1
$1,271
Per Day With Only
$50 Ad Spend Using Nothing But
Instagram
Influencers
Table of Content
Page 03 | Introducing Influencer Marketing...
Page 04 | What is Influencer Marketing?
Page 05 | Changing The Game...
Page 06 | What Is An Influencer?
Page 07 | How Influencers Work Their Competitive Edge…
Page 08 | Case Study: Shawn P. ($1K, 1 Day)
Page 09 | Let’s Begin, Step By Step.
Page 10 | Step 1: Choosing your niche
Page 11 | Step 2: Building A Social Media Presence
Page 13 | Step 3: Compare, Contrast & Choose A Influencer
Page 17 | Step 4: Drive Traffic & Scale Up!
Introducing Influencer Marketing... 3
Struggling to make your first buck online? Or have you had some success, but
just not quite reached the heights you had imagined? Maybe you are doing well,
and absolutely satisfied with your traditional, bread and butter business model.
What I’m going to share with you today is something that nobody else is willing
to share with you. The results changed my life, and I knew I had to share it with
like-minded entrepreneurs quickly.
Ever since, I have been blessed with the ability to support my family, have more
time to myself away from work, and travel the world.
With the extremely powerful tricks I am going to reveal within this very book, I
have been able to build sustainable, passive income. Without it, I’m not sure if I
would be in the business of eCommerce today.
As you know, marketing your products and placing them in front of the right people
is half of the battle.
What is Influencer Marketing? 4
Influencer marketing presents a glaring opportunity for brands to leverage the
power of word of mouth at scale through personalities that consumers are already
following and admire. It can deliver a sustainable and significant competitive edge
that few other marketing approaches can match, yet many marketers avoid it.
With the fall of traditional outbound marketing, influencer marketing is becoming
one of the most effective ways to attract customers and clients without a sky
high budget.
A study by McKinsey found that “Sales acquired through word-of-mouth had a
37 percent higher retention rate…”. So if we apply this astounding statistic, that
means that more often than not, over 1 in 3 people who buy your product will not
just remember, share, and speak about your brand, but purchase from you again.
Traditional outbound marketing techniques have proven to average out a $1 to $2
turnover in ad spend.
If I told you that you could take that $1 in ad spend, and receive an $11 turnover
on average, would that be something that would peak your interest?
Providing the fastest shortcut to building a sustainable brand that can become
your asset rather than your hobby.
It is hands down the most efficient, and ROI friendly marketing model at our
disposal.
Attracting mass amounts of passionate customers for an all time low cost, your
products can nearly sell themselves.
Why?
Because we have finally been presented with the perfect tool to bridge the gap
between our stores and our credit card in hand, prospective customers.
Changing The Game... 5
With business models and marketing schemes changing faster than ever in an
extremely progressive world, you are about to be presented with the most efficient
marketing strategy in the world of making money online.
In 2016, socialization and gaining the public’s approval or attention is one hundred
percent reliant on social media and the internet. With that being said, all eyes are
on social media.
Whether it’s keeping in contact with a distant friend, or looking to find content
related to what you are interested in - it can be found on social media. That is a
guarantee. I’ve had massive success selling products in common and uncommon
niches using this very model of marketing that anyone can use.
Although many marketers and entrepreneurs are overlooking this technique on a
daily basis, it is without a doubt the most innovative way to market and tap into
your desired audience.
Considering that anyone can contact these influencers, the barriers to entry are
minimal making it easy for anyone to utilize this business technique regardless
of one’s budget or whether they are “tech-savvy” or not.
What Is An Influencer? 6
Now regardless of what your
interest is, I can also guarantee
that there are thousands of
other people that share that
interest with you. The great
thing about social media is
that along with it’s capability
to make people, brands and
products go viral, it also brings
people together creating
these communities of people
with a shared interest.
At the helm of this community, it can be shown as a certain individual, or a simple
unique page without knowledge of who is overseeing this page.
Meet who we like to call Influencers. Why do we refer to them as “Influencers”?
Simply put - they have the ability to make their audience take action, and take
action fast.
These influencers have worked over an extended period of time to build this mass,
loyal following on social media whether it is platforms such as Twitter, Facebook,
Instagram or a simple blog.
Looking at an influencer’s social media page, an average person sees a few
hundred thousand followers.
BUT as an entrepreneur, we see a few hundred thousand prospective customers.
