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Quantitative Analysis Method
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Research Methodology
Research Methodology can be defined as one of the processes that is used by the researcher
to select and analyse data in terms of determining the topic in the research study (Shahar et
al., 2019). For the proper valuation of research there are different research methods that can
be considered like positivism philosophy, deductive approach, survey etc.
Research Philosophy
Research philosophy can be defined as the way that is helpful in sorting the issues in the
research study. This is the way by which proper data is collected as well as research problem
is attained in an effective manner. It comprises of different types of research philosophy such
as realism, positivism, pragmatism etc. In the research study, the positivism research
philosophy is selected by the researcher. This is defined as the research philosophy that
considers facts through the observation (Apuke, 2017). Here the data is attained on the basis
of statistical data. The reason of selecting this particular research study is that it is majorly
focused on the factual information as well as statistical information in the positivism
research. It also helps in attaining the positive outcomes for the research study. Apart from
this, this helps the researcher to collect the facts and attain the actual data. This would help in
attaining the valid outcomes.
Research Approach
Research approach can be defined as the approach that also helps the researcher to attain the
positive outcomes for the research study. Research approach comprises of different
approaches such as inductive approach and deductive approach. It has been determined that
for conducting the quantitative research study the researcher has adopted deductive
Approach. Deductive approach research is the approach where the assumptions and theories
are justified with the help of primary research outcomes. On the other hand, there is
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requirement of hypothesis in in kind of research approach within the research study. The
major reason of selecting this kind of research is that it focuses on the facts that are known as
well as theories that showcase validity of the research outcomes (Rutberg, and Bouikidis,
2018). It has been examined that through the inductive approach the proper valid outcomes
are attained in a proper manner. The proper selection of research topic is attained by the
researcher through the selection of deductive approach.
Types of Research Method
Research method comprises of different types like qualitative and quantitative. For
conducting the research study in an effective manner, the researcher has adopted quantitative
research method. Quantitative research method is one of the methods that rely on the
numerical data. It includes age, weight, height etc. It is one of the research processes where
the information is analysed using the statistical data. The major reason of selecting the
research method is that it helps in attaining the actual outcomes which would be beneficial
for the researcher in conducting the research study (da Silva, 2017). Through the quantitative
research study, the survey can be conducted and attain the real data from the people regarding
the research topic. It has been depicted that researcher helps in attaining the facts and figures
to attain the quantitative data. This would be quite beneficial for attaining the good outcomes.
Data Collection
Data collection is defined as the research study process where the information is collected
from large number of populations as the sample. There are two types of data collection
method that is Primary and secondary data collection. It has been depicted that researcher has
chosen the primary data collection method for the quantitative research study. It is defined as
the first-hand data that is collected by the researcher own. It includes survey, focus group,
interview etc. The major reason of selecting the primary data is that the actual information is
attained in an effective manner (Basias, and Pollalis, 2018). It has been examined that the
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researcher has used interview method to collect the information in an effective manner. At
last, it can be said that collecting the views from the participants helps the researcher to attain
the valid outcomes.
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References
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References
Apuke, O. D. (2017). Quantitative research methods: A synopsis approach. Kuwait Chapter
of Arabian Journal of Business and Management Review, 33(5471), 1-8.
Rutberg, S., & Bouikidis, C. D. (2018). Focusing on the fundamentals: A simplistic
differentiation between qualitative and quantitative research. Nephrology Nursing
Journal, 45(2), 209-213.
da Silva, C. S. R. (2017). Research design-the new perspective of research
methodology. Journal of Education, Society and Behavioural Science, 1-12.
Basias, N., & Pollalis, Y. (2018). Quantitative and qualitative research in business &
technology: Justifying a suitable research methodology. Review of Integrative Business and
Economics Research, 7, 91-105.
Shahar, S. M., Ma’arif, M. Y., Yusof, M. F. H., & Satar, N. S. M. (2019, September).
Research Methodology Trending in Evolutionary Computing. In International Conference on
Computational Collective Intelligence (pp. 474-485). Springer, Cham.
