mk.
YOUR Profitable
Niche COURSE
A 3-part Online Training in Finding
your Blog’s Purpose, Niche and Tribe
Let’s get your blogging success journey with these foundational steps -- all of them vital in kick-
starting your blog the authentic and purpose-driven way. Come, the world is waiting for you.
WORKBOOK THREE
Hi love!
We’re now in the last module of the Your
Profitable Niche training and let me just quickly tell you
how PROUD I am of you. I’m sure you’ve done the work
and uncovered the most essential things you need so
far to start (re)building the blog of your dreams.
In this module, you will explore your unique
story and voice and leverage them so you can stand
out online. Believe me, no matter how oversaturated
the blogging or online world may get, there is never a
lack of space. You are still completely capable of
standing out from the rest of the pack.
That’s why we’re leveraging the things no one
can steal or copy from you -- guess what it is? YOU!
Yes, you! No one can EVER be you and have the
exact same story, experiences, voice, and character
like yours. That’s why authenticity is key. When you
become fully authentic and learn how to embrace your
flaws, passions, skills, etc., it won’t take you too long to
realize that the power really is WITHIN you. And when
that confidence reflects in you and your work and
embody the most authentic version of you, people --
most especially, your target audience -- can’t help but
be attracted to you! Effortlessly. No hustle and hard
work required.
It’s really not a matter of how many followers
one has, or how much traffic his/her blog is gaining, or
how many people signed up to his/her email list. It’s a
matter of leveraging your most important asset -- YOU.
Answer this workbook truthfully and open
mindedly, loves! Make sure to make time to answer
the questions so that you’ll have the most clarity. Once
done, you can start implementing everything you’ve
learned in this course on your blog.
Start now, my love! Your tribe is right around the
corner, desperately needing what you have to say, sell,
and offer. The world is waiting for you. You aren’t going
to ditch it, right? ;)
Yours Truly,
Myrra
Questions:
Write here your WHY again.
What is your niche? Write down the topic/s you have chosen to blog about after
the diagram in Module 2.
Who is your ideal audience now? Summarize her interests, goals, fears, likes,
dislikes, hobbies, and dreams here.
UNCOVERING YOUR STORY
What experiences shaped you into being the person you are now? What are the
things that have happened, is happening, or will happen in your life that drives
your purpose? What ups and downs have you had to go through that made you
realize this is the path for you?
What are the mistakes, challenges, and obstacles that you’ve experienced in
the last 12 months?
What are the things you wish you knew back then that is related to your niche?
What lessons from mistakes did you learn throughout your life that you can share
to you target audience in your niche?
What part of your story can relate to or inspire your audience in such a way that
they’ll feel connected to you in a deeper, more emotional way? (Again, don’t be
afraid to be vulnerable but remember to set boundaries, too. Just share whatever
you are comfortable to share, but know that the more authentic you are to your
audience, the more you get their trust.)
Now, summarize your story here. When people read your content, follow you,
and watch or listen to you online, who are you going to be for them? What’s
your story to them? (Feel free to print this page out several times and make as
many drafts as you want. Just always remember, be authentic.)
Your story matters
LEVERAGING YOUR UNIQUE VOICE
Channel
Based on your ideal audience research, where are they lurking? What sites/plat-
forms are they using?
What is your main content platform? Rate from 1-3 (1 being the highest and 3
being the lowest; then focus on your #1)
Text/written (Blog) Audio (Podcast) Video (Youtube)
What is your main community platform? Pick 1-2 to avoid overwhelm.
Facebook groups Facebook Page Twitter chats
Instagram LinkedIn Reddit
Quora Pinterest Others:
What are your complementary content platform/s?
Email list EBooks or books Live workshop
Seminar/Conferences Retreats Meetups
Others:
Core Values
What does your brand as a blogger stand for?
What do you give importance to as a blogger?
What values do you want your blog to have and be remembered for? (Examples:
authenticity, positivity, compassion, respect, efficiency, passion, etc.)
Character
How do you want to be perceived in your blog? How do you want your ideal
audience to remember you?
What personality traits do you want to show more on your blog?
If your ideal audience is asked to describe your blog using three (3) adjectives,
how will they describe your blog?
Call to Action
What do you want them to feel after checking your blog?
What actions do you want to motivate them to do? Do you want them to buy your
products, donate to a charity you’ve partnered with, purchase the brand you
promoted, hire you, etc? What is your objective?
Consistency
What times are you COMMITTED to show up for your audience in your blog?
Daily, weekly, or monthly?
What about in your main community/social media platforms? Daily, bi-weekly? If
daily, how many times per day?
Start where you are. Use what you have.
Do what you can.
