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Revolo DM Scope of Work

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0% found this document useful (0 votes)
63 views30 pages

Revolo DM Scope of Work

Uploaded by

shenoynitin95
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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www.revolotech.

com

Building
essentials
for the
new era
Our clients

& partners
Our Culture

Strong commitment to continuous improvement Commitment to sustainability and environmental


and innovation responsibility

Always encourage personal growth and grooming An IT firm with corporate social responsibility
of all employees
Uphold human rights and equality in the workspace
Promoting a progressive culture that welcomes
Our passion dictates our skill, our compassion
free-flowing thoughts from all stakeholders of a
dictates our responsibilities
project
We believe that efficient planning is the key to
Strong emphasis on teamwork and collaboration
optimized solutions
We prioritize deadlines without compromising
We groom our employees to be self-disciplined and
quality
self-managed
Customization is the key to success: for us and
We understand that change is an integral part of
for our clients
growth. We not only accept it, but we study it to
Respect for diversity and inclusion of different ensure that it flows in a productive direction
perspectives and backgrounds
We promote a culture that thrives on mutual
An IT firm that consistently prioritizes customer respect.
needs.

Whatever it takes to transform


and grow your business!
At Revolo infotech, we have a complete team of IT and digital
services professionals to ensure that your business gets all the
digital aid it requires to mature into a business of the future.
We have —
Senior IT consultants
Dedicated developers
Competent Coders
Data Science specialists
Modern UI-UX designers
Professional project managers
Innovative digital marketers.
Our IT firm has an extensive team of developers with a combined
skill set and knowledge base across a wide range of frontend,
backend, database, networking, and DevOps technologies.
Rest assured, we can handle the complexity of your ideas—and
with our range of expertise—we can always seek out the most
optimized solution.
Our Values

Sustainability

Innovation

Aestheticism

Optimization

Responsibility

Accountability

Transparency

Honesty
We prioritize the well-being

of our environment.
At Revolo Infotech, the health and well-being of the environment is our top priority. We
understand that everything we do, whether consciously or not, is geared towards
development and prosperity. However, it is essential to recognize that this prosperity
cannot be achieved if our environment becomes hostile to human existence or if we
pollute the natural world and harm the resources it provides

It is not only our moral but also our fundamental obligation to consider the impact of our
business practices and lifestyle choices on the environment. As mindful engineers, we
are committed to implementing processes, creating products, and aligning with projects
that prioritize environmental sustainability and preservation.

Encouraging Green work processes & practices:

Using energy-efficient hardware Using low-carbon hosting providers

Utilizing the cloud-based infrastructure Maximum software functionality with lean

coding & minimum dependencies


Encouraging remote work.
Optimizing algorithms and memory usage.
Our
Proposal

In today’s digital age, a well-designed website that is SEO optimized is essential for any
business looking to succeed online. An effective website must be designed with the
customer in mind and be easy to navigate. It must also be SEO optimized to attract more
organic traffic and improve search engine rankings. Social media has become an
important part of the online landscape, allowing businesses to reach out to a wider
audience and engage with customers in real time.

Having a strong social media presence can help to drive traffic to a business’s website and
promote products or services. Our team of experts can help with website development,
SEO, and digital marketing to ensure that your website is user-friendly and optimized for
search engines.
Website
development
process
We create 2 types of websites

Static Website
A static website is one that is built using HTML and CSS code, and its content does not
change based on user input or other variables. These types of websites are best suited for
businesses that do not require frequent updates to their content, as they can be faster
and more cost-effective to build.

Dynamic Website
A dynamic website is built using server-side scripting languages like PHP, React, or Python,
and its content can change based on user input or other variables. These types of
websites are best suited for businesses that require frequent updates to their content, as
they offer greater flexibility and functionality.
Our development process for both
static & dynamic websites would
involve the following steps:
Gathering Requirements: We would begin by understanding your business
needs and goals, and discussing your requirements for the website,
including its features, functionality, and design.
Design: Once we have a clear understanding of your requirements, we would
start designing the website, creating wireframes and mockups to show you
the layout and structure of the site.
Development: After the design is approved, we would start developing the
website, either using HTML and CSS for a static website or a server-side
scripting language for a dynamic website. We would assign the necessary
resources, such as front-end and back-end developers, to ensure that the
website is built to your specifications.
Testing: We would thoroughly test the website to ensure that it is working
properly, free of errors, and optimized for user experience.
Deployment: Once testing is complete, we would deploy the website to a live
server and ensure that it is running smoothly.
Social media

management
Activities + Results
1 2 3
Brand Awareness Community & Integrated
& Education User Engagement Marketing
Communication
Activities
Activities Promotions/
Engaging/Shareable Campaigns/Contests

Activities
content on Social Media
Engagement Posts
Digital PR (If Required)

Facebook/Twitter/ Video Posting/Creation


Influencer Outreach (If
Instagram Page Promotion
Blog Writing Required)
Better online + offline
connect

