Description of The Research Work
Description of The Research Work
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create a dynamic and interpersonal relationship between peoples because one person relies
on the other person words and actions.
In the hospitality sector sometimes leaders do or act in a way that is harmful for
organization and follower-leader relationship because leader behavior encourages
employees who are highly skilled and capable of doing the specific activities and also
capable of solving the problems (Gulak-Lipka, 2017). In this sector, employees try to
develop a significant relationship with the customer, to enhance the confidence, flexibility
of employees and trust on the leader (Iqbal, Nawaz, & Younas, 2019).
Due to the involvement of voluntary and discretional behavior in contextual performance,
some researchers argued that personality factors are the most useable predictor of
contextual performance (Van Scotter, 1996). Merriman, 2018 defined that agreeableness,
emotional stability, and conscientiousness as are highly predictor of contextual
performance. Conscientiousness and emotional stability are similar for task and contextual
performance but agreeableness had higher validities with the relational help of execution
for the measurement of contextual performance (Shum et al., 2019). Those types of
individuals who have a higher level of agreeableness focus on the less competitive and
mostly concentrated on harmony oriented values (Jensen-Campbell & Graziano, 2001).
Agreeableness and extraversion both are dealing with social impact but in some situations,
agreeableness deals with maintaining and explore the positive relationship between people
and employees (Boone, 1995). Agreeableness allow employees that they negotiate the
negative impact of conflicts and minimized selfishness (Merriman, 2018).
Different studies conducted on leadership styles but only a few research done on
paradoxical leadership and contextual performance relationship (Bergeron, 2007). The
purpose of this study is to understand the impact of paradoxical leadership on contextual
performance for employee-follower outcomes and also identified that employee put own
trust on leaders or not with agreeableness factor.
2. Need and Significance of the Research
2.1. Problem Statement
In this modern era organizations are focusing on organizational effectiveness many
organizations ignore the relationship of leader and their employees, due to this
employee often not build a significant relationship with customer. Similarly, leadership
style and employee’s behavior issue is prevailing in the hospitality sector of Pakistan
(Ansari, 2016). Zhang and Han. (2019) define that relationship of leader and follower
have become the key for the organization because leader specifically control decision
and freedom related to employees and employee performance affect organizational
outcomes. A possible factor of trust is linked to a leader’s character and organizational
citizenship behavior (Donald. 2002). Li. ( 2008) suggested that a social exchange
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relationship encouraged the employees that they go beyond job identified activities for
communicating with the customer and try to meet their demands but also spend more
time on the required task. High competition and turnover are the most challenging issue
which one prevailing in the hospitality sector, organizations are focusing on the
shortage of skilled labor in the hospitality sector, because service quality commitment,
performance, and trust are influenced by the relation of employee and customer
(Holston-Okae, 2018). The hospitality literature suggests that with increasing
competition, product and service innovations have become of utmost important in
Pakistan (Ahmad & Scott, 2014) and frontline employees have become the key, who
are encouraged by leaders, and trust on management can create the effective customer
relation and employees will change their personality traits for maximize the
performance (Li, 2016). Management behavior, low pay and physical demanding
negatively relate to the performance of employees (Hania, 2010). The general business
problem addressed in this study was that employee, customer relationship and
employee turnover are determining profitable for an organization in the hospitality
sector. The specific problem is that in the hospitality industry leaders do not know
about the relationship of employee`s trust, employee engagement, employee role
clarity, and employee compensation. If employees fairly treated in an organization,
employees put the extra-role effort toward creating the relationship and encourage the
other colleagues to show the countless performance with trust element on leaders
(Zhang, Waldman, Han, & Li, 2015). Zhang. (2019) demonstrated that paradoxical
leader behavior positively associated with a long-term orientation and short-term
efficiency through maintaining organizational stability. But significantly with all
efforts that relation is still not fully understood. According to the Leader-member
exchange theory employees' behavior associates with high-value exchange, create the
benefits for leaders and employees because they go beyond the job duties for significant
relationship (Liden, 1980). Leaders may not identify the ways in which they manage
both demands (organization and employees). So, this study will identify that how
paradoxical leadership in the hospitality sector it’s the effect on the contextual
performance of employees in existences of trust and agreeableness because if
employees have the flexibility for doing the work, they can create the operational
relationship with the customer according to organizational structure.
