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Impact of Media On School and Culture

The document discusses the significant impact of media and technology on schools and culture, highlighting their roles in informing, educating, and entertaining the public. It outlines both positive effects, such as improved collaboration and access to information, and negative consequences, including reduced focus on learning and diminished face-to-face communication skills among students. Ultimately, it emphasizes the importance of responsible media practices to foster a healthy society and culture.

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Ahmad Jutt
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0% found this document useful (0 votes)
63 views9 pages

Impact of Media On School and Culture

The document discusses the significant impact of media and technology on schools and culture, highlighting their roles in informing, educating, and entertaining the public. It outlines both positive effects, such as improved collaboration and access to information, and negative consequences, including reduced focus on learning and diminished face-to-face communication skills among students. Ultimately, it emphasizes the importance of responsible media practices to foster a healthy society and culture.

Uploaded by

Ahmad Jutt
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Impact of media on school and culture ,Impact of technology on school and culture

Media

Media is

Any medium through which any sort of information reach

the people

Print Media:

1)Newspaper

2)Magazine

Audio Media:

1)Radio

Audio-Video Media:

1)Television

2)Internet

Impact of media on school and culture ,Impact of technology on school and culture

Function of Media

To inform

People come to know what, when, where, who,

why & How the things are happening

It brings about greater awareness among the

masses about men and materials.

To educate

Media educates people by giving information

about food, health, employment, agriculture,

technology, modernization etc.

To entertain
Movies, serials, animations, music etc.

Mirror of Society

Help keeping things in control Show people what they

actually do and what they must do

Transparency:

Media has helped to make the working of a nation extremely

transparent. According to the experts, it is the third pillar

of democracy after the government and the people.

Common man can air his grievances without any problem

through the social media so that the higher authorities of

the ruling class can take action for their good. Unlike the

past when decision making was masked by opacity, the

functioning of the modern government is scrutinized lock

stock and barrel by the media.

Impact of media on school and

culture

In the last 50 years, media influence has grown exponentially

with time. First there was the telegraph, then the radio, the

newspaper, magazines, television and now the internet.

The media boom has also brought a revolutionary change in the

morals and ethics of society

The media has a huge impact on society and also on public

opinion.

They can shape the public opinion in different ways depending

on what is the objective

We make our buying decisions based on the adverts we see on


different avenues of the media such as TV, newspapers or

magazines.

The media can sometimes go out of the way in advertising or

glorifying certain issues.

Impact of media on culture

• Media provide news and information required by the people.

• Media can educate the public.

• Media helps a democracy function effectively.

• They inform the public about government policies and

programmed and how these programmed can be useful to them.

This helps the people voice their feelings and helps the

government to make necessary changes in their policies or

programmed.

• Media can entertain people.

• Media can act as an agent of change in development.

• Media has brought people of the world closer to each other.

• Media promote trade and industry through advertisements

• Media can help the political and democratic processes of a

country.

Impact of media on Education

Four out of five professors in U.S. colleges and

universities use social platforms to teach their

students. (ProCon.org)

In some cases, media has allowed students to increase

grades by 50% and has drop the overall number of


absent students.

59% of students report that they use social networking

sites to discuss education topics and 50% use the sites

to talk about school assignments

The Negative Impact

1. Many students rely on the accessibility of information on social media

specifically and the web in general to provide answers. That means a reduced

focus on learning and retaining information.

2. Students who attempt to multi-task, checking social media sites while

studying, show reduced academic performance

Their ability to concentrate on the task at hand is significantly reduced by the

distractions that are brought about by YouTube, , Facebook or Twitter.

3. The more time students spend on social sites, the less time they spend

socializing in person. Because of the lack of body signals and other nonverbal

cues, like tone and inflection, social networking sites are not an adequate

replacement for face-to-face communication. Students who spend a great deal

of time on social networking are less able to effectively communicate in person.

4. The popularity of social media, and the speed at which information is

published, has created a lax attitude towards proper spelling and grammar)

5. The degree to which private information is available online and the

anonymity the internet seems to provide has made students forget the need to

filter the information they post.

The Positive Impact

1. Social networking has increased the rate and quality

of collaboration for students.

2. Social networking teaches students skills they’ll


need to survive in the business world.

3. By spending so much time working with new

technologies, students develop more familiarity with

computers and other electronic devices.

4. The ease with which a student can customize their

profile makes them more aware of basic aspects of

design and layout that are not often taught in schools.

Impact of technology on school and culture

Technology

Technology is defined as

“any object or process of human origin that can be used

to convey media.”

In this sense, technology includes phenomena as

diverse as books, films, television, and the Internet.

With respect to education, media are the symbol

systems that teachers and students use to represent

knowledge; technologies are the tools that allow them

to share their knowledge representations with others.

Impact of Technology on School

and Culture

There are two major approaches to using media and

technology in schools. First, students can learn “from”

media and technology, and second, they can learn “with”

media and technology.

Learning “from” media and technology is often


referred to in terms such as instructional television,

computer-based instruction, or integrated learning

systems.

