Business Analytics
Tools
Vlad Ana-Maria-Nicoleta
Matache Valentina
FILS MBAE 1261B
2018
Business Analytics
Business Analytics Tools
1. Board
2. Sisense
3. Dundas BI Presentation
4. Tableau Big Data Analytics
5. Microsoft Power BI content
6. IBM Cognos Analytics
7. Google Analytics
Conclusion
Bibliography 2
What is Business
Analytics?
Business Analytics (BA)
1. Refers to the skills, technologies
and practices for continuous
investigation of past business
performance
2. Provides insight to drive business
planning
3. Is the subset of BI based on
statistics, prediction and 3
optimization
Introduction to
Business Analytics
• Business Analytics
The use of analytical methods:
Analytics is the use of:
odata
oinformation technology 1. Either manually or automatically
ostatistical analysis 2. To derive relationships from data
oquantitative methods 3. It include the access & reporting
omathematical or computer-based
models
4
Business
Analytics Tools
The popularity of business
analytics tools have reached
a boiling point in recent years Gartner predicts that by 2020, more than 75% of large and
midsize global organizations will deploy advanced analytics
This change is driven by the
need to increase the depths State-of-the-art and popular analytics tools for business are
of functionality being developed
The future of business analysis tools is becoming defined
Over 100 new business by new applications
analytics (BA) tools have
entered the market within the
last 18 months 5
Board
1. Is a BI and performance management
software rolled into one
2. It is designed to provide business
intelligence, business analytics and
corporate performance management
3. The system is capable of capturing data
from virtually any source and come up
with full reporting
6
What is unique
about BOARD?
Recommendations &
Data brushing
Custom scripts for user
interactivity Uncovering of hidden
relationships
Data correction
Flexible mobile
Large screen automated platform
displays
7
Sisense
a. Sisense provides a robust and
dynamic advanced analytics tool
b. Users can convert unstructured text
data into meaningful data for analysis
through its text analytics capabilities
c. This BA tools enables the use of
statistical functions such as
correlation, covariance and various
distributions accessible directly from
Sisense dashboards 8
What is unique
about SISENSE?
Single-Stack architecture Data crunching for beginners
In-Chip Engine & Proprietary Effective use of CPU cache
technology memory
Optimal use of computational Diverse data granularity
resources
API-first approach for developers
Minimal TOC
A 90-minute real test-drive for
Joining diverse tables and charts prospective clients 9
coming from multiple sources
Dundas BI
1. BI platform Dundas BI is a robust
tool that is designed to make
analytics and data access much
easier for businesses
2. It is preferred by both budding and
large businesses
3. The solution brings into play
numerous analytic tools through its
dashboards
10
What is unique about
Dundas BI?
Recommendations & Data
brushing
Custom scripts for user Uncovering of hidden
interactivity relationships
Data correction Flexible mobile platform
Large screen automated
displays
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Tableau Big Data Analytics
1. Tableau provides strong statistical tools to
analyse and draw inferences from data
2. It enables users to forecast future trends
3. Tableau Big Data Analytics solution
provides in-depth analysis of social media
performance
4. The software is intuitive, facilitating ease-
of-use
12
What is unique about
Tableau?
SAML authentication
A pioneer of drag-and-drop
analytics Web authoring on mobile
devices
Choosing between a 32-bit and 64-
bit runtime version of the product Tableau Public
Dashboard-to-dashboard
interactions
13
Microsoft Power BI
1. Power BI is a collection of software
services, apps, and connectors that
work together
2. Power BI lets you easily connect to
your data sources, visualize (or
discover) what’s important, and share
that with anyone or everyone you want
14
What is unique about
Microsoft Power BI?
Simple and free sharing
Non-technical and IT-free Making use of all data sources
performance
The largest number of customizable
Microsoft’s DAX query language visualizations
Power Query data sharing Cost-effectiveness
Desktop app built into Excel Curated data and Personalized views
15
IBM Cognos Analytics
1. Smart BI software IBM Cognos
Analytics is designed to help
businesses determine and make
decisions quickly and effectively
2. It enables users to create, configure
dashboards and reports all
3. The solution is highly-scalable, able to
grow together with organizations
16
What is unique about IBM
Cognos Analytics?
• Self-service analytics
• Query Studio
• Accurate and safe reporting
• Event Studio
• Intent-based process modelling • Extendable functionality
• Cross-department predictive
analyses
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Google Analytics
1. Popular free web analytics service
Google Analytics imposes BI standards
2. It uses a variety of funnel visualization
methods and creates data summaries on
robust dashboards
3. Its native tracking codes can load much
larger JavaScript files from its web
server, to each it sets individual variables
18
What is unique about
Google Analytics?
Sets important data first
Bounce-rate examination
World’s best audience
insights
Ease of use
Information coming from
multiple channels
Shaping a marketing strategy
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Conclusion
Business analytics systems are
proliferating today
Every BI analytics tool provider
is designing tools with greater
usability and self-service
analytics
Taking steps to make these
changes helps users find quick
solutions and streamline
decision making overall
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Bibliography
• A Review of Business Analytics: A Business Enabler or Another Passing Fad, 2013-2014, pag. 233
• Challenges and Benefits of Deploying Big Data Analytics in the Cloud for Business Intelligence, 2017,
pag. 1117
• Fact - Centered ETL: A Proposal For Speeding Business Analytics Up, 2014, pag. 471
• Healthcare predictive analytics, 2018, pag. 750
• The impact of Business Intelligence on the quality of decision Making, 2015, pag. 1163
• The implications of Big Data analytics on Business Intelligence, 2016, pag. 221
• Analytic Business Processes: The Third Generation, 2004, pag.15
• A Survey of Open Source Tools for Business Intelligence, 2008, pag. 9
• https://financesonline.com/15-best-business-intelligence-tools-small-big-
business/?fbclid=IwAR13I0w1J48U1OBX05CGtbpce4WP6tHw9qpbgQrgeDb7be4paBs29jDJwQk
• https://selecthub.com/business-analytics/7-cutting-edge-business-analytics- 21
tools/?fbclid=IwAR0XRI4wUJ22-DmQDhK2n5GXzLc2a7fvzvBllwVpjNRNnZ33b8D3v-p3a1A
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