SEO
search engine-
google 1998,
yahoo 1994,
bing 2009
optimization- organic
SERVE- jis page par result aata hai
snippet- 17 snippet in one page(17)
organic- 10
paid- 7
(map-3)
Crawling- google scan the content
Indexing- Index mai website ko add karna
SEOquake
Googlebot- "spider"
Algorithms-
Method of SEO:
white hat seo- ethical
black hat seo- against gudelines
gray hat seo-
KEYWORD RESEARCH AND DEVELOPMENT
which keyword is best.
data about customer intentions.
seo web page ka hota hai.
single page ke liye 4-5max keyword only.
Goal to fine keyword:
- relevant
- high traffice
- less competitive
Short tail- upto 3 word
long tail- above 3 places(good at start). searches kam and ranking slow.
-search suggestion box.
1)Note down all keywords
2) Then filter them.
LSI- Latent Semantic Indexing- LSI keywords are conceptually related terms that
search engines use to deeply understand content on a web page.
TOOLS-
1) google keyword planner
2) ubersuggest
3) semrush
4) google trends
seo difficulty- keyword competition,
0-30: low competition (3 month for ranking)
30-60 - Medium - 6 Month
60-100 - High - around 1 year
Kaun sa select karna hai?
<60 sd
search volume 1000+
(tools jain)
Google Trends
WHITE SEO:
on page & off page
phle on page fir off page.
On Page Optimization- content, HTML code, Structure of a website
1. H1 Heading- use only one time
2. Meta title- Blue line(google ko page ki info deta hai)
3.meta disc.- uske niche (155-160 character)
keyword meta tile and discription mai hona chaiye.
4. Unique Content-
duplichecker website to check the contentcopy.
5. Alt text- googl read karta hai.ation-
6. Image optimization- use min size of image
7. Bold and italic-
8. Hyperlink or anchor text
9. Content is more than HTML coding-
10. Sitemap- index of the website(aioseo- enable sitemap/xml.sitemap website)
11. robot.txt- opposite of sitemap( aioseo- tools- enable, * on user agent, rule:
disallow, path mai domain ke baad ka link paste karna hai)
12. Canonical issue- 301 redirection(only on coding)
13. broker link/ 404 found
All in one SEO plugin
inspect, wappalyzer extension,
Website showcase of rating: All In One Schema Rich Snippets plugin
DA- Domain Authority (shoul be more than 25)- moz website sign up - mozbar
extension-
-how to increase DA
1) Domage age should old
2) on page seo compplete
3) traffic should stay
PA- Page Authority
Back linking------------------
seokhazana wwebsite
a)do follow B) no follow
pinterest
reddit
targetsview
classifi ads
LIVE CHAT IN WEBSITE
tawk to website
GOOGLE SEARCH CONSOLE
- Performer
- Issue & Error
- Indexing
- Instant Indexing
-
Google search console- Domain- overview- HTML- copy code and paste on header
- BACKUP OF WEBSITE: All in oneWPmigration, updraftpus for autometic
https://theseoperfect.com/
