1.
According to Scott Behson, a great company culture is built and reinforced by its
people, meaning you, your peers, and your teammates. Individual employees can have
a greater impact within their own spheres of influence (Scott Behson, February 02,
2022). Scott Behson mention 4 ways by which employees can actively contribute to
preserving the company culture during a significant organizational change, this
includes:
Get to know people on a personal level- Be friendly, that is, be the person who goes
out of their way to make friend with new team members, many of whom may feel out
of place joining your organization remotely or adjusting to a hybrid environment.
Celebrate others and be creative- Always remind your team of each other’s
birthdays and work anniversaries, or encourage people and fellow colleagues to come
together to show support when a colleague experiences a big life event.
Show up for people without resentment- Find a balance between saying “no” and
“yes” and when you say “yes” do so with care and not resentment.
Set the example- Many companies need employees to join employee resource
groups, short-term projects, or long-term committees focused on building a better
workplace.
(Scott Behson, February 02, 2022). And according to HubEngage, (2023) the following
support mechanisms should be in place to facilitate this process:
Establishing a clear mission and values- A clear mission and set of values are
fundamental to creating a positive company culture. They provide employees with a
sense of purpose and direction, guiding their actions and decisions.
Encouraging team collaboration- Collaboration is key to a positive company
culture. Encouraging teams to work together, share ideas and collaborate on projects
fosters a sense of camaraderie and collective achievement.
Implementing effective leadership styles- Effective leadership plays a crucial role in
creating and maintaining a positive company culture. Leaders should lead by
example, demonstrating the desired values and behaviors.
(HubEngage, August 30, 2023).
2. Some examples of companies that successfully changed their organizational culture
are Netflix, Microsoft, and Zappos. Netflix shifted from a hierarchical model to one
that is agile and innovative, emphasizing freedom and responsibility. Microsoft
moved from a competitive and siloed culture to one that is more collaborative and
customer-focused. Zappos created a culture based on its core values, empowering
employees to make decisions, take risks and express themselves. They also
implemented a radical form of self-management called holacracy. All these three
companies fostered a culture of growth, empathy, diversity, inclusion and more (AI
and the LinkedIn community, 2023).
The success of these three companies brings out many lessons to learn from it. These
three companies foster culture of growth, empathy, diversity, inclusion, and leadership
style leads to successful culture change and hence yield greater output unlike uber,
G.E, and Sears. Uber faced a series of scandals and controversies due to its aggressive
and toxic culture (AI and the LinkedIn community, 2023). So, when a company use
successful change communication strategies and preserved their unique company
culture, they become more successful and free from scandals.
REFERENCES:
1. Scott Behson, (February 02, 2022) 4 Ways Every Employee Can Contribute to
Company Culture https://hbr.org/2022/02/4-ways-every-employee-can-contribute-
to-company-culture
2. HubEngage, (August 30, 2023) How To Create A Positive Company Culture
https://www.hubengage.com/employee-engagement/how-to-create-a-positive-
company-culture/#:~:text=By%20investing%20in%20training%20and,to
%20reach%20their%20full%20potential
3. AI and the LinkedIn community, (2023) What are some examples of
organizational culture change initiatives that worked or failed?
https://www.linkedin.com/advice/0/what-some-examples-
organizationalculture#:~:text=Examples%20of%20successful%20culture
%20change&text=Microsoft%20moved%20from%20a%20competitive,take
%20risks%2C%20and%20express%20themselves.