How Influencers Work Their Competitive Edge… 7
After putting out a great amount of value or simply interesting content, people
have now voluntarily chosen to follow this influencer on social media and receive
updates such as seeing their posts on their timeline. Keeping the idea in mind
that someone just so happened to voluntarily receive updates from this page,
that must mean that they are very likely interested in what this page is offering,
posting or sharing.
For sake of example, let’s say that “PugLovers12345”
on Instagram just so happens to have 125,000
followers and posts nothing but pictures of pugs
and content related to pugs. So this must mean
that the chances of those 125,000 people being
interested in pugs are very, very likely. Now, what
is a smart entrepreneur to do once he or she sees
a hyper-targeted audience at their disposal? If you
guessed seamlessly placing their product in front of
them, then you guessed correctly.
Just imagine if you had an eCommerce store tailored around pug products, and
paid this influencer a fraction of what you would pay in order to reach 125,000
people using Facebook Ads and have them post your product, referring thousands
of people to your store and social media page. Next thing you know, you have
countless sales flowing in as well as a huge jump in brand awareness to people
that are truly passionate about what you have to offer.
Case Study: Shawn P. ($1K, 1 Day) 8
Starting out as a student and following one of my programs and making some
sales, Sean wanted to figure out what can make $100 days become $1,000 days…
Once utilizing one of his first influencers, he just so happened to turn a $40
featured post into $1,000 gross revenue in a single day.
This is just the beginning.
Shawn is currently scaling up and utilizing influencers
to help him turn 4 figure days into 5 figure days as we
speak.
The best part is that anyone can start using this model
as soon as today without a sky high marketing budget.
As you saw Shawn’s results, he had a four figure return
off of a measly $40 investment.
Not only can this be done for anyone inside of any
niche, it is a very simple business model that can be
repeated over and over again. Your niche can be turtles,
fitness, pitbulls or just about anything you can think of,
and still be able to find a social media page tailored to
that exact niche with a substantial following. Utilizing
these influencers inside of your niche have proven to be
one of the most effective and overlooked ways to grow
your brand rapidly. Traditional marketing techniques
are going to continue to decline and the last thing you
would want to do is wait until it’s too late to look for a
new marketing tactic.
Let’s Begin, Step By Step. 9
Just so you know what is possible, I’ve provided a couple of screenshots to show
you the kind of returns that people are seeing in less than 24 hours time.
This incredibly powerful business tactic is working extremely well for myself as
well as my personal students, but this is not a get-rich quick scheme.
This is drawing the line between a quick cash cow of an eCommerce store and
building a sustainable brand that not only generates you money, but becomes an
actual asset for you in the long run.
Although this model does take a little bit of time to wrap your head around, it is
extremely easy to grasp, follow and most importantly - recreate.
Keeping in mind that Facebook is a common traffic strategy, expect to spend
pennies on the dollar using influencers. Even more importantly, you are building a
community around your business and brand.
Quick Overview Of What
Our Plan Looks Like
Step 1: Choosing your
desired niche
Step 2: Building our
social media presence
and a visually appealing
storefront
Step 3: Compare,
contrast, & choose our
desired influencer
Step 4: Drive traffic &
scale up!
Step 1: Choosing your niche 10
When I choose a desired niche, I like to do something called “Living Inside The
Niche”
What could living inside a niche possibly mean? Surprisingly, it’s quite simple -
immerse yourself in the niche in every way possible.
This can go as far as basic research with Google and looking up magazines,
articles, groups all catered to your niche and learning about it if you aren’t already
familiar.
One method that I like to use for uncovering profitable products within a niche I
am researching is Wanelo.com
Using Wanelo, after signing up I could search something as simple as turtles and
turn out to get thousands of results. Now, with a simple hover of the mouse, I
can see how many people “Saved” this item because of their interest - therefore
showing me what products are sought after in whichever niche I am researching.
Another great site with a very similar purpose but for eBay is Watchcount.com
By simply typing in “Lion” as my keyword, I see that this bracelet is one of the
most popular products and clearly sought after.
These are two effective techniques that I use to live inside of my niche and get a
greater understanding of what is a hot product.
Step 2: Building A Social Media Presence 11
Having a social media presence is a vital way to present your brand to the public
eye. Without having a physical shop for a prospective customer to enter and
experience, store presentation is extremely important.
Also, without a strong social media presence, many influencers will immediately
look the other way once we request a featured post from them.
Moving up towards the 10,000 follower mark is a solid landmark to hit so that we
are noticed as an established brand within our niche.