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ii. What is the effect of paradoxical leadership on trust?
iii. What is the effect of trust on contextual performance?
iv. What is the mediating role of trust in the relationship between paradoxical
leadership and contextual performance?
v. What is the moderating role of agreeableness on the relationship between
paradoxical leadership and contextual performance?
2.3. Research Objectives
The objectives of this study are
i. To find out the impact of paradoxical leadership on contextual performance.
ii. To find out the impact of paradoxical leadership on trust?
iii. To find out the impact of trust on contextual performance?
iv. To find out the mediating role of trust in the relationship between paradoxical
leadership and contextual performance?
v. To find out the moderating role of agreeableness on the relationship between
paradoxical leadership and contextual performance?
2.4. Significance of Study
This study will investigate an issue that has been less understood and least explored:
the role of trust and agreeableness between paradoxical leadership and contextual
performance in hospitality sectors of Punjab Pakistan. This study contributes to the
literature review in different ways: this study contributes to the literature by extending
the knowledge of Paradoxical leaders’ behavior and its effect on employee
performance at a workplace in the hospitality industry of Pakistan (Raza-Ullah, 2018).
Secondly, this study contributes to investigating the mediating role of employees trust
on leaders for pro-social behavior of employees (Gulak-Lipka, 2016). Furthermore, this
study will specifically contribute in review, agreeableness as a moderator among
paradoxical leadership and contextual performance because no study has tested this
relationship before (Shum et al., 2019).
Practically this study will helpful for the hospitality sector in Pakistan where there
exists the problem of leader and follower relationship and shortage of highly skilled
labor due to low level of trust in leader and agreeableness factor (Raza-Ullah, 2018).
Consequently, empowered employees work independently and more willing to put
extra effort towards creating a significant relationship with a customer. While
empowering leadership having the main effect on employee’s performance because in
targeted sector service of employees go beyond the job identified activities due to the
customer expectation.
This study will help for managers in hospitality sectors, that’s they manage the distance
and familiarity of organization and followers, maintain the decision control with giving
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flexibility to employees in workplace for efficiency, emerging the self-centeredness
with other-centeredness and control the employee’s outcomes (Zhang, Waldman, Han,
& Li, 2015). Employees generally achieve effective performance when leaders treat
them as a family and give priority (Barnes, 2013). This study will help the employees
in going beyond the scope of job activities to create a significant relationship with
customers for satisfying them. According to this perspective if employees have a good
relationship with leader and trust on them they will perform extra-role behavior because
they will change own personality traits according to the leader (Kurt, 2002). Trust and
agreeableness have a strong relationship that affects follower outcomes (Organ &
Moorman, 1993).
3. Review of Literature
3.1. Paradoxical Leadership
Zhang et al. (2015) proposed the concept of “paradoxical leader behavior as seemingly
competing yet interrelated and meeting structural and follower demands
simultaneously and over time”. Paradoxical leadership is characterized as leader
behavior that may be opposing yet interrelated, to satisfy competing work environment
needs at the same time and after some time (Yan Shao, 2019). Paradoxical leader’s
behavior is that type of leader who is responsible for firm revenue and growth but at
the same time, they facilitate the employees for work engagement (Lewis, 2000).
Paradoxical leadership behavior in long term corporate development antecedents and
significances is conducted in which Paradoxes defined as conflicting yet interconnected
elements that appear logical in separation but illogical and irrational when seeming
simultaneously are universal in organization’s functioning and expansion processes
(Zhang & Han, 2019) he also state that the paradoxes itself require the method to
inconsistency. So precise paradoxes should be identified to explore, how contraries are
intrinsically connected. By concentrating on a set of paradoxes, they improve
understandings concerning interconnections within specific paradoxes. CEOs in search
of long term corporate expansion, namely frequent development in organizational
efficiency; must repeatedly address tactical paradoxes (Bennis, 1969). Absurd directors
maintain both organizational stability and flexibility. To continue consistent corporate
performance over time, they make straight management practices with business
strategies and processes (Jason Jay, 2017). The limitations of Zhang and Han, ( 2019),
that their measure evidently demonstrate how paradoxical leaders can link and
participate with recognized opposites, but the recent measurement cannot wholly
capture the active process of paradox management. Directors must regulate their
activities according to various situations.
