LECTURE 6
COST OF CAPITAL
Ross, S. A., Westerfield, R. W. & Jordan B.D. (2013): Ch 14
Arnold, G. (2013): Ch 16
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Key Concepts and Skills
Know how to determine a firm’s cost of equity
capital
Know how to determine a firm’s cost of debt
Know how to determine a firm’s overall cost of
capital
Know how to handle flotation costs
Understand pitfalls of overall cost of capital and
how to manage them
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Lecture Outline
The Cost of Capital: Some Preliminaries
The Cost of Equity
The Costs of Debt and Preferred Stock
The Weighted Average Cost of Capital
Divisional and Project Costs of Capital
Flotation Costs and the Weighted Average Cost of
Capital
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Why Cost of Capital Is Important
We know that the return earned on assets depends
on the risk of those assets
The return to an investor is the same as the cost to
the company
Our cost of capital provides us with an indication of
how the market views the risk of our assets
Knowing our cost of capital can also help us
determine our required return for capital
budgeting projects
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Required Return
The required return is the same as the appropriate
discount rate and is based on the risk of the cash flows
We need to know the required return for an investment
before we can compute the NPV and make a decision about
whether or not to take the investment
We need to earn at least the required return to compensate
our investors for the financing they have provided
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Cost of Equity
The cost of equity is the return required by equity
investors given the risk of the cash flows from the
firm
Business risk
Financial risk
There are two major methods for determining the
cost of equity
Dividend growth model
SML, or CAPM
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The Dividend Growth Model Approach
Start with the dividend growth model formula and
rearrange to solve for RE
D1
P0
RE g
D1
RE g
P0
= D0 (
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Example: Dividend Growth Model
Suppose that your company is expected to pay a
dividend of $1.50 per share next year.
There has been a steady growth in dividends of 5.1%
per year and the market expects that to continue.
The current price is $25. What is the cost of equity?
1 .50
RE .051 .111 11 .1 %
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Example: Estimating the Dividend Growth Rate
One method for estimating the growth rate is to
use the historical average
Year Dividend Percent Change
2008 1.23 -
2009 1.30 (1.30 – 1.23) / 1.23 = 5.7%
2010 1.36 (1.36 – 1.30) / 1.30 = 4.6%
2011 1.43 (1.43 – 1.36) / 1.36 = 5.1%
2012 1.50 (1.50 – 1.43) / 1.43 = 4.9%
Average = (5.7 + 4.6 + 5.1 + 4.9) / 4 = 5.1%
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Advantages and Disadvantages of Dividend
Growth Model DGM
Advantage – easy to understand and use
Disadvantages
Only applicable to companies currently paying
dividends
Not applicable if dividends aren’t growing at a
reasonably constant rate
Extremely sensitive to the estimated growth rate -
-- an increase in g of 1% increases the cost of
equity by 1%
Does not explicitly consider risk
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The SML Approach
Use the following information to compute our cost
of equity
Risk-free rate, Rf
Market risk premium, E(RM) – Rf
Systematic risk of asset,
RE R f E (E (RM ) R f )
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Example - SML
Suppose your company has an equity beta of
.58, and the current risk-free rate is 6.1%. If
the expected market risk premium is 8.6%,
what is your cost of equity capital?
RE = 6.1 + .58(8.6) = 11.1%
Since we came up with similar numbers
using both the dividend growth model and
the SML approach, we should feel good about
our estimate
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Advantages and Disadvantages of SML
Advantages
security market line
Explicitly adjusts for systematic risk
Applicable to all companies, as long as we can estimate
beta
Disadvantages
Have to estimate the expected market risk premium,
which does vary over time
Have to estimate beta, which also varies over time
We are using the past to predict the future, which is not
always reliable
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Example – Cost of Equity
Suppose our company has a beta of 1.5. The market
risk premium is expected to be 9%, and the current
risk-free rate is 6%.
We have used analysts’ estimates to determine that
the market believes our dividends will grow at 6%
per year and our last dividend was $2.
Our stock is currently selling for $15.65. What is our
cost of equity?
