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FMCG

This document contains a 26 question survey about online purchasing habits and opinions. It collects demographic information like gender, income level, and education. It also asks respondents about their preferences for online retailers, product quality from online purchases, satisfaction with home delivery, ease of online purchasing processes, and overall opinions on online marketing. The survey uses a mix of multiple choice, rating scale, and open-ended questions to understand customers' experiences with and perspectives on online shopping.

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Kishore G
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73 views2 pages

FMCG

This document contains a 26 question survey about online purchasing habits and opinions. It collects demographic information like gender, income level, and education. It also asks respondents about their preferences for online retailers, product quality from online purchases, satisfaction with home delivery, ease of online purchasing processes, and overall opinions on online marketing. The survey uses a mix of multiple choice, rating scale, and open-ended questions to understand customers' experiences with and perspectives on online shopping.

Uploaded by

Kishore G
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Questionnaire

1.Name :
2.Please select your gender group
( ) Male

( ) Female

3.Organisation :
4.Please select your marital status
( ) Married ( ) Single
5.What is your educational qualification?
( ) 10th ( ) Hsc ( ) Diploma ( ) UG ( ) PG
6.Are you earning?
( ) Yes ( ) No
7.If Yes,What is your income?
( ) below 2000 ( ) 2001-4000 ( ) 4001-6000 ( ) above 6000
8.How did you get to know about the website?
( ) Newspaper advertisement ( ) television commercials ( ) friends
9.From the given below purchasing sites,which one will you prefer more for
online purchasing?
( ) Naaptol ( ) eBay ( ) amazon ( ) homeshop18 ( ) other
10.Purchasing sites provide better service
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
11.They provide good quality products
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
12.Customers are satisfied due to this online purchasing
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
13.How often do you purchase the products?
( ) Often ( ) very often ( ) sometimes ( ) rarely ( ) very rarely
14.When was the last time that you purchased from this website?
( ) One week ago ( ) one month ago ( ) one year ago
15.How much satisfied are you with the websites?
( ) Very satisfied ( ) satisfied ( ) liked it ( ) happy ( ) not happy at all

16.The websites provide all the information about the product


( ) Excellent ( ) Good ( ) Average ( ) Poor ( ) Very poor
17.How do you rate the products in terms of quality?
( ) Excellent ( ) Good ( ) Average ( ) Poor ( ) Very poor
18.The prices of the products through online marketing is acceptable by the
Customers
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
19.Customers opinion about home delivery system through online marketing
( ) Very satisfied ( ) satisfied ( ) liked it ( ) happy ( ) not happy at all
20.Others opinion about the product which is bought through online marketing
( ) Excellent ( ) Good ( ) Average ( ) Poor ( ) Very poor
21.The products are delivered at correct time
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
22.For busy peoples online purchasing help to save their time
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
23.Online marketing improves customer retention
( ) Excellent ( ) Good ( ) Average ( ) Poor ( ) Very poor
24.The procedure for applying through online for buying the product
( ) Very easy ( ) Easy ( ) Medium ( ) Difficult ( ) Very difficult
25.Better customer care services is available
( ) Strongly agree ( ) agree ( ) neither agree nor disagree ( ) disagree
( ) strongly disagree
26.Overall opinion about online marketing
( ) Excellent ( ) Good ( ) Average ( ) Poor ( ) Very poor

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