Phone Call
Answer Call, Record
Interaction in CRM and
Provide Solution
Email
Assign to Appropriate
Department and resolve via
Email Chain NO
Trigger Point Determine Channel
Issue Proceed to Issue
Customer Inquiry Phone, Email, Chat, Resolved? Resolution
Received Social Media
Chat
YES
Auto-Response, respond to
query in chat and record
interaction
Close Inquiry
Social Media
Respond to public/private
query, Internal or public
response and record the
interaction