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Free Kano Model Template Excel Download

The Kano model provides a method to analyze customer expectations, needs, wants and requirements by plotting them on two axes - satisfaction and implementation. It classifies outputs into three segments: delighted, neutral, and dissatisfied. The document includes a template to map consumer needs based on expected level and implementation score.

Uploaded by

Juan Carlos Gallardo Saavedra
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562 views6 pages

Free Kano Model Template Excel Download

The Kano model provides a method to analyze customer expectations, needs, wants and requirements by plotting them on two axes - satisfaction and implementation. It classifies outputs into three segments: delighted, neutral, and dissatisfied. The document includes a template to map consumer needs based on expected level and implementation score.

Uploaded by

Juan Carlos Gallardo Saavedra
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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Kano Model Templa

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The Kano Model provides users with a method for analyzing customer expectations, needs, wants and requirements by dia
(be it a product, service or deliverable), while the other axis shows the extent to which you achieved your goals with the ou
be classified into one of three main segments: Delighted, Neutral, and Dissatisfied.

Implementation
(Score between 1-5 with 1 being "done
Consumer Needs poorly by supplier" and 5 being "done very
well by supplier")
Consumer Need #1 2
Consumer Need #2 3
Consumer Need #3 5
Consumer Need #4 1
Consumer Need #5 5
Consumer Need #6
Consumer Need #7
Consumer Need #8
Consumer Need #9
Consumer Need #10
Source: Wikipedia Creative Commons
Model Template

eeds, wants and requirements by diagramming them across 2 axes. One axis is total satisfaction with your output
you achieved your goals with the output. Based on an analysis of performance across these two axes, clients can

Satisfaction Consumer Need Level


(Score between 1-5, with 1 being "total
dissatisfaction" and 5 being "total ("Expected Need", "Normal Need", and "Exciting
Need")
satisfaction")
5 Normal
4 Normal
2 Exciting
2 Basic
3 Basic

Not Implemen
6
Satisfied

Delighters
5

Not Implemented 3

2 Basic Needs

0
1.5 2 Dissatisfied
2.5 3
ighters

Fully Implemented

Needs

3 3.5 4

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