! " # $ % !
"
HOME MARKETS TECHNOLOGY MONEY HEALTHCARE ENERGY MINING GREEN
DATA VISUALIZATION
Ranking the Top 100 Websites
Published 10 months ago on August 7, 2019
By Nick Routley
Get this infographic as a poster (and save 15% by bei
View the full-resolution version of this vis
As a greater portion of the world begins to live more of their life online, the world’s top
websites continue to see explosive growth in their traffic numbers.
To claim even the 100th spot in this ranking, your website would need around 350 milli
in a single month. Using data from SimilarWeb, we’ve visually mapped out the top 100
websites on the internet. Examining the ranking reveals a lot about how people around
world search for information, which services they use, and how they spend time online
Note: This is a ranking of biggest websites, specifically. Brands that extend across platforms or serve the
of their users through an app will not necessarily rank well on this list. As a result, you’ll notice the absen
companies like WeChat and Snapchat.
The Top 100 Websites
The 100 biggest websites generated a staggering 206 billion visits in June 2019. Google,
YouTube, and Facebook took the top spots, followed by Baidu and Wikipedia. Below is t
ranking:
Search:
Global Monthly visits
Domain Parent Countr
Rank (billions)
1 Google.com 60.49 Alphabet Inc Unit
2 Youtube.com 24.31 Alphabet Inc Unit
3 Facebook.com 19.98 Facebook, Inc Unit
4 Baidu.com 9.77 Baidu, Inc Chin
5 Wikipedia.org 4.69 Wikimedia Foundation Unit
6 Twitter.com 3.92 Twitter, Inc Unit
7 Yahoo.com 3.74 Verizon Comm. Inc Unit
8 pornhub.com 3.36 Mindgeek Cana
9 Instagram.com 3.21 Facebook, Inc Unit
10 xvideos.com 3.19 WGCZ Holding Czec
Republi
! Previou
!
Search Reigns Supreme
Search engines provide the connective tissue that binds the internet together, and they
accounted for the majority of website traffic in the top 100 ranking.
Google is the undisputed top website in nearly every country in the world. In fact, Alph
domains in the top 100 ranking – including YouTube and a number of international ver
Google – racked up an impressive 90 billion visits in a single month.
Exceptions to Google’s dominance can be found in China (Baidu) and Russia (Yandex), w
homegrown search engines have managed to capture the domestic market.
One scrappy competitor, DuckDuckGo, is slowly gaining prominence as an alternative t
Google. The search engine’s focus on user privacy appears to be resonating with interne
as the site’s traffic has surpassed 500 million visits per month.
Full Stream Ahead
Video streaming and sharing is another major driver of global internet traffic.
Thanks to high-powered phones and bigger data plans, video is now a prominent portio
internet content consumption. This can take a few forms, from binge watching TV show
Netflix to short-form video uploads on platforms like Douyin and Instagram.
Live streaming is increasingly a bigger part of the mix. Twitch, which is focused on gam
now ranked 30th in the world in web traffic. The Amazon-owned platform is now so po
that on any given night, its viewership surpasses many of the major U.S. cable network
Of course, this category also includes adult content, which is well represented in this ra
XNXX, XVideos, and PornHub all made the top 20, and the three websites combined for
nine billion visits in the most recent month of data available.
Old Dogs, New Tricks
Classic web portals such as MSN and Yahoo are still putting up impressive traffic numb
major players are increasingly staying relevant by acquiring rising internet stars.
In the case of Microsoft, acquiring Github and Linkedin helped the company target new
markets and grow their overall presence online. Amazon’s acquisition of Twitch proved
good bet, and Instagram continues to breathe new life into Facebook, which has seen a
backlash focused on its original namesake social network.
Google isn’t sitting still either. The company recently championed the open-source AMP
to help improve the performance of mobile pages, which are increasingly bogged down
adware, unoptimized images, and JavaScript. In a short amount of time, the AMP Projec
taken off to become one of the biggest websites in the world.
The project is not without controversy though.
Critics point out that cached AMP pages – which are hosted by Google – essentially cut o
content creators, and that non-compliant pages may lose their ranking on mobile searc
results. As the project moves towards becoming a foundation, it remains to be seen how
will evolve and how much involvement Google will have in the future.
