SIP Report Final
SIP Report Final
Submitted to:
Poona Institute of Management Sciences and Entrepreneurship
Affiliated To:
Savitribai Phule Pune University, Pune
Submitted by:
Ms. Faiza N. Malkapur
Company Guide:
Mr. Uppendra Jape
Faculty Guide:
Dr. Sheena Abraham
This is to certify that the investigation described in this dissertation report titled “Study Of E-
Recruitment and Selection Process In Market Rulers LLC” has been carried out by Ms.
Faiza Malkapur during the dissertation process. The study was done in the company of Market
Rulers LLC, in partial fulfilment of the requirement for the degree of Master of Business
This work is the own work of the candidate, complete in all respects and is of sufficiently high
The assistance and resources used for this work are duly acknowledged.
(MBA Coordinator)
ACKNOWLEDGEMENT
It is a matter of pride and privilege for me to have done a Dissertation study in “Market
Rulers” and I am sincerely thankful to them for providing this opportunity to me. I am
thankful to “Mr. Uppendra Jape” for guiding me through this project and continuously
encouraging me. It would not have been possible to complete this project without his support.
particularly my mentor Dr. Sheena Abraham for helping me during the project.
1. Introduction
2. Company Profile
3. Objective of study
5. Need of Study
6. Contribution
7. Limitation
8. Research Methodology
9. Finding
10. Conclusion
11. Suggestion
12. Bibliography
13. Terminology
INTRODUCTION
HR Interns apply knowledge acquired during studies while providing support to human
are learning about company operations, supervising staff, asking questions, doing paperwork,
interviews, and maintaining candidate databases. The ideal candidate should showcase in his
teamwork, research skills, and computer competences. Employers choose enrolled students
Hr Interns are entry-level workers looking to acquire hands-on experience in the human
resources field. They complete simple duties, such as answering emails, handling
desk supply kits for employees, preparing orientation paperwork, posting job openings, and
We are looking to employ an enthusiastic and driven HR intern to assist our HR department
with administrative and HR-related tasks. The HR intern’s responsibilities include updating
should also be able to draft employee communications notifying staff of policy and procedural
changes.
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To be successful as an HR intern, you should keep abreast of the latest developments in labour
organizational skills.
HR INTERN RESPONSIBILITIES:
● Updating company databases by inputting new employee contact information and employment
details.
● Screening potential employees' resumes and application forms to identify suitable candidates
● Removing job advertisements from job boards and social media platforms once vacancies have
been filled.
● Responding to staff inquiries regarding HR policies, employee benefits, and other HR-related
matters.
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HR INTERN REQUIREMENTS:
● Detail-oriented.
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“RECRUITMENT & SELECTION’’
The success of any organization depends on its employees. When an employee is well suited
for their job, the entire company can enjoy the benefits of their unbeatable success. Recruitment
and selection help organizations choose the right candidates for the right positions. Therefore,
understanding the difference between recruitment and selection is essential to reduce any
E-RECRUITMENT
technology for the various processes of attracting, assessing, selecting, recruiting and
1. E-RECRUITMENT DEFINITION
technology for the various processes of attracting, assessing, selecting, recruiting and
package.
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2. E-RECRUITMENT ELEMENTS
him/her
b. Employer’s website: provides details of job opportunities and collects data for
the same
3. ADVANTAGES OF E-RECRUITMENT
● Reaches bigger audience as the user can target a far wider audience without
● User friendly
● Enables dynamic content making users adds more appealing to job seekers
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4. DISADVANTAGES OF E-RECRUITMENT
● Not suitable for senior positions where the pool of prospective candidates is
much lower
E-SELECTION
The HR department using the online selection process must ensure that each step complies with
the procedural requirements viz. Project steps, vendor selection, assessment steps, feedback to
the candidates, etc. The purpose of E-selection is to utilize the maximum human capital at a
Thus, e-selection has the potential to both increase the efficiency of the selection process and
provide applicants with an easy means of applying for jobs. Regrettably, there is virtually no
research on the just noted issues. Electronic human resource (eHR) systems are being used with
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Selection is the process of identifying an individual from a pool of job applicants with the
requisite qualifications and competencies to fill jobs in the organization. This is an HR process
various techniques.
The term ‘selection’ comes with the connotation of placing the right person in the right job.
Selection is the process in which various strategies are employed to help recruiters decide
● Screening
test, etc.)
● Interviews
● Checking references
● Medical tests
managers must carefully identify the eligibility of every candidate for the post, being careful
not to disregard important factors such as educational qualification, background, age, etc.