Having a significant following on social media also shows customers who aren’t
familiar with our brand that we are in fact reputable and trusted many. It is another
stepping stone that helps build trust between us and our audience.
Now we have a few techniques to utilize in order to help us build our social media
accounts…
1. Value
2. Hashtags
3. Shoutouts
4. Automation
Value - Incentivizing our customer to follow, engage and enjoy becoming a
part of our community all starts with giving value. This can be through product
presentation, interesting content or a great story behind your brand. Providing
people a reason to want to follow us and have them feel like they are missing out
if they do otherwise is a huge factor to keep in mind while building out our social
media pages.
Hashtags - Organic traffic through hashtags is a great way to receive engagement
and new prospects as you can target specific groups of people and possibly go
viral.
Shoutouts - Great to utilize between your page and pages of similar sized following
so that you can each share a portion of the market and build off of one another.
Typically at zero cost as you swap shoutouts in order to share value between
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both parties.
Automation - Wait.. Automated, organic traffic? Yep you read that right. With tools
such as Instagress or Robolike your page will be automated to like and engage
with hundreds of posts under certain hashtags every day. After that automated
engagement, you can expect about 10% of those engagements to come back to
your page and either follow you, or engage with your posts in return.
As you can see inside of the dashboard of Robolike, it’s easy to use and also not
pricy, making it a perfect investment in building your social media page.
Step 3: Compare, Contrast & Choose A Influencer 13
Now you must be thinking, how can I find an influencer for my niche that can
provide me the results that others have seen? It is quite simple to be honest.
Through some simple niche research and finding pages, you can find countless
influencers, contact them and broker deals for them to market YOUR products as
soon as today. It is proven that influencer marketing is giving the best return on
investment at this very moment and it is the perfect time to utilize them.
Where can we find these influencers?
Amongst blogs, Facebook, Twitter, Instagram and scattered throughout the
internet - my personal favorite is Instagram. It is straightforward, easy to contact
them and a huge place for audiences to see an influencer’s post.
As you can see, there are many ways to contact these influencers and they often
offer a press email or KIK (Messaging App) and if all else fails, a simple direct
message can get the job done.
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You can engage and share their posts, and become a part of their community to
get onto their radar initially. Once you reach out to them they will see that you’ve
supported them and their brand.
After doing some background research into their page, you can very easily tailor
a message or email to catch their attention and when comfortable, broker a deal
for a featured post.
Picture the countless hours, days and weeks of testing ad set after ad set to
see which interest group or demographic is the best for your eCom store as a
thing of the past. These social media influencers have the capability to fit your
product seamlessly into their posts without people being scared away by a
“Sponsored” tag. Influencers have bridged the gap between our ideal audience
and our products. When a person sees an influencer feature a product on one of
their posts, it isn’t seen as an ad.
The influencer has the luxury
of being seen as a peer, rather
than a sales pitch. With
countless posts of content and
value, influencers have built a
huge amount of trust between
themselves and their audience.
This trust factor is nearly
impossible to find between
an unrecognized brand with a
customer who is unsure of the
brand.
Having seen $40 spent on a
single influencer featured post
receive over $1,000 in revenue in
just one day, it is a perfect example that this doesn’t require thousands of dollars
to utilize. It can be started out under $100 and scaled up accordingly. This is so
revolutionary because businesses have never had such ease of access to a hyper
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targeted audience that trusts what they are buying into. Thanks to our influencer
referring us to their audience, we have a mass audience who is very likely interested
in our product, ready to break out their credit card and purchase your product.
Paying pennies on the dollar for these prospective customers compared to other
marketing techniques, you aren’t only reaching more people, but you are reaching
people who are the perfect fit to be your ideal customer.
The hefty task at hand is choosing which influencer is best for your product. Not
every influencer is the same. Many will have a similar follower count, but their
engagement, niche, and audience type varies.
We can have simple page influencers like this one here...
There is no real “face” or person directly connected with this Instagram account,
but it has a huge following from people that are very likely interested in cats.
Regardless, this page has significant influence inside of the cat niche and does
in fact offer featured posts as you can see their press email in their bio.
This is a perfect page to reach out to if we are trying to sell our brand new cat
t-shirt on our e-commerce store! But we clearly wouldn’t go to this page if we
were selling a trinket related to dogs.
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Different from general page influencers, we have people who run accounts and
are the face of a page. They are often a bit more costly, but depending on your
niche and product, it can cater to your products much better.
Here is a perfect example…
Below is @TJStucke, a fitness enthusiast and expert with 145K followers.
