UNIT 1

1. Higher Purpose and Visualization

• Define Higher Purpose
• What is Visualization? Importance in Design Thinking
2. Case Studies and Practical Applications
• Story of McDonald’s Milkshake
• Amazon India’s Rural Ecommerce
• Case Study Behind Gillette
• Bank of America’s Keep the Change Campaign
• DBS Singapore
• Aravind Eye Care Model
3. Tools and Techniques
• Explain RCA (Root Cause Analysis)
• What is Brainstorming?
• How to Apply Root Cause Analysis Using 5 Whys
4. Frameworks and Principles
• Simon Sinek’s Golden Circle: Why, How, and What
• 4 Quadrants of Stephen Covey
• Design Thinking Mindset and Principles
5. Concepts and Strategies
• Empathy
• Expansive Thinking
• Reflection on Wheel of Life
• Balancing Priorities
• Creativity vs. Innovation
• Design Mindset Characteristics
6. Innovations and Global Solutions
• Liter of Light and Key Features
• Aravind Eye Care Affordable Model
• Low-Cost Power of Light
7. Methodologies and Benefits
 • Key Steps to Design Thinking Mindset
• Divergence and Convergence
• Observation, Interviews, and Immersion
• Experimentation and Prototyping
8. Organizational Impact
• Importance of Creativity and Innovation in Organizations

UNIT 2

1. Prototyping Concepts and Tools

• Define Prototyping and its tools
• Write Short Note on Napkin Pitch with Suitable Example
• Prototyping Mindset
• Guidelines for Successful Prototyping
2. Prototyping Methods and Strategies
• Discuss Learning Launch with Suitable Example
• Explain the Concept of Minimum Viable Product in Design Thinking
3. Testing and Feedback
• Define A/B Testing Method Used in Prototyping
• Importance of Garnering User Feedback for Revisiting Brainstormed Ideas
4. Design Thinking Tools and Principles
• Explain Three Laws of Design Thinking
• Discuss the 10-100-1000 gm Law in Design Thinking
• Write Significance of QBL Law in Design Thinking
• Explain the Guidelines to Create Mind Maps
5. Analytical Frameworks and Decision Making
• Discuss the Components of SWOT Analysis Used in Design Thinking
• Discuss Any Two Decision-Making Approaches
• Discuss Decision-Making Tools Used in Design Thinking
• Discuss Vroom Yetton Matrix
6. Ideation and Brainstorming
• Define Brainstorming and Explain Rules for Successful Brainstorming
• Discuss Any Five Rules of Brainstorming
• Explain the Concept of Active Facilitation in the Ideation Step of Design Thinking
7. Divergent and Convergent Thinking
• Explain Convergent and Divergent Thinking
• Discuss Convergent Thinking in Design Thinking
8. Value Proposition and Prioritization
• Mention Significance of Value Proposition Design
• How Value Proposition Design Creates New Propositions
• Discuss the Theory of Prioritization in Detail
9. Applications and Case Studies
• Explain Career Buddy Case Study Using IDEO's Design Thinking Steps
• Explain the Higher Purpose Behind Career Buddy Case Study
• Discuss Case Study of Career Buddy in Detail

UNIT 3

1. Storytelling and User Feedback

• What is Storytelling and its elements
• Discuss the Correlation Between Storytelling and Design Thinking
• Define Persona and Its Significance in Storytelling
• Define Elevator Pitch and Provide an Example
2. Testing Methods and Types
• Define Taguchi Method
• What is Alpha/ Beta Testing and Its Significance for Software Validation
• What is Defect Classification?
3. Sampling and Hypothesis Testing
• What is Random Sampling?
• Describe Different Types of Random Sampling
 • What Are the Different Steps of Hypothesis Testing?
4. Usability Testing and Methods
• What is Usability Testing?
• Explain Remote and In-Person Testing Methods
• Discuss the Core Elements of Usability Testing
• Discuss the Importance of Shadowing and Observation in Design Thinking
5. Feedback Methods
• What is User Feedback?
6. Guerrilla Interviews and Testing
• What Are Guerrilla Interviews?
• Explain the 3F's of Guerrilla Interviews
7. Hypothesis and Testing
• What is Hypothesis?
8. Successful Campaigns and Audience Engagement
• What Do You Understand by Successful Campaigns?
• Explain at Least Two Examples of Successful Campaigns
• Discuss Various Ways to Engage the Audience
9. Testing Guidelines and Techniques
• Describe Various Guidelines for Conducting a Test

UNIT 4

1. Innovation, Invention, and Creativity

• Describe the Term Innovation, creativity, Its Need, and Importance
• Describe the Factors That Can Foster Innovation in the Economy
2. Quality Management and Control
• Describe the Term Quality and Its Dimensions
• Explain the Importance of Quality Production
• Discuss the Proposed Challenges in Achieving Quality in Production
• Describe KAIZEN
• Describe the Six-Sigma Quality Perspective
 • Discuss the Contribution of Six Sigma in Quality Along with DMAIC Components
• Describe the SIPOC in Quality Management and Control
• Discuss the Variables That Create Customer Perspective Towards Quality
• Discuss the Philosophies of Quality and the Contribution of Various Scholars in the
Development of the Concept of Quality
• Discuss the Principles of Quality as Suggested by Dr. W. Edwards Deming- imp
3. Leadership and Leadership Styles
• Explain the Transactional Leadership Style
• Describe the Transformational Leadership Style
• "Leaders Are Innate." Comment
4. Innovation and Team Building
• Discuss the Need and Relevance of Teams in Organizations. Are They Always Necessary?
• Describe the Team Building Process in Detail
• Discuss the Advantages of Team Building
• "Effective Teams Can Easily Achieve the Set Targets." Explain
• Describe the Importance of Team Building in an Organization
• Discuss the Role of Teams in Goal Attainment
• Discuss the Role of Team in Achieving Innovation Goals
• Describe the Belbin's Model of Team Roles and Discuss Various Team Roles
5. Leadership and Innovation in Business
• Considering Yourself as a Process Head of an Organization, What Would You Do to Foster an
Innovation Culture?
• Discuss the Innovative Approaches Adopted by Organizations in the Field of Launching Their
Products
• Enumerate and Explain Certain Factors to Enhance the Productivity of a Company as a
Consultant
• Discuss the Leadership Strategy You Would Follow as a Marketing Head for any product

6. Quality and Innovation Challenges

UNIT 5

1. Human and Consciousness

• Human as Co-existence of Self and Body
• What are Characteristics of Human with Animal Consciousness?
• Maslow’s Hierarchy of Needs
• Universal Human Goal
• What Do You Understand with Prosperity? How Do You Ensure Prosperity in Mankind?

2. Relationships and Group Behavior

• Give a List of 9 Feelings in Relationship
• How Do You Differentiate Between Society and Crowd?
• Write a Short Note on Group Behavior
• Write a Short Note on Tuckman’s Theory of Group Behavior
• Define the Main Goal of the Johari Window
• Explain Myers-Briggs Personality Type Indicator
• Write a Short Note on FIRO-B Test

3. Jain Darshan and Knowledge (Gyan)

• Explain 8 Types of Knowledge (Gyan) According to Jain Darshan

4. Personal Growth and Well-being

• Write the Program to Achieve Health-Sanyam. How Many of Them Do You Follow?
• How Can We Ensure Harmony in Nature? Write Your Contribution in the Past Two Years

5. Knowledge in Jainism
• What Do You Understand With Knowledge (Gyan) According to Jain Darshan?
• Darshan According to Jain Darshan
• Fallacious Knowledge According to Jain Darshan
• Valid Knowledge According to Jain Darshan