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COMPANY PROFILE
Market Rulers LLC is a small advertising firm located in Pune, Maharashtra, dedicated to
providing affordable and effective advertising solutions for small businesses. With a mission
to help local enterprises grow and reach their target audience, Market Rulers LLC specializes
in creating tailored marketing strategies that deliver impactful results. Situated in Pune
411044, the firm is committed to empowering small businesses with innovative and cost-
Institute Type:
LLC
A Limited Liability Company (LLC) is a flexible business structure that combines elements of
EST:
12-Jan-2020
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Contact No:
83080 56678
E-mail:
Address:
Maharashtra District:
Pune
Pin Code:
411044
State:
Maharashtra
State:
Maharashtra
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•
MISSION:
To empower local enterprises by offering innovative, tailored marketing strategies that enhance brand
visibility and drive growth. Located in Pune 411044, we are committed to delivering cost-effective
advertising services that meet the unique needs of small businesses, ensuring they achieve success in
today’s competitive marketplace.
VISION:
1. Empower Small Businesses: To be the go-to advertising partner for small businesses, enabling
them to grow and compete effectively in their respective markets.
2. 2. Affordable Advertising Solutions: To deliver high-quality marketing strategies that are cost-
effective and accessible for businesses with limited budgets.
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4. Customer-Centric Approach: To build strong, long-lasting relationships with clients by understanding their
unique needs and exceeding their expectations.
5. Local Market Leadership: To establish a strong presence in Pune and surrounding areas, becoming a
leader in advertising for small and local businesses.
6. Sustainable Growth: To support sustainable business growth for clients while maintaining ethical and
socially responsible practices.
7. Adaptability and Evolution: To stay ahead of industry trends and technologies, ensuring clients benefit
from the latest marketing techniques.
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OBJECTIVES OF THE STUDY
3. To find out the effectiveness of the selection procedure at Market Rulers LLC.
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SCOPE OF THE STUDY
6. Cost effectiveness.
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HUMAN RESOURCE POLICY
HR policies are also defined as that body of principles and rules of conduct which govern the
Such a policy statement provides guidelines for a wide variety of employment relationships in
the organization. The purpose and significance of the HR policies hardly need any elaboration.
Every organization needs policies to ensure consistency in action and equity in its relation with
employees.
policies constitute the basis for sound HRM practices. Moreover, policies are the yardstick by
supervisors.
As for the dichotomy between an HR policy and a procedure, they can be compared to a human
being and the shadow. Both are inseparable and as shadows set the outlines of a human being,
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A policy is a guide for repetitive action in major areas of business. It is a statement of
several benefits. By taking policy decisions on frequently recurring problems, the top
It will permit decisions to be made in similar situations without repeating the reasons and
expensive analysis required initially to state the policy. Policies help managers at various levels
to act with confidence without the need of consulting the superiors every time. This will also
The starting point in all managerial relationships with employees is the managerial policies. It
incorporates the philosophy of the top management. The human resource philosophy of DLF,
for instance, is stated as the management of people begins with ideas, implicit or explicit, as to
the purpose, goals, and intentions in their employment. On the basis of such objectives, policies
On the basis of such policies, programmes are developed by the management to pursue the
objectives. Carrying out the programmes result in certain practices. Policies declare what is
intended; they describe what is proposed. Practices describe how policies are being
implemented.
A company may have adopted a policy of providing training for all employees as a means of
preparing them for promotion. To implement this policy, it may have developed an extensive
training programme. The programme may include job training for new employees, supervisory
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training for foreman and supervisors, and management development for members of the
management group. In the supervisory training programme, it may include role playing as one
Human resource policies are not something that can be considered in isolation. It is an integral
part of the whole policy structure of the enterprise. There is an organic unity in policies. Such
a unity prevents unnecessary duplication and promotes unity of action. Weakness in any one
of the major policies tends to weaken the effectiveness of other policies. Similarly, a weakness
in human resource policies may weaken effectiveness of all other organizational policies.
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CONTRIBUTION DURING DESSERTATION
a) Internship
Recruitment shall be resorted only in such cases where suitable personnel are not available
with the organization to provide basic knowledge about actual corporate environment.
In Market Rulers LLC recruitment shall be through walk in, reference of employees,
online portal. Market Rulers LLC having their own online institution for provide
internship programme for graduation final year student and post-graduation final year
students.
