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Startup CEO Field Guide by Patrick Salyer
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Is Your Startup Built to IPO? Understanding TAM, ACVs, and GTM
A “rule of thumb” approach to evaluate what average contract values (ACVs), total addressable markets (TAM), and go to market (GTM) is required to build…
Nov 21, 2024
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Patrick Salyer
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Annual Planning Playbook for Startup CEOs
A CEO how-to guide to annual planning
Dec 16, 2025
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Patrick Salyer
Professional Services: The Secret to Scaling Enterprise (AI Agent) Startups
A Practical Guide for Enterprise AI Startups to Leverage Professional Services
Mar 18, 2025
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Patrick Salyer
Pricing & Packaging Pillars For (AI) Startups: Five Models to Consider
Pricing and packaging is, IMO, the most underutilized, highest leverage tactic available to founders to make an immediate impact on sales. In this post…
Feb 26, 2025
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Patrick Salyer
Finding Product-Go-to-Market Fit (PGMF)
When launching a B2B enterprise software startup, it’s just as crucial to find product-go-to-market fit (PGMF) as it is to achieve product-market fit…
Feb 5, 2025
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Patrick Salyer
The 3 Phases of Enterprise Software Sales Maturity: A Founder's Guide
I've spent over a decade leading an enterprise software company, scaling it to more than $100M ARR.
Jun 23, 2023
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Patrick Salyer
Sales Playbook: What is it and How to Establish it
Insights from an enterprise software companies' playbook that led to $100M+ run rate
Jun 7, 2023
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Patrick Salyer
Sales Methodology Simplified: Ditch the Questions, Teach and Share Insights
As enterprise software founders, you can't achieve your vision and mission without customers, which means you need to sell.
Jun 7, 2023
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Patrick Salyer
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Startup CEO Field Guide by Patrick Salyer
A Startup CEO Field Guide: Musings on a startup CEO's journey including pivots, fundraises, sales strategies, & company building to $100M run rate & beyond.
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Startup CEO Field Guide by Patrick Salyer
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