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business IT vocabulary and exercises
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Information and communication technology
eb san iit 8 gett EIEN a en They ABR cre aS eAle about
attractive sites and,
‘Sir Tim Berners-Lee (1
Management issues
‘The basic issues in information technology (IT)
‘management are:
4) increasing the stability of the system to reduce down-time
») ensuring that information is secure and backed-up (use
of encryption firewalls to keep out hackers, viruses,
spyware eto)
Beyond that, the following may be important issues at
different times:
«© Tension between the IT department and other business
units. How are business requirements translated into an
TT solution? Fiow is the efficiency of FT spending
‘measured? Do the business people understand the
technology?
«© Should the software be a commercial off-the-shelf
(COTS) package ora tailor-made solution? If the later,
then what degree of customization is needed?
‘© How well does the new IT integrate with the old (=
legacy) system?
‘© How good is the documentation? Is training necessary?
© What level of integration is appropriate? Should the
organization use just one standard of software (ey,
SAP Oracle) and or hardware (eg IBM/HP)?
Trends
Predicting the future of information and communication
technology (ICT) is notoriously difficult, But several trends
appear to be happening:
© Computing power is moving away from the local PC to
the network (delivered where and when it is needed),
«© Software is also moving to the network: companies are
leasing it online for a monthly fee instead of buying it.
© Wireless connectivity is becoming possible between
‘more and more devices.
‘© Bandwidth is increasing.
‘© Processing power and storage capacity keep increasing,
while prices keep going down.
© Open-source platforms (designed and improved by
users, owned by no-one) are becoming more common.
© Profitability is becoming an issue for vendors as 1T
Decomes widespread and standardized
© Integrating and managing IT systems is becoming more
{important than selling new products.
© Backcoffice functions (eg payroll) and software
development are being outsourced to low-cost countries
In inventoF Of the World Wide Web
© There is the development of an ‘Internet of things’ —
pervasive computing - where everyday’ objects have
embedded processing power with a connection to the Net
© There is a convergence between traditionally separate
media.
E-business
A business with no online presence is a‘bricks-and-moctar”
‘organization. At the opposite extreme, a fev ‘virtua?
businesses exist only online. But most businesses are
“clicks-and-mortar’ ~ they have some part of their business
fon the web, but also physical premises
‘The phrase ‘e-commerce’ refers to the part of e-business
related to buying and selling. Retailers set up an electronic
storefront (Br£ shop front) and shoppers place items they
want fo buy in an electronic cart (BeE trolley). Wren the
shopper is ready, they go to the ‘checkout’ where their
payment is processed
For customers, key issues include:
© Fraud (the safety of online payment systems)
(© Merchandise dllivery and returns.
(© The ditficuty of speaking directly to a customer services
representative rather than getting an automated
response
For companies, key issues include:
© The protection of intellectual property (piracy).
© Website costs and maintenance
© Maasuring the effectiveness of the website (click-through
rates for ads, trafic counts, conversion rates to show
percentage of visitors who make a purchase),
In terms of the technology involved, e-commerce is a good
example ofthe role of dedicated (reserved for a specific
use) ververs:
11 A database server stores customer data and product
information in tables.
2 An application server is responsible for calculations and
rogram logic it retrieves data from the database server
and feeds it tothe web server. J
3A web server is responsible for the intesface and
agraphics; it presents the wed page tothe user. 4.
& Abbrowser on the user's computer allows the customer
to interact with the company’s web server,
Further information wwwwebopedacom © wwwinfoworé.com ® wancio.com ® worwitmee com ® wwwibrintcomTransaction precessing: constant updating
(of misfion-critical data such as orders,
invoices, payuaents, parol, inventory, ee
Maruatings CRM Casstoner
relationdhip management
Production / Operations: MRP Cuatarial
requiremants planning’, CIM Computer
intagraed watactring?
Finence: financial planning and bacgeting
Han resources: payroll
tad anmloyens™ records
ERP Centerurise resource planning)
vnnages all Sages ta the syply ch
Wireless LAN grovides zervice
within a hotspot
GPS Cobal positioning system
Se aetarsdna bration ef ever
Bluetooth to enable short-range
ion betuten wireless devices
Rarsonal services Contant induding news and
antertainnent is aggregated in a mobile portal?
Meconmerce € mobilerconmarce: shopping and
Ieaynatnts fren your Ghonky perSon~tonperson
paymants, advertising based on your location
Intratusiness Coupgort for mobile workers, job
‘Sispatch, Access to intranet Gor sales SAKE
“to get customer 7 preduct info, ete)
© vowwuforbes combusinestech © wavs teed comencycloneda = hnip/Awhatstechtarget.com © wivw.tuto2u.net (> Revision Notesicd) 53
12 INFORMATION AND COMMUNICATION TECHNOLOGY
1. Raw operational data is kopt in
datarasas, og Fales info, inventory
info, chstomer info
2. All the databases and documents
From across the organitation are
collected together in a data
4. Information fron the data
arthouse if retraves at
"Miosaaton oyete eMC) sofa
lasing “datamining’. NLS software
supports decision making, identifies
patterns ard trands, et
LAN Clesal area network) allows
single-user workstations to share
date, a4 inside & conpany briding
WAN wide area nebworis
geograghically dispersed LAN
Intranet Ccompany network?
Extranet Cart of intranet with
limited access for cartain peogle
‘outside the company)
Collaboration tools (> greugmare)
“that allow users at diffarent
workstations to work on the
Sana project Csereen sharing,
Webconferencing, ete)
Taleworking Cenmloyte can work at
hens, Frome & castomers grenaiss,
“fron 6 hotel, feone the beach)
BIB
“Electranic 4 marketplace
Tor a spec iadhstry
Supply chain managensent
Extranet to work more
closely with suppliers and partners
Bic
Online marketing
Virtual store with online transaction
processing and dlectronic funds transfor
Onlin customer serviee
Major areas include Financial services,
reservations for travel and holidays,
Sale of eta) actate, ete
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