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Furthermore, to avoid large scale inefficiency, paradoxical administrators must sustain
organizational solidity to ensure trustworthy and consistent short term performance
(Boone, 1995; Kelly, 1991; Slack, 2004). They must increase organizational flexibility
by inspiring deviations from existing knowledge and performs (Science 2006), for
improved receptiveness to future doubts (Hitt, 1999). Andreas, (2013) identified that
Paradoxical directors both adapt and shape cooperative environmental forces. By
means of complying with official constraints and social prospects, and changing some
structural characteristics to imitate to collective forces; they guarantee that their
companies have a sincere place in the business eco-system.
Another study (Yang, Li, Liang, & Zhang, 2019) said that front-runners can regulate
the behavior for choices their staffs on work, although open-handed staffs, freedom to
perform with rigidity and self-sufficiency. Empowerment recognizes, attentiveness of
personnel by encouraging independence, elasticity and can permit employers to
progress pro-active problematic resolving strategies. Leaders who involve in
paradoxical behavior they treat assist equivalently though authorizing
individualization. Through this technique, it’s possible to take worker interests and
services into explanation once assigning tasks (Zhang et al., 2015a). Using this
procedure, workers will most probably accept the task that matches with their
capabilities and interests (C, 2017). In accordance with self-determination theory,
worker creativity will be improved (Deci, 2002).
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requirement linked with the desired behavior; the last need is pro-social connectedness
discussed the essential to feel associated and valued by substantial others (Hancox,
2018). In the research of (Zhang & Han, 2019) use a Likert scale to measure the
paradoxical leader behavior impact on employee creativity who concluded that it has a
positive effect of PL on EC. Researchers have also beforehand highlighted the
reputation of operative leadership for administrations (Crossan, 2010; Flynn, 2004).
While distinct research demonstrates to the effect that leaders can have upon employee
behavior, authentic, empowering and transformational leadership all have been
providing as key specimens in this regard (Gerstner, 1997; Cerne, 2011). Although
paradoxical leadership is an innovative type of leadership and its effect upon personnel
and organizations has given through a considerable literature (Zhang, 2010; Shung Jae
Shin, 2003).
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maintenances the social and psychological environment of the organization; the
environment in which practical core operates. Contextual performance behavior is
flexible behavior that is less likely to be prearranged (Borman, 1993; Motowidlo,
1994). Iqbal et al., (2019) said that Contextual define as worker doings are directly
maintained for certain responsibilities or liability but also sympathetic inefficiency.
Organizational contextual is to regulate mutual values, principles and the ideologies
that disturb the method of employee thoughtfulness, awareness, and accomplishment
in the place of work (Nelson, 2013).
3.3. Trust
Trust in leaders refers to faith employees in leaders, and they have a belief that the
supervisor will act for their benefits and treat equally (Podsakoff, 2000). Li, (2008) said
that as planned in a new conceptualization of trust it is extremely useful to assume a
typological method to trust. All trust associated elements can be accessed as typologies.
The fiction meets toward a four-component typology of trust dimensions: (a) a trustor’s
real hesitation of a trustee’s trustworthiness; (b) a trustor’s supposed or real
susceptibility in the addiction on a trustee owing to either nonappearance or inadequacy
of control modes; (c) a trustor’s anticipation of a trustee’s reliability as the trustor’s
awareness of the trustee’s reliability; and (d) a trustor’s inclination of addiction on the
representative as a conclusion to be “trustful” to the trustee. The first two measurements
address the circumstances of trust, whereas the last two discourse the functions of trust.
Kramer and Cook, (2006) examine that Attention in faith as a significant measurement
of organizational functioning was originally inspired by a quantity of “influential
works” on societal trust, counting best particularly. Roberts, (1974) provoking findings
associating trust as a dangerous factor in explaining the beginnings of civic engagement
and the expansion of democratic regimes in the Italian group of people. Even though
much of the preliminary evidence concerning the benefits of trust, as a social resource
pertained, strictly speaking, to social systems write large, the organizational inferences
of these opinions and experimental findings did not go unobserved (Colquitt, 2007).
