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Welcome to Thanjavur BSNL

Marketing Cell

1. Roaming facility means

A
getting service in other LSA
B
getting service in own LSA
C
both
D
none

2. Which type of ISDN interface is primarily for Business use

A
BRI
B
PRI
C
2B+D
D
none

3. Why customers get irritated, choose the correct sentence

A
negative attitude shown by us towards customers
B
no prompt action towards customer`s complaint
C
frequent interruption in customer`s service
D
above all

4. The frequency range allotted for GSM mobile working is

A
890-915 mhz
B
935-960 mhz
C
450-890 mhz
D
Both A and B

How to retain the customer? Choose the false sentence from the
5.
following.
 A
help your customers to make more money with your products
B
help your customers to reduce costs with your products
C
help your customers to save time with your products
D
help your customer to make loss with your products

6. MPLS stands for

A
Multi-Protocol Label switching
B
Multi-protocol Layer switching
C
Multi-physical Label switching
D
Mono-protocol level switching

In `Fast action in execution of work` which of the following word is

7.
false
A
speed
B
time bound
C
trust
D
delay

8. Which of the following is true about personalised customer service ?

A
people like to buy from people
B
pay 100% attention to customer at all times
C
both
D
none

9. Loyal relationship with our customers depends on

A
excellent customer care
B
refusal of demand what they want
C
one way communication
D
none of above

10. Minimum speed guaranteed in broadband is

A
64Kbps
 B
128 Kbps
C
256 Kbps
D
512 Kbps

11. Which of the following statement is false ?

A
new customer will be an asset
B with lower tariffs, only high volume can give profit
C
both are true
D
none

12. Which of the following is an important interpersonal skill

A
seek first to understand
B
seek first to fight
C
seek first to disagree
D
none

How many bills will a customer get for increase in number of services
13.
in NGN platform?
A
the bill will depend upon the number of services per customer
B
the bill will be generated by the customer as per customer`s requirement
C
a single bill which will be generated by centralised billing server
D
centralized billing server will generate multiple bill with respect to services.

14. Pacify is a ________step process

A
six
B
five
C
three
D
none

15. Which of the following statements is false ?

A
conflict is a part of most interpersonal relationships
B
conflict is an expressed struggle between different inter-dependent parties.
C
there is no place for conflict in interpersonal communication
 D
both a & b

16. We should treat customer as a -

A
real boss
B
least important person
C
enemy
D
none

17. Which of these is not our strength ?

A
manpower
B
copper cables
C
transparency
D
bad behaviour

Key points to be remembered for success in field of marketing. Choose

18.
the correct sentence
A
positive attitude towards your job
B
positive attitude towards your employees
C
positive attitude towards your customers
D
above all

Opening your mind and heart & expressions to new possibilities,

19.
alternatives & options is called
A
synergistic communication
B
ineffective communication
C
proper communication
D
none

20. What are the traits of a supportive climate

A
spontaneity
B
equality
C
problem orientation
D
all
21. In ISDN how many terminals can be connected to one S/T interface
A2

B
4
C
8
D
12

What shall be the method of identification of customer in NGN for

22.
giving multiple services ?
A
multiple username & password depending on type of services
B
two username & password will be sufficient to authenticate all the services
C
single username & password will be sufficient to authenticate all the services
D
none of the above

23. The maximum character length of any SMS is

A
160 characters
B
90 characters
C
70 characters
D
none

24. Interpersonal communication helps us in -

A
understanding each other
B
back-biting
C
increasing conflicts
D
none

25. Service access code for PRM service is

A
1867
B
1900
C
1800
D
101

What does the customer see in the product while buying the product ?
26.
Choose the correct sentence
 A
only quality
B
only cost
C
only features
D
above all

27. The maximum subscriber capacity of cordect WLL system is

A
1500 lines
B
1200 lines
C
1000 lines
D
100 lines

28. What are the types of differences one has among people
A
mental
B
emotional
C
psychological
D
all

What does marketer possess while marketing the product ? Choose the
29.
correct sentence
A
knowledge about the product & the services being offered to the customer
B
knowledge about the available plans related to the services offered to customers
C
knowledge about the tariff related to the services offered to customer
D
above all

The nearby telephone exchange is connected to which element of

30.
Cordect WLL
A
CBS
B
DIU
C
BDS
D
none

31. There will be two soft switches in NGN, one at New Delhi & other at
A
cochin
 B
Calcutta
C
Mumbai
D
Chennai

32. How to create customer base

A
make them aware about us
B
let`s be aware about ourself
C
both of the above
D
none

33. Definition of cellular coverage area

A
geographical area covered by hexagonal cell
B
geographical area covered by square cell
C
geographical area covered by round cell
D
none

At customer premises the equipment

34.
contains_______________&_____________in broadband
A
ADSL Modem & splitter
B
leased line modem & splitter
C
both
D
none

35. Choose the correct sentence

A
marketing is simply go & sell the product
B
find the need and fill it
C
to sit one place and sell the product
D
above all

36. Centralised resources like announcements is provided by

 A
IP
B
SSP
C
SCP
D
SMP

37. ______________ is the most important skill in life :-

A
communication
B
fighting
C
silence
D
none

38. B Channel speed in BRI is

A
64 Kbps
B
16 Kbps
C
32 Kbps
D
384 Kbps

39. Choose the false sentence

A
listen to your customer
B
accept customer`s suggestion
C
admit your mistakes
D
none of above

40. Why do customers quit ? Choose the correct answer

A
because of competition
B
because of product dissatisfaction about our services & improve there upon
C
about services we offer to customers
D
because of indifferent attitude of employees towards customers

41. Choose the correct factor which makes us outsmart.

A
customer gives us chance to improve ourselves
B
customer makes us realize about our weakness & shortcomings
 C
our dedication towards our work
D
above all

42. What is the name of our Landline service ?

A
b fone
B
basic phone
C
BSNL Landline
D
none

43. BSNL is providing the triple play services which includes

A
voice, data & video
B
voice , data & speech
C
data & video
D
none

44. A major advantage of CDMA WLL system is

A
reuse of frequency
B
large bandwidth
C
better quality
D
none

45. Choose the correct sentence from the following

A
customers are everywhere
B
customers are everyone
C
customers will come any time
D
all the above

ADSL lamp on the front side of modem indicates the condition

46.
of_______________
A
telephone line
B
trunk line
C
both
 D
none

BSNL is providing broadband using __________________

47.
technology ?
A
ADSL using copper cable
B
Cable network
C
fibre network
D
none

48. Choose the correct sentence from the following

A
customer is the boss
B
customer is the profit
C
customer is the business
D
above all

49. Which of the following is a facilitator for marketing the services ?

A
affordability
B
high cost
C
poor quality
D
none

Why must we please the customer for our life time? Choose the false
50.
sentence from the following
A
customer pays for our revenue
B
customer gives business
C
customer makes our organisation grow
D
customer makes our organisation to loss