Results
Increase in Organic Engagement
Results
Results Increase in website traffic from Increase in number of articles/
Organic page likes Introducing your SM channels Engaging with your mentions online

TG to your SM channels TG Increase in Brand Awareness


Content

Creation
High-quality content is essential for achieving higher search engine rankings and driving more traffic
to your website. Our team of experienced content writers can help you create engaging blog posts
that not only provide valuable information to your audience but also incorporate strategic keywords
and SEO techniques to improve your website’s visibility in search engine results.Our content writing
services include:

Weekly Content Calendar will be created. The execution


plan can be demonstrated as follows:

Content from predefined Seasonal /theme based


content baskets engagement activity
Content

Creation Short term contests Content on new


& campaigns developments
Create
Map your content to the audience personas Make it
easy for your audience to consume your content
Keep the content fun & educational

Plan Analyze
Purpose
What content buckets
Format
are working for us?
Topic What can be changed,
improved or discarded?

Repeat Distribute
Leverage learning's
Content Website Blog
from each campaign
to improve the next marketing Social Media

pipeline
Search engine

optimization
On page

activities used
Our on-page SEO services involve optimizing your website’s content and structure
to make it more search engine-friendly. This includes activities such as:

Meta Tags Optimization


Canonicalization
Speed Check

GA & GSC Setup


Goal Setup
SEO Audit

Keyword Research for Website


Duplicate Content Analysis
Sitemap Submission

Robots.txt Optimization
Google Penalty Check
Webmaster Indexing

XML Sitemap
Crawl Error Check
Blog Topic Research

Hx Tag Recommendations
Schema Recommendations
Moz Campaign Setup

Image ALT & Title Broken Link Check


Mobile Friendly Test

Recommendations

Top 10 Competitor Analysis


Monitoring Tools Semrush,
URL Structure Ahrefs & Moz
User Experience
Recommendations

Enhancement Suggestion

Internal Linking

Disavow Spammy Links

Website Content
DA/PA Check
Recommendations

Off page

activities used

Our off-page SEO services involve optimizing your website’s presence and
authority across the web. This includes activities such as:

Website Social Bookmarking


Video Submission

Article Bookmarking
PPT Submission

Guest Blog Posting


PDF Submission

Existing Videos Submission


Search Engine Submission

Image Submission
Blog Commenting

PPT Submission
Classified Ads Submission

Business Profile Creation


Authors BIO Creation

Google Q&A
Moving Man Method Techniques

Quora Answers
Sky Scrapper Tehniques

2 Tier Linking Broken Link Building


Social media

Profile Optimization

Cover Photo Creative & Upload

Fresh Creatives

Engagement Campaign Creation

Video Sharing (Provided by client)

Insight Monitoring

Traffic Monitoring Through Analytics

Blog Posts

Creative Adapts

Story Updates

Content Calendar

Hygiene Tasks (Monthly report including data


on followers, reach, engagement , and insights

on creative content)

Reporting (Maintaining Hygiene on the Pages,


Adding apps & sections as necessary)
Search engine

optimization

Phase
SW Audit
1 Phase
On Page
2 Phase
Off Page
3 Phase
Reporting
4
Website Health Meta Tags Creation
Blog Marketing
Analytics Tracking

Check-up
Sitemap Creation and Webmasters
Image Submission

Submission
Maintenance

Keyword Research

Evaluating Index Video Submission


Reporting

Competitors Inclusion

Gap Analysis

Article Submission

Benchmarking

URL Optimization
Causes &
Discussion /Forum
Phrase Research
Evaluate Site Indexing
Resources

Posting

Header tags Feedback

Finalization of
Optimization
Infographics Documentation Of
strategic targeting
Submission Findings

phrase
Image ALT / Title /
Name Optimization Optimization
Business Process
CMS Understanding Webmaster Error
Improvement
Check
Scope of work
One time activities
Meta Tags Optimization for website
Top 10 Competitor Analysis
Weekly activities
GA & GSC Setup
User Experience
Enhancement Suggestion

Robots.txt Optimization
Meta Tags Optimization for
Disavow Spammy Links
blogs

XML Sitemap

DA/PA Check
Hx Tag Recommendations for
Hx Tag Recommendations for
website
Speed Check
blogs

Image ALT & Title Sitemap Submission


Image ALT & Title
Recommendations for website
Recommendations for blogs

Webmaster Indexing

URL Structure Recommendations


Internal Linking for blogs

Moz Campaign Setup

Website Content Blog Topic Research

Recommendations
Mobile Friendly Test

Social Media Posts (4)

Canonicalization
Business Profile Creation

Goal Setup Search Engine Submission


Scope of work
Monthly activities
Keyword Research for Website

Existing Videos Submission (4)


Authors BIO Creation (2)

Duplicate Content Analysis

Image Submission (5)


Moving Man Method
Google Penalty Check
Techniques

PPT Submission (4)

Crawl Error Check


Sky Scrapper Tehniques

Google Q&A (5)

Schema Recommendations
Broken Link Building

Quora Answers (5)