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Source of Recruitment in Market Rulers: -
a) Employees Reference
b) Online Portal
arranged according to the checklist into the file. If all the document are
should be related to on-the-job performance and are ideally capture in the job
description.
a) Work Experience
b) Education
d) Personality traits
e) Competencies
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3. Interviews Procedure: - In Market Rulers LLC interview procedure or process are
a) Technical Round: In Market Rulers LLC for the interviews first round is
ability usually related to the technical knowledge require for the role
b) HR Round: In Market Rulers LLC for the interviews second round is HR round
those candidate who are crack the first round, employer try to
understand the candidates are eligible for this internship or not. They
knowledge.
new hired employees for explaining the important components of the Market
Rulers LLC like corporate culture, values, resource and people and given them
a) Pre – training
b) Induction
c) Joining Report
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5. Actual Work Done by Me: -
all the candidates who apply for the job, daily I posted a job as
According to the MIS Report there are number of column which I want
(where they live), employer name (who post a job) and Links (where
Also manage the interviews schedule for those candidates who apply
for the job and internship. According to the eligibility criteria they
are selected for technical round and then I procced for final round
which is HR round.
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b) 2nd to 3rd weeks I was completed formalities in these formalities joining
Webmaster4SEO. (This was paid up job and online for Pune location
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PURCHASE EXECUTIVE JOB POST :
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LIMITATIONS
2. This study is limited only to the applicant who apply for the job in given job portal site.
3. Information given by the respondent may and may not be accurate due to which result
may worry.
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RESEARCH METHODOLOGY
Research methodology simply refers to the practical “how” of any given piece of research.
More specifically, it’s about how a researcher systematically designs a study to ensure valid
and reliable results that address the research aims and objectives.
HRM specialists and those studying for HR professional qualifications may be involved
in conducting or taking part in research projects. Postgraduate students will almost certainly
At Market Rulers LLC the recruitment process is initiated on receiving a requisition in the
prescribed format duly approved by the executive the requisition shall contain particulars of
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Recruitment process shall commerce with an internal search which shall be initiated by HR
department in case no suitable person is identified from within search from the application
bank shall be resorted to like box file (resume) from online portals.
Recruitment Techniques: -
a) Online Recruitment
b) Employees References
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DATA COLLECTION
Before we define collection, it’s essential to ask the question, “What is data?” The abridged
answer is, data is various kinds of information formatted in a particular way. Therefore, data
collection is the process of gathering, measuring, and analysing accurate data from a variety of
relevant sources to find answers to research problems, answer questions, evaluate outcomes,
During data collection, the researchers must identify the data types, the sources of data, and
what methods are being used. We will soon see that there are many different data collection
methods. There is heavy reliance on data collection in research, commercial, and government
fields.
Data is a collection of facts, figures, objects, symbols, and events gathered from different
sources. Organizations collect data to make better decisions. Without data, it would be
difficult for organizations to make appropriate decisions, and so data is collected at various
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The two methods are:
1. Primary Data
As the name implies, this is original, first-hand data collected by the data researchers. This
process is the initial information gathering step, performed before anyone carries out any
further or related research. Primary data results are highly accurate provided the researcher
2. Secondary Data
Secondary data is second-hand data collected by other parties and already having undergone
statistical analysis. This data is either information that the researcher has tasked other people
to collect or information the researcher has looked up. Simply put, its second-hand information.
Although it’s easier and cheaper to obtain than primary information, secondary information
raises concerns regarding accuracy and authenticity. Quantitative data makes up a majority of
secondary data.
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WHICH COMES FIRST RECRUITMENT OR SELECTION?
Recruitment and selection are different processes. First is the recruitment that has as its
premise: Attraction, selection and design of the appropriate candidates for the selection
phase. Then the selection is made, which aims to conduct the interviews and evaluate the
All organizations, whether large or small, put time and resources into the process of
recruiting and selecting employees for the activities. However, they do not consider the same
criterion.
There are factors that are often not considered by organizations, but directly influence the
process. Administrative recruitment factors can be broadly divided into external and internal
factors.
EXTERNAL FACTORS: -
� • Unemployment rate;
� • Intern market;
� • Company image.
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SUPPLY AND DEMAND are the metric of the specific skills required in the job market. If
the demand for a particular skill is high compared to the supply, a larger recruitment effort
may be required. Thus, the higher the unemployment rate in a given area, the simpler the
The UNEMPLOYMENT RATE has become one of the influencing factors in the
recruitment and selection process. The number of unskilled candidates is very large, which
causes difficulties in attracting and retaining suitable candidates. On the other hand, with the
The COMPANY’S IMAGE also directly influences the number of candidates who will be
attracted to the position. In many cases, the applicant not only targets the salary amount, but
respective state. This avoids major changes and travel expenses for interviews and future
INTERNAL FACTORS: -
� • Recruitment policy;
� • Company size;
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Most organizations have a policy of recruiting employees internally or externally.
themselves know the company better, making it easier to recommend candidates who can
� • Recruitment and selection methods or sources are defined before the company
begins to recruit candidates and should consider the source and type of employee you are
looking for.
