A.

Maturity of the Industry

Sustainability and digitization are the two major categories that will determine and
change fashion trends in the future. No brand or retailer will be able to avoid them.
Sustainability and digitization are anything but opposites. In fact, many sustainable
developments can only be implemented through digital processes. Fashion is a
fast-changing industry where new trends are constantly emerging and evolving. This
characteristic creates a short life cycle for most fashion products. While some trendy
items today may become obsolete tomorrow, lost fashion styles can come back with new
vigor again and again. The process of fashion trends arriving and leaving is called the
fashion product life cycle. In this article, we’ll explore the stages of a clothing life cycle
and explore the benefits of a fashion boutique POS to your product lifecycle management
(PLM). Fashion product life cycle is the entire process through which a clothing item is
introduced in the market till it leaves the market. In theory, there are 4 stages of a
product’s life: introduction, growth, maturity, and decline. Depending on the preferences
of the majority, some products remain in a prolonged maturity state, while some quickly
go extinct, and some eventually return and revolve after many years. In addition to the 4
traditional stages, fashion retailers must also consider another 4 categories of trends:
basics, fashions, fads, and styles. The life of a fashion item is visualized as a bell-shaped
curve, where it starts in the introduction stage, gradually goes up in the growth stage,
reaches its maximum popularity and profit in the maturity stage, then demand decreases
and it falls into the decline stage. With the rising appeal of a product, more and more
people are accepting the fashion trend. As a result of fashion recognition, companies will
produce more to meet demand. Sales will begin to climb significantly, and more
competitors are starting to notice the opportunity. As the trend spreads, distribution will
become more widespread. In this stage, the objective of marketing will be on increasing
exposure to gain approval from the general public. In this phase, the product has reached
its peak of popularity. When the public’s interest decreases, the item’s price and sales
volume go down, meaning profit margins are thinner. Competition for this item also
becomes more intense and there’s no room for new entries, indicating that the market has
reached saturation. In the maturity stage, the marketing purpose is to fend off
competition, and introduce altered products if possible. This leads to opportunities for
new fashions.

B. Vulnerability of Economic Factors

Because of the growing contribution of the fashion industry to the national economy as
well as in the global economy, fashion has become one of the indexes to measure the
economy of a respective nation. High fashion and the practice of Haute couture fashion
 means, country is developed, economic growth is stabilized, and hence, the economy is
strong. On the contrary, if people have just basic clothes or dresses to wear, it means the
country is in a developing state and the economy is underdeveloped. In addition to this,
fluctuations in the economy substantially affect fashion. For example, during the
recession or pandemic time, fashion becomes the least priority and issues like "value for
money" and durability become more important and hence it affects the demand for trendy
items. On the other hand, if the economy is strong and national income is high, fashion
flourishes. Furthermore, the global effect of devaluation of the dollar, international trade
agreements, fluctuations in inflation rates, etc. affect the global economy. As a result,
manufacturing, marketing, and, of course, buying patterns get affected. For example, the
2007–08 recession affected the whole world. Many of the private companies struck
down, people lost their employment, and national income went record low. Economic
factors such as Recession, In the nation’s economy, it is a temporary period of decline of
the economy; during this period, trade and industrial activity go down, and it is measured
by a fall in GDP in two successive quarters. Inflation, In the nation’s economy is a
temporary period during which the prices of goods and services go up; the value of
money decreases and living costs increase. The prices of every product are very high and
hence very difficult for the common people to afford anything other than food items.
Surprisingly, many people cannot even buy food. National Economic Policy: National
Economic Policy refers to the laws and rules made to regulate business and trade
industry. If such rules and laws are strict, the taxes are very high, then the prices of
(specially) the luxurious products will be high, which is not approachable by the people
of the middle-income group. On the other hand, if the national economic policy is liberal,
taxes are comparatively low, then it is a good sign for the business and trade industries.
For example, after 1990s changes in national economic policy (i.e., liberalization,
privatization, and globalization), hundreds of industries grew in India.
High Economic Growth Rate: Last but not the least, if a country’s economy is strong and
thriving, in such a condition, the fashion industry grows, as every person not only wants to have
trendy dresses, but also can buy them.

