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UNITT
Operation Research is a relatively new discipline. The contents and the boundaries of the OR are
not yet fixed. Therefore, to give a formal definition of the term Operations Research is a difficult
task. The OR starts when mathematical and quantitative techniques are used to substantiate the
decision being taken. The main activity of a manager is the decision making. In our daily life we
make the decisions even without noticing them. The decisions are taken simply by common
sense, judgment and expertise without using any mathematical or any other model in simple
situations. Operations Research tools are not from any one discipline. takes tools from different
discipline such as Mathematics, Statistics, Economics, Psychology, Engineering etc, and
Combines these tools to make a new set of knowledge for Decision Making
DEFINITION of OR
According to the Operational Research Society of Great Britain “Operational Rescarch is the
attack of modern science on complex problems arising in the direction and management of large
systems of Men, Machines, Materials and Money in Industry, Business, Government and
Defense. Its distinctive approach is to develop a Scientific model of the system, Incorporating
measurements of factors such as Change and Risk, with which to predict and compare the
outcomes of alternative Decisions, Strategies or Controls. The purpose is to help management
determine its policy and actions scientifically”.
According Morse and Kimball, “OR is A scientific method of providing executive departments
‘with a quantitative basis for decisions regarding the operations under their control"
According Miller and Starr, “O.R. is applied decision theory, which uses any scientific,
‘mathematical or logical means to attempt to cope with the problems that conffont the executive,
‘when be tries o achieve a thorough-going rationality in dealing with his decision problem”.
Stages of Development of Operations Research: The stages of development of O.R. are also
‘known as phases and process of O.R
Step [: Observe the problem environment
Step II: Analyze and define the problem
Step II: Develop a model
Step IV: Sclect appropriate data input
Step V: Provide a solution and test its reasonableness
Step VI: Implement the solution
Step I: Observe the problem Environment
Process Activities Process Output
Site visits, Conferences, ‘Sufficient information and support to proceed
Observations, Research
Step Il: Analyze and define the problem
Process Activities Process Output
Define: Use, Objectives, Limitations ‘Clear grasp of need for and nature
of solution requestedStep Ill: Develop a mode
Process Activities Process Output
Define inter relationships, _ Formulate | Models that works under stated environmental
equations, Use known O.R. Model, Search | constraints,
altornate Model
Step IV: Select appropriate data input
Process Activities Process Output
“Analy
‘options Use computer data banks test model
= internal-external data, Facts Collect | Sufficient inputs to operate and
Step V: Provide a solution and test its reasonableness
Process Activities Process Output
“Test the model, find limitations, Update the — | Solution(s) that support current
model organizational goals
Step Viz Implement the solution
Process A
ies Process Output
Resolve behavioral
Sues, Sell the idea, Give | improved working and Management support
explanations, Management involvement for longer run operation of model
Relationship between Manager/Decision Maker and O.R. Specialists
‘Steps in problem recognition, formulation and solution
Tnvolvement OR. specialist
manager
[Recognize from organizational symptoms that a problem exists
“Manager
Decide what variables are involved; state the problem in
quantitative relationships among the variables.
Manager aad OR. Specialist
Tnvestigale methods [br solving the problems as stated above;
determine appropriate quantitative tools to be used
OR Specialist
‘Attempt solutions to the problems; find various solutions; state
assumptions underlying these solutions; test alternative
solutions.
OR. Specialist
Determine which solution is most effective because of practical
constraints within the organization; decide what the solution
‘means for the organization.
Manager and OR. Specialist
‘Choose the solution to be used,
Manager
‘Sell the decision to operating managers;
get their understanding and cooperation,
Manager and OR. SpecalistLouls and Pechaiuucs
‘The common frequently used tools!techniques are mathematical procedures, cost analysis,
‘electronic computation. However, operations rescarchers given special importance to the
development and the use of techniques like
Linear Programming
© Game Theory
© Decision Theory
© Queuing Theory
Inventory Models and Simulation
In addition to the above techniques, some other common tools are
© Non-Linear Programming
Integer Programming
Dynamic Programming
Sequencing Theory
Markov Process,
"Network Scheduling (PERT/CPM),
‘Symbolic Model,
Information theory, and
Value theory.
Linear Prosramming : This is constrained optimization technique, which optimize some
ceriterion within some constraints, In Linear programming the objective function (profit, loss or
return on investment) and constraints are linear, There are different methods available to solve
linear programming
Game Theory ; This is used for making decisions under conflicting situations where there are
‘one or more players/opponents. In this the motive of the players are dichotomized. The success
‘of one player tends to be at the cost of other players and hence they are in conflict.
