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Creativity

Does being a sci-fi fan make you more creative?

Diving into the creativity research to understand the association between background interests and creativity.

Nov 19, 2025 • John Ward

The power of community

Do book discussion groups improve mental wellness? Evidence suggests it might, and that has implications for how creators should engage with their…

Oct 12, 2025 • John Ward

How to make your scientist characters more specific and engaging.

Generic scientists are everywhere in our storytelling, but they're almost always stock characters. Enough, I say. Here are three things you can do to…

Aug 16, 2025 • John Ward

John Ward

John Ward

I empower creators to turn dreams into reality using evidence-based insight.

Science

Does being a sci-fi fan make you more creative?

Diving into the creativity research to understand the association between background interests and creativity.

Nov 19, 2025 • John Ward

Libraries and crowdfunded comics

Getting your comics into stores is hard enough, but have you tried getting your book into the library?

Nov 2, 2025 • John Ward

When should you launch/end your Kickstarter?

Analysis shows the launch and end day of a campaign do matter, and there are two optimal strategies to pursue.

May 4, 2025 • John Ward

Recommendations

The Comics Crowd

The Comics Crowd

Kevin LaPorte

Re:Writing

Ben Blacker

Sparkle on Substack

Sparkle on Substack

Claire Venus ✨

5AM StoryTalk

Cole Haddon

Altruist Comics

Altruist Comics

Altruist Comics

horror

It's launch day!

Are you hungry for horror? Consumed is now live on Kickstarter.

Oct 7, 2025 • John Ward

One week until launch

Early bird reward information for the Consumed anthology

Sep 30, 2025 • John Ward

Dialling up the fear

Lessons from research on how to make horror stories even scarier!

Sep 13, 2025 • John Ward

How to differentiate between horror and non-horror films

A quantitative framework to help creators trigger a fear response in their audience.

Aug 30, 2025 • John Ward

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