AdCreative.
ai
Emailing Guide
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Hello partners, this guide is designed to help you with
your email campaigns. To assist you on acquiring
clients for AdCreative.ai more efficiently, we've
included several resources to boost the effectiveness
of your emailing efforts.
These resources contain tips to enhance your emails
and methods to analyze your performance. We've
gathered this information from reliable sources with
a long history of running successful email campaigns,
ensuring that these strategies are proven to work.
Read more
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How to run an
efficient emailing
campaign
a) Select your sending tool
An email marketing tool is used to generate, send, and track
the results of an email campaign. It eases your process of making the emails
look nice and understanding how effective your campaign has been.
Therefore, it is highly recommended for affiliate partners like you to utilize a
similar tool to optimize your email marketing efforts.
Here are 3 great tools that we encourage you to try out:
Brevo is a robust tool for handling marketing and sales needs. It
supports various campaign types, including email, SMS, WhatsApp,
web push, and Facebook Ads. It even has templated automation
flows to boost engagement, traffic, revenue, and relationships. The
free plan includes unlimited contacts, a drag-and-drop editor, and
pre-made templates with a 300 email/day limit. You also have the
option to purchase credits for additional emails.
Sender is another free tool that allows you to send up to 15 000
emails per month without any additional charge. Its interface is
friendly and easy to use, especially for beginners that aren’t
completely familiar with email marketing. The other features such as
automations and push notifications can also be useful.
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HubSpot provides a comprehensive email marketing solution, offering up
to 2,000 emails per month, 10 active lists, and detailed reporting for free.
The platform allows immediate campaign creation, with the inclusion of a
detailed user guide to guide you through making emails.
With the support of a good email marketing tool, you can identify the best
practices that effectively capture people's attention and generate interest.
This will significantly reduce the time spent on campaigns and lead to your
ideal results.
b) Email address warmup
Manual Warmups:
Manual warmups are the typical method for preparing a new account
for business use. Many email marketers prefer this method because it
is safe and reliable. The concept is to simply start emailing accounts
that you know or access to. These include other emails you own and
the emails of friends and family. To expand the reach of your emails,
consider asking others to help you by sharing your emails with a wide
and diverse audience. This can significantly increase your email's
impact and engagement. What you should seek while sending these
emails is engagement. Ask the people that receive your emails to open
them, respond to them and mark them as important.
Automated Warmups:
Automated warmups are an alternative method for people that wish to
save time manually sending and interacting with the emails. There are
various online platforms/tools that can assist you in automating the
process. However, you will have to choose effective tools in order to
maximize your efforts. It is important to evaluate the tool before using
it. Assess whether the tool sends out real email messages or simply
spam text, and look into what type of emails they use.
Here are some tools you can use
Warmy.i
Warmup Inbo
Lemlist
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c) Having an efficient marketing database
In email marketing, you wouldn’t want to just email random addresses and
hope that at least some of them will reply. Instead, what we have to do is to
construct your network of recipients that will be your main target. These are
the audience who are most likely to convert into customers. What you would
have to do is to define target audiences by segmenting. You will be able to
segment your audience into groups that are tailored to AdCreative.ai. Utilize
data providers to gain insight about what companies may be potential
customers. Have tailored content that is insightful to the recipients to
encourage them to stay interested in the emails you send.
d) Amount of email to send
Limiting the amounts of emails you send to businesses a day is another
aspect you should consider while trying to run your campaign. Even though
the email service providers have set limits, it doesn’t necessarily mean that
sending amounts of emails that match the maximum limit is the best
strategy. In order to maintain efficiency and not end up in the recipient’s
spam, we would recommend you aim for about 100 cold emails per day from
each sending address you are using.
e) Run A/B test
Running A/B tests are a great method to determine the effectiveness of your
email campaign strategy. It can be used to test out different aspects of
changes you make in the email to optimize what you send to businesses.
Some platforms have built-in A/B testing functions, but we have also created
an Excel sheet for you to use to keep track of your different tests. In the
excel sheet we showed an example of a test you can run for subject lines or
content structure. Modify it according to your goals and make your emails
more effective!
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f) Analyze KPI to track performances
In order to understand the performance of your emails, you can perform
analysis on them to determine the effectiveness. There are certain methods
such as using Key Performance Indicators (KPI) to see if your efforts are
paying off. Some popular KPIs used in email marketing are listed below
Delivery rate: Delivery rate helps you to check whether your intended
audience received your email in your inbox. Nothing else would be worth
checking if your email never landed in the inbox of businesses
Open Rate: Open rate is commonly used to evaluate the subject line of
your email. Being able to see how many of your recipients actually
clicked and opened your email allows you to test various headlines to
choose the best out of all. You will be able to decide which subject
headline is the one that interests your recipients the most.
Click through rate (CTR): CTR shows the percentage of email recipients
who clicked on one of the links in your email. You can use this to evaluate
the content of your email in terms of directing recipients to perform
certain actions that you wish.
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Example of
con ent
We prepared me examples of email content which was proven to be
effective. Yo n reference these emails as an example template
when you ar fting your own. Here are the types of email that we
have as a tem te:
2 Classic il about AdCreative.ai value proposition
1 email fo ommerc
1 email ab optimizing design team processe
1 email ab stock image
1 email fo enc
One class llow up
Discover the email templates