3.4. Agreeableness
Agreeableness is a character attribute showing itself an individual to conduct qualities
that are seen as kind, thoughtful, cooperative, warm, and accommodating (Shum et al.,
2019). Gatling, Book, & Bai, (2019) deliberated about the agreeableness in associations
and its influence on work performance in the organizations. Emotions play an essential
role in the adaptable individual presentation. Creativity denotes the dimensions to
produce advanced and theoretically useful ideas and also help in finding ways to solve
problems, or vision (Hirt, 1997). The traditional work in the emotions creativity link
designates that positive emotions bring inspired benefits and negative emotions basket
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creative performance (Davis, 2009). Though, recent advances in the emotions
creativity link have established that negative emotions may improve creative
performance (Forgas, 2013). For example, anger brings more creative opinions when
themes are solving problems (Yang et al., 2019).
The principle of congruency between a given emotional condition and the nature of
attribute construal (Leung, 2014), postulates that the undergoing trait steady emotions
should be relaxed and stand in the attainment of performance goals, whereas suffering
trait inconsistent feelings should be unwanted and counter-productive. Along with that
notion, they developed the disagreement that the effect of anger on creative
performance is connected to an individual’s character, mostly in their level of
agreeableness. Individuals with a higher level of agreeableness are motivated to be
thoughtful, to be less modest, and favor harmony oriented values (Shum et al., 2019).
Suffering anger is carefully related to aggression, fears, and struggles (Lerner, 2001)
which are mismatched with a delightful individual’s partiality for agreement (Van
Kleef, 2010). Therefore, facing anger should be fewer operative in initiating
motivation, intellectual determination, and task appointments for friendly individuals
(Yang et al., 2019).
Shum et al., (2019) found that friendly individuals achieved worse on an inspiration
task after suffering anger versus neutral emotion, Whereas less friendly individuals
achieved better and creatively after anger versus neutral emotion was persuaded.
Block, J. (1993) said that Extraversion has a dissimilar cast from the social behavior
linked with Agreeableness Theoretically, Extra-version contracts with social impact,
although Agreeableness deals with objects for preserving positive relations with others.
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because if leaders have known that’s how to manage the follower and organization
demand at the same time then the contextual performance of employees will be
increased.
H1: There is a direct relationship between Paradoxical leadership and contextual
performance.
3.6. Paradoxical Leadership and Trust
Trust on a leader refers to an employee's faith in the supervisor, and to believe that he
will work for employees benefits (Organ & Moorman, 1993). Different research argues
that organizational justice perception is related to trust in leaders (Fleischmann,
Lammers, Conway, & Galinsky, 2019). Dirks.F, (2002) states that there is a positive
relationship between procedural and distributive justice and also trust in upper-level
management. Fairness and role clarity are the most important antecedents for building
trust and creating trust on the organization (Motowidlo, 1994). In Dirks. F, (2002)
study found that a strong relationship between trust in supervisor and organizational
citizenship behavior or perceptual work behavior.
Furthermore, according to society dominated collectivistic culture, if employees have
the trust on leaders they directly connect with organizational structure and built a
relationship with the organization, employees would be motivated due to enhancing the
trust (Ertu¨rk, 2006). Probably if employees engage with organizational citizenship
behavior that does not mean they observe the fair surroundings infirm, they do so
because they have a belief in leaders plus management, who treat and look after them
like a family and also think about their benefits (Van Kleef, 2010).
Therefore, it is expected that paradoxical leadership and trust have a direct relationship.
Thus it is hypothesized that:
H2: Paradoxical leadership has a direct relationship with Trust.
3.7. Trust and Contextual Performance
Trust, role clarity and fairness increase the employee’s confidence and they contribute
to an organization for getting rewards in the future. If employees have the faith that
supervisors work for their benefits, they perform the extra-role behavior and develop
profits for the organization. Through the performance appraisal system, evaluating the
employee's behavior in the organization and perform according to the firm provided
culture (Pradhan et al., 2018). In the beginning employee’s inputs would be
emphasized, but at the time passed researcher's interest would be diverted. So that’s
way organization citizenship behavior emerged. This type of behavior can be offered
the extra-role assignment and observed in interpersonal helping behavior (Griffin,
2010).
