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A Project Report ON: "Factor Influencing Customer Buying Behavior Through Internet-Marketing at Ultra Light Technology"

This document is a project report submitted by Akash Bahotra, an MBA student at SRK University Bhopal, on factors influencing customer buying behavior through internet marketing at Ultra Light Technology. The report includes a certificate signed by the project guide, Dr. Milind Limaye, head of the management department, confirming Akash completed the project. It also contains declarations by Akash that the work is original and an acknowledgment thanking those who provided reference materials and guidance, including Dr. Limaye.

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184 views4 pages

A Project Report ON: "Factor Influencing Customer Buying Behavior Through Internet-Marketing at Ultra Light Technology"

This document is a project report submitted by Akash Bahotra, an MBA student at SRK University Bhopal, on factors influencing customer buying behavior through internet marketing at Ultra Light Technology. The report includes a certificate signed by the project guide, Dr. Milind Limaye, head of the management department, confirming Akash completed the project. It also contains declarations by Akash that the work is original and an acknowledgment thanking those who provided reference materials and guidance, including Dr. Limaye.

Uploaded by

NAVEEN ROY
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© © All Rights Reserved
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A

PROJECT REPORT
ON

“FACTOR INFLUENCING CUSTOMER BUYING


BEHAVIOR THROUGH INTERNET-MARKETING AT
ULTRA LIGHT TECHNOLOGY”

Submitted for the partial fulfillment of the requirement of the Degree of


Master of Business Administration From
Sarvepalli Radhakrishnan University, Bhopal

SUBMITTED TO SUBMITTED BY
DR. MILIND LIMAYE AKASH BAHOTRA
(HOD - Management) SRKUMBF11905
SRK University Bhopal MBA IV Sem

RKDF INSTITUTE OF SCIENCE AND TECHNOLOGY


BHOPAL (M.P.)
June-2021
Certificate

This is to certify that AKASH BAHOTRA ROLL NO. SRKUMBF11905


student of MBA has undertaken a project on “FACTOR INFLUENCING
CUSTOMER BUYING BEHAVIOR THROUGH INTERNET-
MARKETING AT ULTRA LIGHT TECHNOLOGY” submitted in the
partial fulfillment for the requirement of Master of Business Administration
Programme. The project has been successfully completed under my
supervision.

Project Guide

Dr. Milind Limaye


(HOD - MANAGEMENT)
SRK University Bhopal
Declaration

I AKASH BAHOTRA SRKUMBF11905 student of MBA IV Semester


RKDF INSTITUTE OF SCIENCE AND TECHNOLOGY BHOPAL (M.P.)
hereby declare that the project report entitled “FACTOR INFLUENCING
CUSTOMER BUYING BEHAVIOR THROUGH INTERNET-MARKETING AT
ULTRA LIGHT TECHNOLOGY” Has been carried out at submitted in partial
fulfillment for the “Master’s Degree in Business Administration” is the result
of my own work and is original. I have not submitted this project to any other
university or college for the award of any other degree or Diploma.

Place: BHOPAL Akash Bahotra


SRKUMBF11905
Date ……………… MBA IV SEM
Acknowledgement

I take this opportunity to place on record my grateful thanks


and sincere gratitude to Dr. Milind Limaye (HOD - MANAGEMENT)
SRK University Bhopal & all those who gave me valuable advice and inputs
for my study. My study could not have been completed if I had not been able
to get the reference materials from the store.

I am immense grateful to my esteemed guide Dr. Milind


Limaye (HOD - MANAGEMENT) SRK University Bhopal whose continued
and invaluable guidance can never be forgotten by me but without whom this
study could not have got present shape.

Last but not least, I would also like to express my thanks to my


family members who inspired me to put in my best efforts for the research /
project report.

Place: BHOPAL Akash Bahotra


SRKUMBF11905
MBA IV SEM

Date ………………

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