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Research

The document provides an overview of the course "Event Planning and Management". The objectives are to familiarize students with event management essentials, event planning, and event management. Expected course outcomes include developing a sense of responsibility for the multi-disciplinary nature of event management and gaining confidence in the event industry. The course syllabus covers introduction to events, event management dynamics, and the economic, socio-cultural and environmental impacts of event tourism. References for further reading are also included.

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Deepak Sangwan
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26 views3 pages

Research

The document provides an overview of the course "Event Planning and Management". The objectives are to familiarize students with event management essentials, event planning, and event management. Expected course outcomes include developing a sense of responsibility for the multi-disciplinary nature of event management and gaining confidence in the event industry. The course syllabus covers introduction to events, event management dynamics, and the economic, socio-cultural and environmental impacts of event tourism. References for further reading are also included.

Uploaded by

Deepak Sangwan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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EVENT PLANNING & MANAGEMENT

SN TTO-201 Course Name: Event Planning L T P S C CH Course Type


and Management

Course Coordinator: Dr. Kiran 3 0 0 0 3 3 Open Elective


Shahshwat

PRE-REQUISITE Nil

CO-REQUISITE Nil

ANTI- Nil
REQUISITE

COURSE OBJECTIVES:

Students will be able to:

1. To familiarize the students with the essentials of Event Management;


2. To understand the planning of Event;
3. To understand the management of Event

COURSE OUTCOMES

On completion of this course, the students will be able to

CO1-Obtain a sense of responsibility for the multi-disciplinary nature of event management

CO2-Gain confidence and enjoyment from involvement in the dynamic industry of event management

CO3- Identify best practice in the development and delivery of successful conferences and corporate
gatherings
CO4-Identify the key elements of a conference and the processes involved in venue selection, registration,
catering, accommodation, transport, theming, security and entertainment

CO5- Identify management essentials such as developing budgets, critical paths, work breakdown
structures, risk mitigation and contingency planning.

COURSE SYLLABUS:

Unit - I

Introduction to Events: Scope - Nature and Importance – Types of Events - Unique features and
similarities – Practices in Event Management - Key steps to a successful event.

Unit - II

The Dynamics of Event Management: Event Planning and organizing – Problem Solving and Crisis
Management – Leadership and Participants Management – Managing People and Time – Site and
Infrastructure Management.

Unit – III

Economic, socio- cultural and environmental impact of MICE tourism, issue and challenges,

Travel Industry Fairs – Benefits of Fairs - ITB, WTM, SATTE, OTM,

References:

• Dowson,R. Bassett,D.(2018). Event Planning and Management: Principles, Planning

and Practice.Kogan Page 2nd Edition.


• Bladen,C.Kennell,J.Abson,E. and Wilde,N.(2017). Events Management: An

Introduction.Routledge,2nd Edition.

• Conway,D.(2019). The Event Manager's Bible.Robinson 3rd Edition.

• Yadav,L. and Yadav,K.(2022). Event Management, Marketing, Planning,

Production & Management.Evincepub Publishing

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