� • There are usually two types of sources from which any organization can look for
potential employees, both internal and external. But in addition to them, it is possible to
INTERNAL RECRUITMENT: -
announcements within the organization, searching the organizational database for the
relationship of skills required to perform the job, to match the competencies held by current
employees. This recruitment and selection method explores internal sources, filling positions
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� • The in-house recruit can drive job satisfaction and employee motivation as they see
a new career opportunity available. Filling responsible positions with existing employees
ensures that they are rooted in the culture of the organization. However, problems can arise if
� • The best way to avoid negative impact when hiring or promoting an employee is to
implement fair methods and procedures. By presenting the rules and steps of a structured
promotion process, the company avoids discomfort by making employees understand and
EXTERNAL RECRUITMENT: -
• The choice of recruitment method, internal or external, made by managers, depends directly
on the strategy of the organization, which mostly has the strategy of encouraging internal
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MIXED RECRUITMENT: -
� • It is made in a way that can reconcile the interest in filling the vacancy and the
Attempted internal recruitment and, only in the face of failure, is the search for professionals
Initial attempt to find the employee in the market and, only on failure, the vacancy is open to
3. CONCOMITANT MODEL: -
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ONLINE RECRUITMENT: -
In online recruitment and selection, it is possible to use the internet in favour of HR. This
makes external or internal recruitment more efficient. But in order to do so, it is necessary to
have a specialized platform to reach a larger number of candidates and automate the
processes.
● Frequent employee transfers can reduce the overall productivity of the organization.
� • Qualified personnel: attraction of qualified and trained people to apply for the
vacancy available.
� • Larger choice: When vacancies are advertised in multiple places a large number of
people are reached and apply. Recruiters have a wider choice when selecting people for the
job;
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� • New Talents: External sources make it easy to infuse new ideas. This improves the
� • Discontent among existing staff: External recruitment can lead to discontent and
frustration of existing staff. They may feel that the chances of promotion are slim;
� • High cost: The external recruitment process is very expensive. Companies need to
� • Uncertain answer: External applicants may not be compatible with the venture.
There is no guarantee that the venture will attract the right candidates from outside sources.
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STEP BY STEP RECRUITMENT PROCESS: -
Recruitment is a process that aims to identify and attract people who are available in the job
qualified candidates to perform a given job. This process includes five phases that are
interrelated.
� • Planning;
� • Strategy development;
� • Demand;
� • Selection;
The first phase in the recruitment process is planning. Planning involves reducing job
vacancies and gathering information about the nature of these jobs, outlining two specific
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STEP 2: QUANTITY OF CANDIDATES
Most organizations plan to attract a large number of candidates, much larger than they will
actually hire. Scheduling the total time that the recruitment process will take place dictates
the required number of candidates to be called so that all vacancies can be filled with
qualified professionals.
The way the company should disclose vacancies is directly related to the type of professional
it seeks to retain, so it is important to evaluate which people want to be informed about job
availability. The type of professional depends on the tasks and responsibilities involved and
the qualifications and experience expected. These details need to be available in the job
Selection is the process of selecting individuals with the required qualifications who are
competent to fill vacancies available within the organization. Selection is the process of
selecting individuals with the required qualifications who are competent to fill vacancies
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There is no shortcut to an accurate assessment of a candidate. So hiring processes are mostly
long and complicated. Many employers use such techniques and pseudo sciences as
However, with modernity, these measures were considered uncertain. Every recruiter needs
to clearly see the candidate’s qualifications and evaluate them before selecting him or her for
the job. If the applicant does not have a satisfactory assessment at any stage, he is not
Thus he will be rejected. For example, if a candidate’s particulars are not satisfactorily
evaluated, he or she will not be called for testing. Similarly, if a candidate is on the tests, he
The following procedure is universal, but from the results obtained it can be modified to
Evaluations and voting of pre-selected candidates’ curricula are carried out so that unsuitable
candidates are eliminated. This action is usually followed by a preliminary interview with the
purpose of choosing the best ones. The preliminary interview helps to eliminate people who
do not fit.
