically.

See all FAQs →

Stop losing customers you could have saved.

Run a free Churn Leak Report and see where your SaaS is leaking recoverable revenue.

Cancel anytime. No contracts.