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SM Final Exam

This document provides instructions and questions for a final exam for a strategic management unit. It outlines that the exam contains two compulsory questions worth 30 marks total, with Question 1 worth 20 marks and Question 2 worth 10 marks. Question 1 contains four parts linking strategic concepts like sustainable competitive advantage to areas like mission/vision, organization structure, business strategy, and business models. It instructs students to choose two industry examples to illustrate the links. Question 2 allows students to choose one of three questions to discuss the advantages of a strategic perspective in relation to an interview with one of three companies, and to explain how paradoxes assist understanding.

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Fareed Ahmed
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2K views5 pages

SM Final Exam

This document provides instructions and questions for a final exam for a strategic management unit. It outlines that the exam contains two compulsory questions worth 30 marks total, with Question 1 worth 20 marks and Question 2 worth 10 marks. Question 1 contains four parts linking strategic concepts like sustainable competitive advantage to areas like mission/vision, organization structure, business strategy, and business models. It instructs students to choose two industry examples to illustrate the links. Question 2 allows students to choose one of three questions to discuss the advantages of a strategic perspective in relation to an interview with one of three companies, and to explain how paradoxes assist understanding.

Uploaded by

Fareed Ahmed
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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FINAL EXAM – SPRING/2H SESSION 2017

School of Business

Complete your details in this section when instructed by the Exam Supervisor at the start of the exam.
You should also complete your details on any answer booklets provided.

STUDENT SURNAME:

STUDENT FIRST NAME:

STUDENT ID:

EXAM INSTRUCTIONS
Read all the information below and follow any instructions carefully before proceeding.
This exam is printed on both sides of the paper – ensure you answer all the questions.
You may begin writing when instructed by the Exam Supervisor at the start of the exam.
Clearly indicate which question you are answering on any Examination Answer Booklets used.

UNIT NAME: Strategic Management

UNIT NUMBER: 200587

NUMBER OF QUESTIONS: Two (2) questions

VALUE OF QUESTIONS: Exam questions are worth 30 marks.


Question 1 is worth 20 marks.
Question 2 is worth 10 marks.

ANSWERING QUESTIONS: Answer all questions in the Examination Answer Booklet provided.

LECTURER/UNIT COORDINATOR: Marion Cornish

TIME ALLOWED: 2 hours TOTAL PAGES: 5

RESOURCES ALLOWED
Only the resources listed below are allowed in this exam.

No resources of any kind are allowed in this exam.

DO NOT TAKE THIS PAPER FROM THE EXAM ROOM

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Question 1
Compulsory question (20%)

Answer the following questions:

1) Link the concept of Sustainable Competitive Advantage (SCA) to an organisation’s


mission and vision and discuss any paradoxes that may be present. Illustrate your
discussion with the paradoxes apparent in Fonterra’s corporate strategy.

2) Comment on how a company could adapt an organisation structure and perspective to


assist with the development of synergy in its businesses.

3) Link the concept of Sustainable Competitive Advantage (SCA) to an organisation’s business


level strategy. Discuss the paradox apparent in business level strategy in terms of resource
leveraging to attain a SCA.

4) Choose two industry case study examples from the list below. Use the organisations to
illustrate the links between a Sustainable Competitive Advantage (SCA) in their industry
and their Business Systems Model.
a. Yakult
b. Hyundai
c. TomTom
d. Uniqlo

Note: Ensure you demonstrate your knowledge and understanding of the key
paradoxes related to each of the areas discussed in each question.

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SPR17 Page 4 of 5
Question 2 (worth 10%)

A choice from three (3) questions.

You have been advised that you will be asked in an interview at 3M or London
Heathrow or Nespresso. Choose to discuss the advantages of one (1) of the
following strategic perspectives.

Provide a summary of the points you would make and explain how the paradoxes
assist an understanding of the perspective you have taken.

Answer one (1) of the following:

1. The strengths of taking a strategic improvement perspective rather than a


radical rejuvenation perspective to strategic innovation.

OR

2. The strengths of taking an embedded organisation perspective rather than a


discrete organisation perspective to network strategy.

OR

3. The strengths of taking an international diversity perspective rather than a


global convergence perspective to international strategy.

END OF EXAM PAPER

SPR17 Page 5 of 5

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