The Geography of the Top 100 Websites
The internet may be a global network, but many of the gatekeepers are still located in t
United States. If international domain suffixes of companies like Amazon and Google ar
counted, 60 of the 100 websites in the ranking are American.
Below is a breakdown of the Top 100 by country.
China is a strong runner-up, with 15 websites in the Top 100. While most of these Chine
companies are focused on the sizable domestic market, some are also making global inr
through investment. Tencent has partially backed the fast-growing chat platform, Disco
it also has double-digit stakes in Snapchat and Spotify.
With the exception of Baidu, all of the biggest websites in the world have swelled in siz
serving a global audience. As the tech market continues to mature in China, it remains
seen whether Chinese companies can successfully move beyond the firewall to become
Facebook or Google.
Correction: Bilibili, a website run by a Chinese company, was incorrectly identified as a Japanese compan
Get your mind blown on a daily basis:
Your email address
Sign up for free
RELATED TOPICS: # AMAZON # FACEBOOK # FEATURED # GLOBAL WEBSITE RANKING # GOOGLE # TOP WEBS
# WEB TRAFFIC
DON'T MISS UP NEXT
# Visualizing the World of Sales Visualizing the Evolution of Consumer
Technology Credit
YOU MAY LIKE
Ranked: The Fastest Growing and The Future of Supply Chain The COVID-19 Impact on Ap
What is Big Tech Contributing to Help The Pandemic Economy: What are The Most Loved Brands, by
Fight COVID-19? Shoppers Buying Online During Generation
COVID-19?
COMMENTS
DATA VISUALIZATION
Exploring the Expanse: 30 Years of
Hubble Discoveries
For 30 years, the Hubble Space telescope has been our eye into outer space. This st
map looks at 550,000 observations made between 1990-2019.
Published 1 month ago on April 24, 2020
By Iman Ghosh "
Exploring the Expanse: 30 Years of Hubble Discoveries
View the full-size version of the infographic by clicking here.
We’ve been fascinated by space for centuries, but telescopes truly opened our eyes
what lies beyond our frontiers.
For 30 years, the Hubble Space Telescope has been our companion in helping us
understand outer space, paving the way for many important scientific discoveries
the process.
A Window to the Universe
Hubble launched on Apr 24, 1990 and has been in our orbit ever since. However, it
had something of a shaky start. Due to an error in its primary mirror, it returned
CONTINUE
many wobbly and blurry images—until READING mission in December 1993 fixe
a servicing
the issue.
BASE METALS
All the World’s Metals and Minerals in
One Visualization
This massive infographic reveals the dramatic scale of 2019 non-fuel mineral globa
production.
Published 3 months ago on March 1, 2020
By Nicholas LePan "
All the World’s Metals and Minerals in One Visualization
We live in a material world, in that we rely on materials to make our lives better.
Without even realizing it, humans consume enormous amounts of metals and
minerals with every convenient food package, impressive building, and technologi
innovation.
Every year, the United States Geological Service (USGS) publishes commodity
summaries outlining global mining statistics for over 90 individual minerals and
materials. Today’s infographic visualizes the data to reveal the dramatic scale of 20
non-fuel mineral production.
Read all the way to the bottom; the data will surprise you.
Non-Fuel Minerals: USGS Methodology
CONTINUE READING
A wide variety of minerals can be classified as “non-fuel”, including precious meta
POPULAR
ADVERTISING / 2 months ago COVID-19 / 2 months ago COVID-19 / 2 months ago
How COVID-19 Has Impacted Media The Pandemic Economy: What are Every Vaccine and
Consumption, by Generation Shoppers Buying Online During Development for
COVID-19?
COVID-19 / 2 months ago COVID-19 / 1 month ago MONEY / 2 months ago
Visualizing What COVID-19 Does to How COVID-19 Consumer Spending Mapped: The Wea
Your Body is Impacting Industries Every U.S. State in
! " $ # %
ABOUT MASTHEAD CAREERS ADVERTISE USE OUR VISUALIZATIONS PRESS CENTER
Copyright © 2020 Visual Capitalist
