Chapter 7 Memory
Quiz Questions
1. Which statement is true?
A) Sensory memory has very large capacity.
B) Sensory memory has long retention duration.
C) Sensory memory is also called working memory.
D) Only attended sensory inputs will be stored in sensory memory.
2. Free recall, recognition, and relearning are tests for ______.
A) attention
B) short-term memory duration
C) sensory memory capacity
D) retention
3. The following diagrams show a task called the Brown-Peterson Task and its results:
What is the purpose of the backward counting (or distractor) task?
A) To reduce proactive interference.
B) To reduce retroactive interference.
C) To prevent the subject from rehearsing the to-be-recalled item.
D) To enhance consolidation.
4. Which statement is true about the findings of the Brown-Peterson Task?
A) About 90% of information was lost in about 18 seconds if rehearsal was prevented.
B) About 90% of information was lost in about 1 second if rehearsal was prevented.
C) The capacity of short-term memory was estimated to be about 7 ± 2 chunks.
D) The duration of iconic memory was estimated to be about 0.2 to 0.3 seconds.
5. What is the purpose of the Brown-Peterson Task?
A) To assess the duration of iconic memory
B) To assess the capacity of iconic memory
C) To assess the duration of short-term memory
D) To assess the capacity of short-term memory
6. Which of the following is the best example of a flashbulb memory (textbook section 7.11)?
A) Remembering negative life events when in a bad mood.
B) Recalling the name of someone from high school while looking at his or her yearbook snapshot
C) Walking through the halls of high school ten years after graduation and experiencing a flood of
old memories.
D) Remembering what you were doing on September 11, 2001, when terrorists crashed planes into
World Trade Center towers.
7. It takes you 40 minutes to learn a list of words the first time. It takes you 30 minutes to relearn it a
week later. What is your saving score (what percentage of information do you retain)?
A) 25%
B) 33.3%
C) 50%
D) 75%
8. An instructor showed the following words to a class of students (in the same order as they appear
here): Bed, Rest, Awake, Tired. Dream, Wake, Snooze, Blanket, Doze, Slumber, Snore, Nap, Peace,
Yawn, & Drowsy. The students completed a free-recall test and then answered three questions on
Top Hat. The results are displayed below:
Which effects are evident in the results?
A) Primacy and recency effects
B) Primacy and false-memory effects
C) Recency and false-memory effects
D) Primacy, recency, false-memory effects
9. The tendency to make memories consistent with current beliefs or attitudes is referred to as _____
(textbook section 7.19).
A) Consolidation
B) Cryptomnesia
C) source amnesia
D) memory bias
10. Laken takes a course in which her professor talks about Virginia Woolf’s novel, To the Lighthouse.
The next semester, Laken writes a paper for another class on Virginia Woolf. In her paper, Laken
uses ideas that her earlier professor had presented, while believing that she has developed these
ideas herself. The term that best describes Laken’s unintended plagiarism is _____.
Note: These terms have very similar meanings: source misattribution, source amnesia,
cryptomnesia, suggestibility. Read textbook section 7.19 to find out what they mean and which term
best describes the above case.
A) source misattribution
B) source amnesia
C) cryptomnesia
D) suggestibility
11. Five witnesses saw a road accident involving a truck and a car. If they all saw the same thing, who is
likely to give the highest estimate of the truck’s speed when testifying in court?
A) Sue, who was asked, “How quickly was the truck going when it hit the car?”
B) Bob, who was asked, “How quickly was the truck going when it smashed into the car?”
C) Tom, who was asked, “What speed was the truck going when the accident happened?”
D) Jane, who was asked, “What speed was the truck going when the car lost control and hit it?”
E) Nathan, who was asked, “What speed was the truck going when the car lost control and
smashed into it?”
12. Research on memory consolidation reveals that _____
A) stored information can be interfered with after encoding.
B) only attended information in sensory memory is consolidated into short-term memory.
C) retrieval has no impacts on the encoded information.
D) new neurons are formed to encode new memories.
13. Patient H.M. suffered from seizures, so he had part of his medial temporal lobes and hippocampus
removed. As a result, he could no longer _____
A) remember his past.
B) form new implicit memories.
C) form new explicit memories.
D) remember anything at all.
14. Retrograde amnesia means: ________ to form new memories and ________ to remember events
before damage to the brain occurs.
A) unable; unable
B) able; unable
C) occasionally able; occasionally able
D) unable; able
15. After a car accident, Sherrod wakes up in the hospital and can remember everything about his life.
The doctor comes in, introduces himself, and explains the course of treatment. The next day,
Sherrod believes he has never met the doctor and asks him to explain the proposed treatment.
Based on this experience, the doctor suspects that Sherrod is suffering from _____
A) proactive interference.
B) retrograde amnesia.
C) anterograde amnesia
D) retroactive interference.
16. Jon is trying to remember his class schedule from last semester, but he keeps thinking of his current
classes instead.
Jacob learned French in high school and is now learning German in college. He finds that sometimes
when he intends to write a German word, he instead writes a French word.
Jon experiences ______ interference; Jacob experiences _____ interference.
A) retrograde; anterograde
B) anterograde; retrograde
C) proactive; retroactive
D) retroactive; proactive
17. Participants of the Word-Stem Completion task see fragments of a word (e.g., SHA_E, _EAK, _ACK).
They are asked to fill in the missing letters to make the string of letters a word that they first think
of. Research shows that people are more likely to think of “SHAPE” than “SHADE SHAME SHARE”
when they see SHA_E if they have seen the word SHAPE earlier.
This is an example of ______. This task demonstrates ______.
A) perceptual priming, implicit memory
B) conceptual priming, implicit memory
C) perceptual priming; explicit memory
D) conceptual priming, explicit memory