Decision Theory : It is concerned with making decisions under conditions of
‘complete certainty about the future outcomes and under conditions such that we
‘can make some probability about what will happen in future.
Queuing Theory : This is used in situations where the queue is formed (for example customers
waiting for service, aircrafts waiting for landing, jobs waiting for processing in the computer
system, etc). The objective here is minimizing the cost of waiting without increasing the cost of
servicing.
Inventory Model ; It make a decisions that minimize total inventory cost. This model
successfully reduces the total cost of purchasing, carrying, and out of stock inventory.
‘Simulation : It is a procedure that studies a problem by ereating a model of the process involved
in the problem and then through a series of organized trials and error solutions attempt to
‘determine the best solution. Some times this is a difficulvtime consuming procedure. Simulation
is used when actual experimentation is not feasible or solution of model is not possible.
‘Non-linear Programming : This is used when the objective funtion and the constraints are not
lincar in nature. Linear relationships may be applied to approximate non-lincar constraints butlimited to some range, because approximation becomes poorer as the range is extended, Thus,
the non-linear programming is used to determine the approximation in which a solution lies and
then the solution is obtained using linear methods
Dynamic Programming : It is a method of analyzing multistage decision processes. In this each
‘ckmentary decision depends on those preceding decisions and as well as external factors.
Information Theory ; This analytical process is transferred from the electrical communication
field to OR. field. The objective of this theory is to evaluate the effectiveness of flow of
information with a given system. This is used mainly in communication networks but also has
indirect influence in simulating the examination of business organizational structure with a view
of enhancing flow of information.
i .
Accounting:
‘Assigning audit teams effectively
Credit policy analysis,
Cash flow planning
Developing standard costs
Establishing costs for byproducts
Planning of delinquent account strategy
Construction,
Project scheduling, monitoring and control
© Determination of proper work force
Deployment of work force
Allocation of resources to projects
Facilities Planning :
‘Factory location and size decision
+ Estimation of number of facili
Hospital planning
‘International logistic system design
«Transportation loading and unloading
* Warehouse location decision
Hinauess
Building cash management models
* Allocating capital among various alternatives
Building financial planning models
Investment analysis
+ Portfolio analysis
* Dividend policy making
required
© Inventory control
* Marketing balance projection
* Production scheduling
* Production smoothing‘Marketing:
‘Advertising budget allocation
Product introduction timing
Selection of Product mix
Deciding most effective packaging alternative
‘Oreanizational Uchavior/ Human Resources:
Personnel planning
© Recruitment of employees
© Skill balancing.
Training program scheduling
Designing organizational structure more effectively
Purchasing:
© Optimal buying
Optimal reordering
© Materials transfer
‘Research and Development;
‘© R&D Proxects control
* R&D Budget allocation
© Planning of Product introduction
Limitations of Oncratians R
Distance between OUR specialist and Manager: Operations Rescarchers job nocds a
mathematician of statistician, who might not be aware of the business problems. Similarly, a
manager is unable to understand the complex nature of OR. Thus there isa big gap between the
two personnel
Magnitude of Calculations: The aim of the O.R. is to find out optimal solution taking into
consideration all the factors. In this modem world these factors are enormous and expressing
them in quantitative model and establishing relationships among these require voluminous
cakulations, which can be handled only by machines
‘Maney and Time Costs : The basic data are subjected to frequent changes, incorporating these
changes into the operations research models is very expensive. However, a fairly good solution
at present may be more desirable than a perfect operations research solution available in future or
after some time
‘Non-auantifiable Factors ; When all the factors related to a problem can be quantifiable only
then OR provides solution otherwise not. The non-quantifiable factors are not incorporated in
OR models. Importantly O.R. models do not take into account emotional factors or qualitative
factors.
Implementation : Once the decision has been taken it should be implemented. ‘The
implementation of decisions is a delicate task. This task must take into account the complexities
of human relations and behavior and in some times only the psychological factors.
Linear Programming:
‘© tis special and versatile technique which can be applied to Advertising,
Refinery Operations, Investment, Transportation analysis and Production.
ribution,It is useful not only in industry and business but also in non-profit sectors such as
Education, Government, Hospital, and Libraries
‘The linear programming method is applicable in problems characterizedby the presence
of decision variables.
‘The objective function and the constraints can be expressed as linear functions of the
decision variables.
‘The decision variables are in some sense, controllable inputs to the system being
‘modeled.
‘An objective function represents some prineipal objective criterion or goal that measures
the effectiveness of the system stich as maximizing profits or productivity, or minimizing
‘cost or consumption
‘There is always some practical limitation on the availability of resources like Man,
Material, Machine, or Time for the system.
‘These constraints are expressed as lincar equations involving the decision variables.