BOOLEAN SEARCH
Using this type of search method will help you find results faster and
with better accuracy.
Key Instructions:
1. Boolean search operators (AND, OR, NOT) must be written in
UPPERCASE.
a. Example: content OR copywriting
2. If your search term is composed of more than one word, it
needs to go in “quotation marks.”
a. Example: “content writer” AND copywriter
3. If combining the Boolean search terms, use (parenthesis) to
define your query.
a. Example: (“content writer” OR copywriter) NOT “content
manager”
Boolean Search Operators
• NOT: Type the word NOT immediately before a search term to
exclude it from your search results. This typically limits your
search results.
o Example: programmer NOT manager
o This will show results for jobs with the title programmer,
that exclude the use of the word manager.
• OR: Type the word OR to see results that include one or more
items in a list. This typically broadens your search results.
o Example: sales OR marketing OR advertising
o This will show results that include any or all of the three
terms
• AND: Type the word AND to see results that include all items
in a list. This typically limits your search results.
o Example: accountant AND finance AND CPA
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o This will shows results that only include all 3 terms
LinkedIn, Sales Navigator, and Recruiter filters that support
Boolean search are:
• First name • Company
• Last name • School
• Job title
Things to consider:
• What’s the typical job title of your ideal lead?
• Is there a synonym or another name for the same/similar title
of your ideal lead?
• Are there any companies you would like to specifically target?
• Did you ideal lead attend specific schools?
Formula
• (Seniority level OR Seniority OR Seniority) AND (Title OR Title)
NOT (Seniority OR Title OR KeywordsYouWishToExclude)
• Example: (Head OR Chief OR VP) AND (sales OR marketing)
NOT (intern OR assistant OR consultant OR growth)
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JOB PREFERENCES
On your LinkedIn profile, you will notice there is an option called
“Open to.” If you are looking for a job, selecting this option will help
recruiters to find you.
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