Broken Link Check


On Site Blogs & Case
2 Tier Linking (5)
Studies

SEO Audit

PPT Submission (4)


Google Analytics

Monitoring Tools Semrush, Ahrefs


& Moz
PDF Submission (2)
Monthly SEO Activity
Website Social Bookmarking (5)
Blog Commenting (5)
Reports

Article Bookmarking (2)


Classified Ads Submission (5)
Monthly SERP Report
Guest Blog Posting (2) Blog Creation ( 6-7 / month )
[ 2000 - 2500 words ]
SEO strategy for
Keywords
25 primary keywords tracking for the first 3 months
From the 4th month onwards (re-evaluation of performance of primary keywords & tracking 35
additional secondary keywords)
Few sample keywords have been shared below

Keyword Avg. monthly searches Competition

fleet management
9900
Low

smart fleet
3600
Low

fleet management system


1000
Low

vehicle management system


720
Low

fleet gps tracking


390
High

fleet management companies


260
Low

fuel management systems 260


Low

Keyword Avg. monthly searches Competition

fleet management service


210
Low

fleet services
210
Low

fleet management solution


140
Low

vehicle fleet management


110
Low

vehicle management
110
Low

iot fleet management


110
Low

vehicle track solutions


110
Low

fleet tracking system


90
Low

car management system


90
Low

logistics fleet management


90
Low

truck fleet management


70
Low

fleet vehicle tracking


70
Low

truck management system


70
Low

car fleet management 50


Low

Keyword Avg. monthly searches Competition

gps fleet management


50
Low

fleet monitoring system


50
Low

fleet management tracking


40
Low

gps tracking for fleet vehicles


30
Low

best fleet gps tracking systems


20
Low

gps tracking fleet management


20
Medium

fleet management platform


20
Low

vehicle fleet management system


20
Low

corporate fleet management


10
Low

fleet risk management


10
Low

fleet fuel management


10
Medium

gps fleet management solutions 10 Low


Sample Content Calendar
Month: April

Week 1: Week 2:

Topic: “Why telematics is important for fleet Topic: “The benefits of using telematics for driver
management” safety”

Content type: Blog posts and Related Content Content type: Case Study

Target audience: Fleet managers Target audience: Safety managers

Call to action: Schedule a demo with our team to Call to action: Download our white-paper on the
see how our telematics devices can improve your impact of telematics on driver safety.
fleet management.

Week 3: Week 4:
Topic: “How to choose the right telematics device Topic: “The future of telematics: Predictive
for your business” maintenance”

Content type: Infographic Content type:Q&A


Target audience: Business owners Target audience: Operations managers

Call to action: Sign up for our newsletter to receive Call to action: Register for our webinar on predictive
the latest updates on telematics technology. maintenance using telematics.

Note - Final Planning for the content calender will be done on a day wise basis
Sample Content Calendar

Month: May

Week 1: Week 2:

Topic: “Using telematics to reduce fuel costs” Topic: “Telematics and data privacy: What you need
to know”
Content type: Case study
Content type: Blog post
Target audience: CFOs
Target audience: IT managers
Call to action: Request a free trial of our
telematics software. Call to action: Schedule a call with our data security
team to discuss your concerns.

Week 3: Week 4:

Topic:“The impact of telematics on insurance Topic:“Integrating telematics into your existing


premiums” systems”

Content type: Whitepaper Content type: Video


Target audience: Risk managers Target audience: IT directors

Call to action: Download our whitepaper on the -


Call to action: Sign up for our newsletter to stay up
benefits of telematics for insurance. -
to date on telematics integration.
Sample Content Calendar

Type of post Frequency / Month

Review
2

Polls
1

Q & A
1

Events
2

Products
4

Information
2

Quote
1

Did you know 2


Different domains
we have worked on
Mechanical

Food &

Construction & plant

Beverage
engineering

Logistics &
Banking &

Transportation
Supply Finance

Heavy

Chemicals Healthcare
vehicles

Energy

Oil & gas Agriculture


sector

Automotive Pharma Education


GDPR

Compliance

At our software development company, we take the privacy and security of our

client’s data very seriously. That’s why we have implemented measures to ensure

compliance with the General Data Protection Regulation (GDPR.) These measures

include conducting regular data protection impact assessments, implementing

strict access controls, and providing training to our employees on data

protection best practices. We also have clear policies in place for data breaches

and work closely with our clients to ensure that their data is processed in a

transparent and secure manner. We are committed to upholding the highest

standards of data protection for our clients.


Our

Locations

India (HQ) Ireland Australia


104, Prospect
25 La rochelle, 238 Albert Road,
Chambers, Fort,
High Street,
SouthMelbourne,

Mumbai - 400 001 Dublin 8, Dublin Vic 3205

USA UK Dubai
2110 W 10th 33 Taunton Road, 523, Block-C,
Avenue, Unit A-108 Sale, Manchester, building 9W - Dubai
,Broomfield , CO M33 5DD Airport Free Zone -
80020 Dubai - United Arab
Emirates

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