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200 GRE RC Passages

1) The document is a consumer behavior survey questionnaire about shopping habits at supermarkets like Edeka, Netto, and Aldi. It asks how often respondents visit supermarkets and if they visit with children. 2) Respondents are asked to rate their level of agreement with statements about what products catch their eye on shelves, whether they buy things children want, and if children are attracted to toys and candy on lower shelves. 3) The questionnaire also asks if respondents consider others' opinions when shopping, buy related extra items, and purchase unexpected additions by the checkout that are meant to increase last-minute spending.

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Kazi Milon
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105 views1 page

200 GRE RC Passages

1) The document is a consumer behavior survey questionnaire about shopping habits at supermarkets like Edeka, Netto, and Aldi. It asks how often respondents visit supermarkets and if they visit with children. 2) Respondents are asked to rate their level of agreement with statements about what products catch their eye on shelves, whether they buy things children want, and if children are attracted to toys and candy on lower shelves. 3) The questionnaire also asks if respondents consider others' opinions when shopping, buy related extra items, and purchase unexpected additions by the checkout that are meant to increase last-minute spending.

Uploaded by

Kazi Milon
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Consumer Behaviour Survey Questionnaire

Directions: Please indicate your level of agreement or disagreement with each of these
statements regarding your purchasing decision in any super shop like Edeka, Netto, Aldi.
Q 1: How often per month do you visit super shop like Edeka, Aldi or Netto?

1 - 2 times 3 - 4 times 4 - 6 times Very often


Q 2: Do you visit with your children?

Yes Very often Sometimes No

Strongly Agree Neutral Disagree Strongly


Agree Disagree
3. When you purchase an item from a super
market, you mostly look at the eye level and the
elbow level of shelve.
4. Sometimes you shop something (chips,
chocolates, toys etc.) by the preference or the
demand of your children
5. Your children are normally attracted when
the attractive products like chocolates, toys etc.
are kept on the lower shelves which are easily
reachable.
6. In time of purchasing, you consider other
person’s feedback regarding respective
products.
7. Sometimes you purchase an item which is
related to your desired product like for mobile,
headphone, cover, protecting glass etc.
8. You buy something unexpectedly from
supermarket because of the structure of their
entry and exit point.
(E.g. In stores like Netto and Edeka, their entry
point start with green vegetables and fruits. In
this regard, if you are there to buy drinks then
you have to go through the fresh vegetable and
fruit section. Sometimes, you buy some
vegetables or fruits before buying drinks. )
9. When you finish your shopping and waiting in
the queue for the payment, you suddenly buy
chocolates, chewing gum, mouth freshener etc.
which are normally kept beside the cash
counter.

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