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Scale Development

The document outlines the 8 steps in scale development as described by DeVellis (2003): 1) Determine what to measure, 2) Generate item pool, 3) Determine measurement format, 4) Review item pool, 5) Consider validation items, 6) Administer to pilot sample, 7) Evaluate items, and 8) Produce final scale. It provides details on administering items to a pilot sample, including using focus groups of 3-9 individuals and pilot studies of 20+ individuals to test items. An example of locus of control scale development is also given showing the progression from unidimensional to multidimensional scales.

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Farid Kaskar
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0% found this document useful (0 votes)
702 views24 pages

Scale Development

The document outlines the 8 steps in scale development as described by DeVellis (2003): 1) Determine what to measure, 2) Generate item pool, 3) Determine measurement format, 4) Review item pool, 5) Consider validation items, 6) Administer to pilot sample, 7) Evaluate items, and 8) Produce final scale. It provides details on administering items to a pilot sample, including using focus groups of 3-9 individuals and pilot studies of 20+ individuals to test items. An example of locus of control scale development is also given showing the progression from unidimensional to multidimensional scales.

Uploaded by

Farid Kaskar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPS, PDF, TXT or read online on Scribd
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Steps in Scale Development (DeVellis, 2003)

Steps in Scale Development (DeVellis, 2003)


1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.

Specificity as an aid to clarity.


Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.
6. Administer items to pilot sample.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.
6. Administer items to pilot sample.
7. Evaluate items.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.
6. Administer items to pilot sample.
7. Evaluate items.
8. Produce final scale.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.

6. Administer items to pilot sample.


7. Evaluate items.
8. Produce final scale.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.

6. Administer items to pilot sample.


6. Administer items to pilot sample.
6. Administer items to pilot sample.
For focus group
6. Administer items to pilot sample.
For focus group
 Pretest sample should resemble study
sample.
 Sample size 3 to 9
 Discuss questions with respondents to find
confusion or ambiguity.
 Refine answer options.
 Time how long it takes.
6. Administer items to pilot sample.
For pilot study
6. Administer items to pilot sample.
For pilot study
 Pretest sample should resemble study
sample.
 n>20
 Study descriptive statistics of items.
 Refine answer options.
 Time how long it takes. Test reliability.
 Revise scale based on reliability information
 Examine variance among respondents.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?
Locus of control example
2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.
6. Administer items to pilot sample.
7. Evaluate items.
8. Produce final scale.
Steps in Scale Development (DeVellis, 2003)
1. Determine clearly what it is you want to measure.
Theory as an aid to clarity.
Measuring “elusive phenomena that cannot be directly observed”.
Specificity as an aid to clarity.
Do you wish to measure a broad, general construct or a
context-specific construct?

Locus of control example


2. Generate an item pool.
3. Determine the format for measurement.
4. Have item pool reviewed.
5. Consider inclusion of validation items.
6. Administer items to pilot sample.
7. Evaluate items.
Locus of control example
Locus of control example

Internal-External Scale (Rotter, 1966) Locus of


Control
Generalized, Broad, One dimension
Locus of control example

Internal-External Scale (Rotter, 1966) Locus of


Control
Generalized, Broad, One dimension

Multidimensional Scale (Levinson, 1973)


Generalized,
Three dimensions One’s Powerful Luck or
Self Others Chance
Locus of control example

Internal-External Scale (Rotter, 1966) Locus of


Control
Generalized, Broad, One dimension

Multidimensional Scale (Levinson, 1973)


Generalized,
Three dimensions One’s Powerful Luck or
Self Others Chance

Multidimensional Scale (Wallston, Wallston &


DeVellis, 1978)
Health, One’s Powerful Luck or
Self Others Chance
Three dimensions Health Health Health

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