C. Seasonal Factors

Our clothing shop will provide quality clothes based on the season. We within it have to
routinely think in blocks of three, six, nine and twelve months consecutively. The fabric of the
clothes differs as per seasons or the weather conditions like we use thick fabric clothes that can
keep us warm during winters, we use cotton clothes in summers and raincoats in rainy seasons.
Every new season means a change in style. The move from one season to the next always has a
huge impact on how we think and feel. We make adjustments to the way we look based on the
weather conditions and our environment. But of course, seasons influence more than just our
dress sense and outlook; the change of seasons affects our entire culture. We’re always changing
the way we do things in response to new seasons. There are events and shows that are only
available at certain times of the year, including fashion shows, like London Fashion Week. Our
spending habits are influenced by seasonal change too. With that in mind, let’s explore in
greater detail how the seasons affect our culture and modern fashion. The change of seasons has
an impact on every industry, from fashion to entertainment and even gaming. In fashion,
designers from all over the world create clothes for the four main seasons, with different styles
and fabrics. When we move into the colder months, retailers often switch gears, filling their
shelves with jumpers and jackets. Demand and interest in products are always affected by
seasons. In other sectors like travel, seasonality influences the number of people booking
holidays at different destinations. Many companies, like the gaming business, for example, even
tailor their services to keep up with the changes. The online gaming industry often has content
for different seasons and events, such as Halloween and Christmas-themed updates on mobile
games, and even seasonal slots. The benefit of this is more variety for players, but if you want
the best, you need to check this list on Bonus Finder, a platform that hosts online slots, casino
games, and free spins. Online gaming businesses face heavy competition and, by providing
seasonal themed games, they can stay relevant and further engage audiences.

D. Technological Factors

In today’s modern media people are focused on their social media and nowadays they keep up
with the trends that are in fashion today especially when it comes to clothing. There are a lot of
trendy clothes these days, that's why aesthetics is here to offer you the clothes that suit your
OOTD and you can buy the clothes you want at a very affordable price. Back in the day,
designers would create similar designs without their knowledge. However, with the advent of
designing apps, it has become rare for designs to be equal or exact. All thanks to computing
power, once you put up your security, you rest assured that your artificial intelligence is safe.
The introduction and intervention of technology have seen considerable developments in many
industries. With this,The fashion industry has not been an exception. This technological advent
has made it possible for the growth of the fashion sector. Aesthetics also offers you an online
shopping experience and can visit our social media accounts. We are always inspired and
astounded at the constant development of technology moving the fashion industry into a more
efficient and creative future. Refining and developing manufacturing processes allows designers
limitless possibilities. The ever growing digital world opens up new opportunities, both in the
creative process and the way we interact with and discover fashion. Incredible products are
growing out of interdisciplinary collaborations, using the skills of scientists, computer
engineers, manufacturers and designers.

E. Regulatory Issues

Aesthetics is a type of business where the customers can buy their favorite clothing,shoes and
others and satisfy their interests. Therefore, it is important to maintain cleanliness inside and
outside the shop. The owners require the staff assigned in the shop to clean the area where the
clothes are being displayed. This is for the health and safety of the buyers. Also, the owners
have decided to put fire extinguishers and a fire exit. These two are essential for the safety of
the customers and staff when an unexpected dangerous incident happens. In addition to that, the
business requires the staff and the customers to always sanitize their hands and check their body
temperature in the thermometer that the business provides because of the current situation
where people are in the middle of a pandemic. Also, Aesthetics has CCTVs to ensure the safety
and security of all the employees and customers. Aesthetics always prioritize the safety and
security of their customers above anything else.

F. Supply and Distribution

Aesthetics is not just a typical clothing shop but a clothing shop that has a twist. Aesthetics also
offered lower clothes such as pants, jogger pants, maong shorts,denims. Also we have
accessories like necklaces,bracelets, caps etc. We also sell shoes like sneakers, top-sider and
many more. Supplies are both supplied locally and internationally, however, it is mostly
supplied by the local suppliers in our country. With the chill and relaxing ambiance of
Aesthetics physical store, it offers walk-in. It also accommodates orders that were made online
and accommodates inquiries through their social media accounts. Especially we are open for
resellers that might want to resell our products and Aesthetics our open for collaborations in
other clothing brands.