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Social-equity theory provides the framework for this relationship between trust and
contextual performance. According to this theory, individual performance increases or
he/she would be motivated by receiving the ratio of input and output from the
organization as compared to others.
H3: Trust has a direct relationship with contextual performance.
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Therefore, it is hypothesized:
H5: Agreeableness moderates the relationship between paradoxical leadership and
contextual performance.
3.10. Conceptual Framework
Trust
H3
H2
H4
H1
Paradoxical Contextual
Leadership performance
H5
agreeableness
4. Methodology
The research methodology of this study starts to define the population and sample design,
also describe the data collection method which includes develop the survey questionnaire
and different measurement scales. This is a quantitative study where data gathering method
is the primary method on the bases of formally authenticated scales. The convenience
sampling technique used for collecting data
4.1. Population
In this study target population is Hospitality sectors of Punjab Pakistan. This sector has
three primary areas. The first one is Accommodations, which includes, breakfast and
hotels. Second is food and beverage, which involve fast food and restaurants that are
the largest segment of the hospitality sector. Third is travel and tourism, in this area
includes trains, airlines, and ships, etc.
4.2. Sample
4.2.1. Sampling Design
Data will be collected from middle-level/upper-level managers and managerial
employees in hospitality sector existing in Punjab Pakistan. This study will use cluster
sampling techniques because of hotel geographical location matters. The respondent
were choose the managers and managerial employees because it is excepted that
paradoxical leadership behavior would be more deceptive in leaders and they have the
power for doing the specific work and make the decision, control the activities and give
autonomy to managerial employees for high and effective performance and usually
they compensate them (Griffin, 2010). Employees are representative of the
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organization because they directly communicate with a customer so they are like a
market and brand for organizations (Karatepe and Uludag, 2008).
A sample is based on tourism need hotels and restaurants.
4.2.2. Sample Size
Population (N) of the present study is unknown because there would be hundreds of
managers and employees in this sector. The respondent are managers and under
employees at various levels. So, the sample of the study will be determined by using
the Mensah (2014) formula:
𝑧 2 ∗ 𝑝(1 − 𝑝)
𝑛=
ɛ²
4.5. Measures
All the scales have been adopted from literature and previous studies and are measured
on a five-point Likert Scale.
4.5.1. Paradoxical leadership
Paradoxical leadership will be measured using the different scales but the scale
developed by the Zhang (2019) will be used in this research. This scale covers
the five Dimensions of Paradoxical leadership. This scale depends upon the 24
items. The reported reliability of this scale was 0.85 to 0.90.
4.5.2. Contextual Performance
Several different scales exist to measure Contextual Performance. But the scale
developed by Linda Koopmans (2002) will be used in this research to measure
contextual performance. This one-dimensional scale contains 16 items. The
reliability score for the scale was found to be 0.84.
4.5.3. Trust
Trust and fairness enhance organizational citizenship behavior (organ, 1990).
Different scales used to measure the trust element with the perspective of leaders
and performance. But Scale developed by Donald and Kurt T. (2002) will be
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used. This scale is divided into three sections 1) performance, 2) leadership and
3) trust on leaders. A five-point Likert scale will be used to measure each item.
4.5.4. Agreeableness
Agreeableness will be measured with the scale developed by Costa and Mccrea
(1991). Responses ranged from “strongly disagree” (1) to “strongly agree” (5).
The reported reliability of this measure was 0.91.
4.6. Data Analysis
Use the two software’s in our study SPSS (statistical package for social sciences) and
AMOS (Analysis of Moment Structure). Two steps SEM technique will be used
wherein the first step we will run CFA to check the validity of the measures. In the
second step, structured regression will be used in order to test the hypotheses of this
study. SEM will be performed by using SPSS and AMOS. The two-step approach to
SEM has been recommended by (Hair, William, Anderson, & Barry, 2014). In order to
check the mediation bootstrapping technique in AMOS will be used whereas
moderation will be checked by using Preacher and Hayes technique in SPSS.
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