Using SML: RE = 6% + 1.5(9%) = 19.5%
Using DGM: RE = [2(1.06) / 15.65] + .06 =
19.55%
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Cost of Debt
The cost of debt is the required return on our
company’s debt
We usually focus on the cost of long-term debt or
bonds
The required return is best estimated by computing
the yield-to-maturity on the existing debt
We may also use estimates of current rates based on
the bond rating we expect when we issue new debt
The cost of debt is NOT the coupon rate
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Example: Cost of Debt
Suppose we have a bond issue currently outstanding that
has 25 years left to maturity.
The coupon rate is 9%, and coupons are paid semiannually.
The bond is currently selling for $908.72 per $1,000 bond.
What is the cost of debt?
N = 50; PMT = 45; FV = 1000; PV = -908.72; CPT I/Y =
5%; YTM = 5(2) = 10%
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Cost of Preferred Stock
Reminders
Preferred stock generally pays a constant dividend each
period
Dividends are expected to be paid every period forever
Preferred stock is a perpetuity, so we take the
perpetuity formula, rearrange and solve for RP
RP = D / P0
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Example: Cost of Preferred Stock
Your company has preferred stock that has an annual
dividend of $3.
If the current price is $25, what is the cost of preferred
stock?
RP = 3 / 25 = 12%
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The Weighted Average Cost of Capital
We can use the individual costs of capital that we
have computed to get our “average” cost of capital
for the firm
This “average” is the required return on the firm’s
assets, based on the market’s perception of the risk
of those assets
The weights are determined by how much of each
type of financing is used
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Capital Structure Weights
Notation
E = market value of equity = # of outstanding
shares times price per share
D = market value of debt = # of outstanding
bonds times bond price
V = market value of the firm = D + E
Weights
wE = E/V = percent financed with equity
wD = D/V = percent financed with debt
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Example: Capital Structure Weights
Suppose you have a market value of equity equal to
$500 million and a market value of debt equal to
$475 million.
What are the capital structure weights?
V = 500 million + 475 million = 975 million
wE = E/V = 500 / 975 = .5128 = 51.28%
wD = D/V = 475 / 975 = .4872 = 48.72%
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Taxes and the WACC
We are concerned with after-tax cash flows, so we also
need to consider the effect of taxes on the various costs of
capital
Interest expense reduces our tax liability
This reduction in taxes reduces our cost of debt
After-tax cost of debt = RD(1-TC)
Dividends are not tax deductible, so there is no tax impact
on the cost of equity
WACC = wERE + wDRD(1-TC)
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Extended Example: WACC - I
Equity Information Debt Information
50 million shares $1 billion in
$80 per share outstanding debt
Beta = 1.15 (face value) = 1000
Market risk Current quote = 110%
premium = 9% Coupon rate = 9%,
Risk-free rate = 5% semiannual coupons
15 years to maturity
Tax rate = 40%
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Extended Example: WACC - II
What is the cost of equity?
RE = 5 + 1.15(9) = 15.35%
What is the cost of debt?
N = 30; PV = -1,100; PMT = 45; FV = 1,000; CPT I/Y =
3.9268
RD = 3.927(2) = 7.854%
What is the after-tax cost of debt?
RD(1-TC) = 7.854(1-.4) = 4.712%
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Extended Example: WACC - III
What are the capital structure weights?
E = 50 million (80) = 4 billion
D = 1 billion (1.10) = 1.1 billion
V = 4 + 1.1 = 5.1 billion
wE = E/V = 4 / 5.1 = .7843
wD = D/V = 1.1 / 5.1 = .2157
What is the WACC?
WACC = .7843(15.35%) + .2157(4.712%) = 13.06%
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Eastman Chemical I
Click on the web surfer to go to Yahoo! Finance to get information
on Eastman Chemical (EMN)
Under Profile and Key Statistics, you can find the following
information:
# of shares outstanding
Book value per share
Price per share
Beta
Under analysts estimates, you can find analysts estimates of
earnings growth (use as a proxy for dividend growth)
The Bonds section at Yahoo! Finance can provide the T-bill rate
Use this information, along with the CAPM and DGM to estimate the
cost of equity
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Eastman Chemical II
Go to FINRA to get market information on Eastman
Chemical’s bond issues
Enter “Eastman Ch” to find the bond information
Note that you may not be able to find
information on all bond issues due to the
illiquidity of the bond market
Go to the SEC website to get book value information
from the firm’s most recent 10Q
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Eastman Chemical III
Find the weighted average cost of the debt
Use market values if you were able to get the
information
Use the book values if market information was not
available
They are often very close
Compute the WACC
Use market value weights if available
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Example: Work the Web
Find estimates of WACC at www.valuepro.net
Look at the assumptions
How do the assumptions impact the estimate of
WACC?
