COURSE DETAIL
A. Course Information:
Course Code: ITEC4124
Course Title: Data Mining
Credit Hours: 3(3+0)
Course Instructor: Usman Rafi
Lecturer in Information Technology,
University of Education, Faisalabad Campus.
[email protected] Grading Policy: Mid = 20 marks
Sessional = 20 marks
(Sessional will comprise of Assignments, Quizzes, Presentations and Class
Participation)
Final = 60 marks
Class: BS(Information Technology)
Semester: 7th
Section: Morning (Section-B)
Session: 2021-2025
B. Course Objectives:
The main objectives of this course are to:
Understand Data Mining(DM) principles and techniques
Introduce DM as a cutting edge business intelligence method and acquaint the
students with the DM techniques for building competitive advantage through
proactive analysis, predictive modeling, and identifying new trends and behaviors
C. Course Outline:
Data-Mining Concepts: What is data mining and knowledge discovery process? Data mining and
the business intelligence, Data mining functions.
Preparing the Data: Data objects and attribute types; nominal, ordinal, binary etc, Data cleaning,
Data integration and handling redundancy by binning and correlational analysis, Data
transformation by normalization.
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Basic Statistical Descriptions of Data: Mean, Median, Mode, Variance, Standard Deviation,
Quartile, Preparing the five number Summery.
Visualization Methods: Box Plot, Histograms, Scattered plots, Pixel oriented visualization
techniques, Geometric visualization projection.
Data Reduction: What are the methods of data reduction? Cube reduction, Dimensionality
reduction, etc.
Decision Trees: Decision trees, Building a decision tree
Association Rules: Building association rules, multilevel association rules, Apriori algorithm,
FPtree growth.
Clustering: Supervised vs. Unsupervised learning, What is clustering? Types of clustering, K
mean algorithm, Visualization of clustering
Classification: Classification process, Bayesian classification, Decision tree induction,
Visualization of classification.
Other Related Terms and Technologies: Artificial neural networks, Ensemble
learning, Web mining and text mining, Genetic algorithms, Fuzzy sets and fuzzy logic
Data Mining Tools: Weka, CBA and Yale, etc
D. Recommended Book(s):
Kantardzic, M.(2011),Data Mining: Concepts, Models, Methods, and Algorithms, Wiley-
IEEE Press; 2nd Edition. ISBN-10:0470890452
Han, J, Kamberand,.M., Pei, J., &Kaufmann, M. (2011), Data Mining: Concepts and
Techniques, Third Edition (The Morgan Kaufmann Series in Data Management Systems),
3rd Edition. ISBN-10: 0123814790
Hand, D., Mannila, H. & Smyth, P., (2001), Principles of Data Mining (Adaptive
Computation and Machine Learning) A Bradford Book. ISBN-10: 026208290X165
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