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There are several types of interviews that can be applied in the selection process, among
them:
● STRUCTURED INTERVIEW
With prefixed unified questions. A structured interview (also known as a unified interview or
investigative research. The purpose of this approach is to ensure that each interview is
presented with exactly the same questions in the same order. This ensures that the answers
are reliably aggregated, enabling reliable comparisons between sample subgroups or between
● UNSTRUCTURED INTERVIEW
Performed without structure and planning. In this case the survey questions are not pre-
arranged, allowing spontaneity, making the recruiter need to elaborate the questions,
This is considered to be the opposite of a structured interview that offers a fixed amount of
unified questions.
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1. PRELIMINARY INTERVIEW: -
Interviews of this type usually last a few minutes to check the value of the candidate. When
companies are very large and need to filter and discard candidates, this is a good way to
eliminate them.
2. BEHAVIOR INTERVIEW: -
Evaluation is based on the solution and approach of the candidates. Behavioural interviews
are based on the premise that a person’s past performance at work is the best dictator of
future performance.
When a company seeks behavioural interviews they want to know how candidates act and
react under certain circumstances. They also want the candidate to give specific “real life”
3. STRESSFUL INTERVIEW: -
It features a series of harsh and quick questions intended to upset the candidate. In this case,
for a psychological evaluation and to measure the reactions and performance of candidates
under pressure and tension, the evaluators submit them to a series of questions.
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STEP 2: APPLYING SELECTION TESTS
A job interview is a type of job test that involves a conversation between the job seeker and
the representative of the organization. Interviews are one of the most popularly used
Structured interviews are more valid than unstructured, that is, they are more accurate and
help identify the best candidates more easily.
Recruiters are called to evaluate candidates who pass the interview to the tests. Different
types of tests can be administered, depending on job, job and company. Generally, the tests
determine the candidate’s skill, aptitude and personality.
1. ABILITY TEST: -
Skill testing helps determine how an individual can perform work-related tasks effectively.
2. APTITUDE TEST: -
The aptitude test helps determine a person’s potential to learn in a particular area.
3. PERSONALITY TEST: -
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4. INTEREST TEST:-
The interest test can be used to measure an individual’s preferences for certain activities.
Many employers ask for names, addresses, and contact or reference number for the purpose
of verifying information and perhaps obtaining additional information about an applicant.
The reference serves two purposes:
● The first is to acquire information about the candidate from supervisors and employees who
have had prior experience with the candidate;
After obtaining information through the previous steps, the selection decision, the most
critical of all steps, must be made. The other steps of the selection process were used to
reduce the number of applicants.
The final decision must be made from the group of individuals who have passed the tests,
interviews and benchmarks.
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STEP 6: PHYSICAL EXAMINATIONS
Certain jobs require unusual strength, strength and tolerance of harsh working conditions. In
these cases the applicant has to pass the physical fitness test done by the company doctor or
approved medical officers.
Sound body, height, weight, vision etc. In addition to age, gender, marital status, number of
children, family background, etc.
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3. TEMPERAMENT AND CHARACTER: -
Emotional, moral and social qualities, honesty, loyalty etc. A high degree of intellectual
competence can serve as a substitute for such qualities as honesty and probity.
It is important to know about one’s character, one’s work habits, and one’s way of reacting
through adverse situations, the strength that drives one’s ability to work.
4. APPLICANT INTEREST: -
Uninterested candidates present a colourless and monotonous job. Interested parties show
how significant and worthwhile the work is, thus developing skills that are perceived along
with the accomplishments.
Even the person who has skill, competence, efficiency, if he has no interest in the job, will be
unhappy.
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CONCLUSION
4. From the above study here, I conclude that at Market Rulers LLC, almost done all the
6. It is important for the company to have a clear and concise recruitment policy
in place, which can be executed effectively to recruit the best talent pool for the
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SUGGESTIONS
1. It is advised that Market Rulers LLC has to increase the recruitment personnel or manage
2. It is found that management information system of Market Rulers LLC is not effective as
the candidates themselves had to call back to confirm their status of appointment.
3. It is advised that Market Rulers LLC take the interviews for analysing the candidates for their
skills.
4. Data bases of final year graduates and post graduates can be considered as a source
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FINDINGS
1. Most of the recruitment at Market Rulers LLC is done through online interview (audio / video
2. The candidates are informed about the number of round in the selection process.
4. It is found that the interview process is conducted in an open climate and help them to
5. It is found that the selection process of Market Rulers LLC is effectiveness in getting the right
candidates.
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TERMINOLOGY
❖ E-Recruitment
❖ E-Selection
❖ Interviews
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BIBLIOGRAPHY
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