Table 7.1(a)
Cost of Equity
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Table 7.1 (b)
Cost of Debt
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Table 7.1(c)
WACC
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Divisional and Project Costs of Capital
Using the WACC as our discount rate is only appropriate
for projects that have the same risk as the firm’s current
operations
If we are looking at a project that does NOT have the same
risk as the firm, then we need to determine the appropriate
discount rate for that project
Divisions also often require separate
discount rates
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Example: Using WACC for All Projects
What would happen if we use the WACC for all
projects regardless of risk?
Assume the WACC = 15%
Project Required Return IRR
A 20% 17%
B 15% 18%
C 10% 12%
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The Pure Play Approach
Find one or more companies that specialize in the
product or service that we are considering
Compute the beta for each company
Take an average
Use that beta along with the CAPM to find the
appropriate return for a project of that risk
Often difficult to find pure play companies
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Subjective Approach
Consider the project’s risk relative to the firm overall
If the project has more risk than the firm, use a discount
rate greater than the WACC
If the project has less risk than the firm, use a discount rate
less than the WACC
You may still accept projects that you shouldn’t and reject
projects you should accept, but your error rate should be
lower than not considering differential risk at all
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Example: Subjective Approach
Risk Level Discount Rate
Very Low Risk WACC – 8%
Low Risk WACC – 3%
Same Risk as Firm WACC
High Risk WACC + 5%
Very High Risk WACC + 10%
Company Valuation with the WACC
• The WACC can be useful for investment analysts when trying to
measure the value of a company
• If an analyst can predict future CFFA for the entire firm, WACC
becomes the firm’s discount rate.
• To separate financing costs from the cash flows, the tax amount
should be the amount that would be paid if the firm used no debt.
• With no debt, Adjusted CFFA, or ACFA:
ACFA = EBIT × (1 – TC) + Depreciation
– Change in NWC – Capital spending
• If these cash flows continue to grow at growth rate g perpetually,
the firm value today is:
V0 = ACFA1 / (WACC – g); ACFA1 is next year’s projected value
• See Example 14.6 in the book for an application of this
methodology
Flotation Costs
The required return depends on the risk, not how the
money is raised
However, the cost of issuing new securities should not
just be ignored either
Basic Approach
Compute the weighted average flotation cost
Use the target weights because the firm will issue
securities in these percentages over the long term
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Example: NPV and Flotation Costs
Your company is considering a project that will cost $1 million.
The project will generate after-tax cash flows of $250,000 per
year for 7 years. The WACC is 15%, and the firm’s target D/E
ratio is .6 The flotation cost for equity is 5%, and the flotation
cost for debt is 3%. What is the NPV for the project after
adjusting for flotation costs?
fA = (.375)(3%) + (.625)(5%) = 4.25%
PV of future cash flows = 1,040,105
NPV = 1,040,105 - 1,000,000/(1-.0425) = -4,281
The project would have a positive NPV of 40,105 without
considering flotation costs
Once we consider the cost of issuing new securities, the NPV
becomes negative
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Quick Quiz
What are the two approaches for computing the cost of equity?
How do you compute the cost of debt and the after-tax cost of debt?
How do you compute the capital structure weights required for the
WACC?
What is the WACC?
What happens if we use the WACC for the discount rate for all
projects?
What are two methods that can be used to compute the appropriate
discount rate when WACC isn’t appropriate?
How should we factor flotation costs into our analysis?
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Ethics Issues
How could a project manager adjust the cost of
capital (i.e., appropriate discount rate) to increase
the likelihood of having his/her project accepted?
Is this ethical or financially sound?
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Comprehensive Problem
A corporation has 10,000 bonds outstanding with a 6%
annual coupon rate, 8 years to maturity, a $1,000 face
value, and a $1,100 market price.
The company’s 100,000 shares of preferred stock pay a
$3 annual dividend, and sell for $30 per share.
The company’s 500,000 shares of common stock sell for
$25 per share and have a beta of 1.5. The risk free rate is
4%, and the market return is 12%. Rf = 16%
Assuming a 40% tax rate, what is the company’s WACC?
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