Learning “with” technology is referred to in terms

such as cognitive tools and constructivist learning

environments.

Television and the computer are the two primary

technologies used in school and community

Computers as tutors have positive effects on learning

as measured by standardized achievement tests, are

more motivating for students, are accepted by more

teachers than other technologies, and are widely

supported by administrators, parents, politicians, and

the public in general.

Students are able to complete a given set of

educational objectives in less time with CBI than

needed in more traditional approaches.

Conclusion

Media is a pillar of Society, and a healthy Society is not

possible without a Healthy Media

Media should take responsibility to

preserve Culture

Media should understand the possible affects of their

reports on Public Different programs for different age


Audio-Video Media: 1)Television 2)Internet

6. Function of Media To inform People come to know what, when, where, who, why & How
the things are happening It brings about greater awareness among the masses about men
and materials. To educate Media educates people by giving information about food,
health, employment, agriculture, technology, modernization etc. To entertain Movies,
serials, animations, music etc.

7. Mirror of Society Help keeping things in control Show people what they actually do and
what they must do Transparency: Media has helped to make the working of a nation
extremely transparent. According to the experts, it is the third pillar of democracy after the
government and the people. Common man can air his grievances without any problem
through the social media so that the higher authorities of the ruling class can take action
for their good. Unlike the past when decision making was masked by opacity, the
functioning of the modern government is scrutinized lock stock and barrel by the media.

8. Impact of media on school and culture In the last 50 years, media influence has grown
exponentially with time. First there was the telegraph, then the radio, the newspaper,
magazines, television and now the internet. The media boom has also brought a
revolutionary change in the morals and ethics of society The media has a huge impact on
society and also on public opinion. They can shape the public opinion in different ways
depending on what is the objective We make our buying decisions based on the adverts
we see on different avenues of the media such as TV, newspapers or magazines. The
media can sometimes go out of the way in advertising or glorifying certain issues.

9. Impact of media on culture • Media provide news and information required by the
people. • Media can educate the public. • Media helps a democracy function effectively. •
They inform the public about government policies and programmed and how these
programmed can be useful to them. This helps the people voice their feelings and helps the
government to make necessary changes in their policies or programmed. • Media can
entertain people. • Media can act as an agent of change in development. • Media has
brought people of the world closer to each other. • Media promote trade and industry
through advertisements • Media can help the political and democratic processes of a
country.

10. Impact of media on Education Four out of five professors in U.S. colleges and
universities use social platforms to teach their students. (ProCon.org) In some cases,
media has allowed students to increase grades by 50% and has drop the overall number of
absent students. 59% of students report that they use social networking sites to discuss
education topics and 50% use the sites to talk about school assignments

11. The Negative Impact 1. Many students rely on the accessibility of information on
social media specifically and the web in general to provide answers. That means a reduced
focus on learning and retaining information. 2. Students who attempt to multi-task,
checking social media sites while studying, show reduced academic performance Their
ability to concentrate on the task at hand is significantly reduced by the distractions that
are brought about by YouTube, , Facebook or Twitter. 3. The more time students spend on
social sites, the less time they spend socializing in person. Because of the lack of body
signals and other nonverbal cues, like tone and inflection, social networking sites are not
an adequate replacement for face-to-face communication. Students who spend a great
deal of time on social networking are less able to effectively communicate in person. 4.
The popularity of social media, and the speed at which information is published, has
created a lax attitude towards proper spelling and grammar) 5. The degree to which
private information is available online and the anonymity the internet seems to provide has
made students forget the need to filter the information they post.

12. The Positive Impact 1. Social networking has increased the rate and quality of
collaboration for students. 2. Social networking teaches students skills they’ll need to
survive in the business world. 3. By spending so much time working with new
technologies, students develop more familiarity with computers and other electronic
devices. 4. The ease with which a student can customize their profile makes them more
aware of basic aspects of design and layout that are not often taught in schools.

14. Technology Technology is defined as “any object or process of human origin that can
be used to convey media.” In this sense, technology includes phenomena as diverse as
books, films, television, and the Internet. With respect to education, media are the
symbol systems that teachers and students use to represent knowledge; technologies are
the tools that allow them to share their knowledge representations with others.

15. Impact of Technology on School and Culture There are two major approaches to using
media and technology in schools. First, students can learn “from” media and technology,
and second, they can learn “with” media and technology. Learning “from” media and
technology is often referred to in terms such as instructional television, computer-based
instruction, or integrated learning systems. Learning “with” technology is referred to in
terms such as cognitive tools and constructivist learning environments.

16. Television and the computer are the two primary technologies used in school and
community Computers as tutors have positive effects on learning as measured by
standardized achievement tests, are more motivating for students, are accepted by more
teachers than other technologies, and are widely supported by administrators, parents,
politicians, and the public in general. Students are able to complete a given set of
educational objectives in less time with CBI than needed in more traditional approaches.

17. Conclusion Media is a pillar of Society, and a healthy Society is not possible without a
Healthy Media Media should take responsibility to preserve Culture Media should
understand the possible affects of their reports on Public Different programs for different
age groups.

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