Google Search Operators
Advanced Operator Meaning Example
link: Shows you pages that point to the URL you specify. link:www.webtalentmarketing.com
site: or -site: The site looks at what is out there for the site Site:webtalentmarketing.com or
you choose. The -site looks for what Web Talent Marketing
everyone else has to say about you. -site:www.webtalentmarketing.com
[#]…[#] or numrange Search within a range of numbers. link building services $450…$1000 (search
for link building services between
$450 and $1000
date: Search for a range of months. Content marketing articles date: 4
safesearch: Exclude adult content. safesearch:adult learning
info: Info about a page. info:www.webtalentmarketing.com
related: Related page. related:www.moz.com
intitle: Searches for the word in the title. intitle:inbound marketing
allintitle: Searches for every word in the title. allintitle:inbound marketing campaign
inurl: Searches for words in the url. inurl:ranking websites
allinurl: Searches for all words in the url. allinurl:ranking websites
filetype: or ext: Search for files with a specific extension. filetype:pdf web talent marketing
cache: Show Google's cached results of a specific page. cache:www.webtalentmarketing.com/blog
phonebook: or rphonebook: or bphonebook: View all, residential, and business listings. bphonebook:web talent marketing
author: Search for an author of a newsgroup post. author:Marcus Howling
insubject: Search only the subjest of newsgroup post insubject: website optimization
“” (double quotes) Use quotes to search for exact match words or " Search Marketing Guides"
set of words. Great for proper nouns and
expressions
* (asterisk) Use the asterisk as a placeholder for why did the * cross the road
unknown or wildcard terms.
OR Use capital OR to search for pages using one or Digital Marketing OR Content Marketing
several words.
- (minus sign) The dash before a word will exclude all the Panda and penguin -google -seo
results that include that word.
~ (tilde) Include the tilde sign before a word to search for ~behavioral health
that word and even more synonyms.
filetype: Use file type, to search for specific files like filetype: pdf
xml, jpeg, or pdf's.
.. (two periods) Two periods with no spaces to see results that Seo news 2013..2014
contain a range like dates and prices.
allintext: Allintext is used to restrict a search to only allintext:Best Link building Tools
show results with all of the keywords
appearing in the body.
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Advanced Operator Meaning Example
inanchor: Search for sites receiving branded backilinks from inanchor:
a specific term
Keyword + “top 10 resources”/”top resources” Use when earching for top ten resources for a SEO + “top 10 resources”/”top resources”
certain keyword. You can subsititute
resources for things like sites/"top sites,"
websites/"top websites, tools"/"top tools,"
etc.
Keyword + “recommended Search for recommended or suggested resources seo + “recommended resources”/”suggested
resources”/”suggested resources” for a given keyword. You can substitue resources”
recommended or suggested with favorite.
Keyword + “useful sites”/”interesting sites” Find useful or interesting sites on the topic of Search Marketing + “useful
your choice. sites”/”interesting sites”
Keyword + “guide” Locate guides specific to a certain keyword. Content Marketing + “guide”
“list of + Keyword + sites” Find a list of sites for a certain term. “list of + SEO + sites”
Keyword + “news”/”industry news” News can be replaced with magazine Social Media Marketing + “news”/”industry
or journal. news”
Keyword + “whitepapers” You can replace whitepaper with videos, Link Building Tactics + “whitepapers”
podcast etc.
Keyword/yourCompetitorName + “guest blog” Find blogs to guest post on based on a Search Marketing/SEER + “guest blog”
specific word.
Keyword + site:wordpress.com You can replace wordpress with other blogs Analytics + site:wordpress.com
or sites.
Keyword + intitle:”experts Find articles and sites that have experts, Penguin 4 + intitle:”experts interview”
interview”/talk/discuss/answer interview, talk, etc in title.
Keyword + “add a site”/”submit site”/”suggest You can replace site with url or listing. SEO + “add a site”/”submit site”/”suggest
site”/”post site”/”recommend site” site”/”post site”/”recommend site”
Keyword + add/submit/suggest/post/list/ You can replace article with video, Google Analytics+
recommend article podcast, event, etc. add/submit/suggest/post/list/recommend article
Keyword +”add your business”/”list your Find sites where you can list or Digital Marketing +”add your business”/”list
business” add your business. your business”
Keyword + directory Find directories based on keywords. Content Marketing + directory
industryName + intitle:tools You can substitute intitle with inurl or replace Search Engine Marketing + intitle:tools
tools with badges, widgets & infographics.
industryName + top/recommended/useful/ You use the varations after the backslash. Search Engine Optimization + top/recommended/
favorite/amazing/awesome tools useful/favorite/amazing/awesome tools
ProductName + review + site:wordpress.com You can replace review with ratings, comparisin, Mac Book Pro + review + site:wordpress.com
price, ect or replace wordpres with another site.
ProductName + intitle:review you can replace review with ratings, etc. Iphone 5c + intitle:review
industryName + site:quora.com Search questions and answers and you can Blogging + site:quora.com
replace quora with other q&a site.
industryName + site:facebook.com Find industry-specific social profiles. Technology + site:facebook.com
industryName + site:meetup.com Find industry-specific events. Marketing + site:meetup.com
<city-name> + Chamber of commerce Find chanber of commerce sites. <Lancaster> + Chamber of commerce site:.<pa>.us
site:.<state-code>.us
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