So if we had a fitness eCom store, TJ could be a great fit for a prospective influencer
if we were seeking to promote our latest pair of workout pants. His audience is
clearly interested in strictly fitness because if we look at his page, every post is
related to it.
If you aren’t sure how this will ever work - wait to be shocked once you see your
results. All of the legwork of gathering your ideal customer is 100% done for you,
and all you have to do is deliver on your end of the sales process!
Prior to choosing our influencers, it’s a very smart move to get quotes from a few
different pages and weigh out the possible returns.
This can be done by comparing their quotes as well as levels of engagement with
their posts. With greater engagement, we know that we will get more out of our
budget as this page has greater influence over their audience.
Step 4: Drive Traffic & Scale Up! 17
Once we are comfortable with our influencer and request a featured post, it’s time
to start seeing results!
Connecting with these social media influencers becomes a practical copy and
paste strategy that you can recreate over and over again - all while scaling your
business to the moon.
Once we have our foot in the door and are utilizing this model, it is even easier to
connect with bigger and better influencers.
Just like any other business model, once we are driving sales and notice growth
- it’s time to scale up. Even though this marketing model is unique, it can still
be scaled up by expanding budgets after positive growth and more knowledge
gained in the industry.
Like many others have after wrapping their head around this model, you will see
nothing short of exponential growth in awareness and gross revenue for you and
your brand. The influencer marketing model is proven to provide the biggest bang
for your buck by way of advertising budget and is very easy to scale up. Few things
drive a sale more effectively than a welcoming word of mouth recommendation.
Removing countless hours of branding and relationship building, the real question
we are left with is - Why would you not be using this influencer marketing model
right now? The answer is that if you aren’t already, it’s about time to start and
begin growing exponentially.
In a matter of a day or two, you can have a deal lined up with someone who
can become an ambassador for your brand and help you grow exponentially by
doubling or even tripling your reach, awareness and revenue with ease.
There is no better route to take if you are seeking to increase your brand’s footprint
and profitability.
Let Me Guide You And Be By Your Side In This Journey To Massive Success &
Profits
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Would you like it if I were by your side, every step of the way to make sure that you
optimize this process and make amazing profits online?
Would you like the perfect blueprints and tools to this proven to succeed business
model?
Would you like to see immense profits via Influencer Marketing?
If this resonates with you, then you are going to absolutely love what we have for
you at Influencer Marketing Academy.
Make sure you join us for one of our live training workshops on August 25th by
following this link:
Who Will Get The MOST Out of the Incredible “Influencer Marketing Academy”
System?
Newbies
This system is easy for any marketer or eCommerce practitioner to follow with
nothing short of excellent results.
Do not expect some get-rich-quick scheme. It is a reliable and proven to succeed
business model that does in fact take some dedication - but the end result of long
term profits are well worth it.
<<< testimonial >>>
Influencer Marketing Academy starts from the very basics and guides you side by
side, and every step of the journey to building a profitable business.
Intermediate and Advanced eCommerce Practitioners and Marketers
If you have already found success in eCommerce then you are also in the perfect
place. Being somewhere such as a few hundred or even a few thousand dollars
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per day is a huge achievement! With that
being said, why not take up the opportunity
to scale up even further?
I have mentored, masterminded and
personally worked with countless
successors in many different areas of
eCommerce. Helping them scale up and
reach heights such as passive income was
accomplished via advanced methods that
will even be given as one of many methods
inside of Influencer Marketing Academy.
You’ve Tried In The Past, But Came Up
Short
If you have tried eCommerce in the past
and simply haven’t seen the results you
expected, then you are absolutely fit for
this A-to-Z, proven to succeed process we
are awaiting to give you.
It’s Time To Make Online Business
Shortcomings A Thing of the Past, Let’s
Make Your Business BOOM!
Here’s just a glimpse into what is coming up in the live training workshop:
What You Will Learn If You Attend:
• How you can quickly go from $0 - $300 Per Day starting in the next 48 hours
using influencers with 1 special little trick that wont have you breaking the
bank.
• The ‘Secret’ lnfluencer Source to reach 10M+ people for $50 or less that you
can start using TONIGHT!
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• The Underground Strategy to have influencers DYING to work with you and
promote your store.
• The “OLD WAY” is dead and why you should STOP right now before you fall into
this trap.
Disclaimer: Results may not be typical nor expected for every single person
With the perfect marketing scheme followed up by a well delivered product, you
should expect nothing short of massive returns for your business and brand.
