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Intro To Viscom - I

This document outlines the eight essential components of communication: source, message, channel, receiver, feedback, environment, context, and interference. It defines each component and provides examples. The source develops and sends the message. The message is the content or information being communicated. The channel is the medium used to send the message. The receiver is the person receiving the message. Feedback is the response from the receiver. Environment is the physical setting. Context includes the physical, cultural, social, and temporal aspects. Interference can disrupt the intended meaning of the message.

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Rajmohan
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131 views13 pages

Intro To Viscom - I

This document outlines the eight essential components of communication: source, message, channel, receiver, feedback, environment, context, and interference. It defines each component and provides examples. The source develops and sends the message. The message is the content or information being communicated. The channel is the medium used to send the message. The receiver is the person receiving the message. Feedback is the response from the receiver. Environment is the physical setting. Context includes the physical, cultural, social, and temporal aspects. Interference can disrupt the intended meaning of the message.

Uploaded by

Rajmohan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Rajmohan.

M
Assistant Professor

SCHOOL OF MEDIA AND COMMUNICATION School of media and Communication


A.M. Jain college Chennai
Communication is the
act of Sending and
Receiving Messages via
speech, visuals, writing
or any other such
method.
1.Source
2.Message
EIGHT ESSENTIAL 3.Channel
COMPONENTS OF 4.Receiver
COMMUNICATION 5.Feedback
6.Environment
7.Context
8.Interference
SOURCE • The source begins by first
defining the message - what to
say and how to say it.

• The second step involves


encoding the message by
choosing just the right order or
the perfect words to convey the
intended meaning.

• The third step is to present or


send the information to the
receiver or audience.
• a message is defined as
information conveyed by words
(in speech or writing), and/or
other signs and symbols.

• A message (verbal or
nonverbal, or both) is the
content of the communication
process.
Face-to-face conversation
Videoconferencing A communication
Telephone conversation
channel is a type of
E-mails
Handheld devices media that is used to
Blogs transfer a message
Written letters and
memos
from one person to
Formal written documents another.
Spreadsheets
In the communication process,
the "receiver" is the listener,
reader, or observer—that is,
the individual (or the group of
individuals) to whom a message
is directed.

The receiver is also called the


"audience" or decoder
In the communication process,
feedback refers to a response
from the receiver which gives
the communicator an idea of
how the message is being
received
the atmosphere, physical and
psychological, where you send
and receive messages.

Surroundings, people, animals,


technology, can all influence your
communication.
Context refers to the setting in
which communication takes
place.

There are at least four aspects


in regards to this idea: physical,
cultural, social-psychological,
and temporal.

Context is all about what people


expect from each other.
interference, also called noise,
can come from any source.
“Interference is anything that
blocks or changes the source’s
intended meaning of the
message”
Encoding is the process of turning
thoughts into communication.

The encoder is the person who develops


and sends the message.

Decoding is the process of turning


Encoding vs Decoding communication into thoughts.

The Decoder is the person who receive the


message and understand message.
SCHOOL OF MEDIA AND COMMUNICATION
Rajmohan.M
Assistant Professor
School of media and Communication
A.M. Jain college Chennai

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