1 ©Copyright 2015 Kory Pearman www.1ManMarketer.
com
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Traffic Explosion
Contents
Introduction ...................................................................... 4
1. Forum Marketing................................................................................ 4
2. Social Media Marketing ...................................................................... 6
3. Press Release Marketing ..................................................................... 7
4. Ad Swaps Marketing ........................................................................... 9
5. Document Sharing Marketing ........................................................... 12
Conclusion ...................................................................... 14
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Introduction
There are a lot of different ways to generate traffic, some more effective
than others.
Most people when they’re just starting out only really focus on one or
two strategies without ever venturing to find out about other traffic
strategies that might work even better for their offers.
The problem is that we have literally hundreds of sources of traffic you
can choose from, therefore being able to know those ones which will
ultimately generate the largest volume of traffic is very important.
Obviously you don’t want to waste time on a strategy that doesn’t work,
so here are 5 great free traffic strategies that work like gangbusters:
1. Forum Marketing
For many years, many marketers have made
forum marketing their leading source of
traffic.
Forums are used to quickly connect you to
your target audience so that you can find out
what they want and then give it to them.
You can use forum marketing as a fantastic way
to quickly build your market credibility, especially if your business has
just taken off.
Also, it’s an excellent way of getting in touch with the movers and
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shakers in the same niche as you are while you research, evaluate and
identify your entry points, such as the kind of products that will likely
sell, what people are looking for and ready to buy and so on.
So how do you use active forums to drive traffic to your website in your
niche market?
Well first you sign up to the most active forums in your niche and
provide high quality posts, useful resources and tools to other forum
members. If you do this correctly, then you will quickly develop a
positive presence inside the forums and your audience will start turning
to you as an expert or authority in your niche.
Almost all forums allow you to create a profile containing your website,
a short biography and your personal information (name, email and, in
most forums, your social media accounts such as Facebook and Twitter).
Most forums will also allow you to create a signature, which is going to
be crucial to your success. Once you make any post, a signature box is
attached to it. Within your signature you should have a call to action
that links directly back to your site. Some forums allow you to put only
one URL, but other forums allow you to enter several URLs as long as
you can restrict your signature to a certain number of characters, so
make sure you know the rules.
Don’t link your signature directly to your sales page; it should go either
to your squeeze page (ideally) or your blog.
You can get a lot of high-quality, targeted traffic from forums, and the
best part is you can get started right now.
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2. Social Media Marketing
Social marketing is nothing more than a direct connection with your
customers, an engagement of conversation with them and the building
of relationships with your target audience. One of the best
methods you can use to build a customer-
based marketing campaign is by
connecting with your target market on
social media such as Facebook,
Linkedin, Twitter and Ning.
When looking for traffic from social
media there are many ways to
reach out to your target
audience. On Facebook for
instance, you could pay for an
advertising campaign that allows
you to target specific demographics.
This form of advertising is very cost effective
and is good for marketers who want to test their campaign performance
and at the same time send steady and quick traffic to their websites.
Also, you can use your Facebook business profile to set up cost-free
marketing campaigns for your business and connect with potential
customers. You can offer special discounts, savings and coupons to
enhance your Facebook pages and make those offers available to those
who liked your pages, joined your group or connected with you in other
ways.
On social media platforms such as Twitter, it’s easy to connect with your
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audience by releasing notices, short updates and news of interest to
them. Don’t market heavily in your social communities. Instead, always
offer beneficial and hard-to-find information and materials, discounts,
freebies, and other offers which will stand out from the crowd while you
relate with your audience.
Remember to utilise other leading social communities such as Linkedin,
a viable social media platform that helps professionals to extend their
marketing outreach. Linkedin is regarded as a social media community
for professionals and this is a medium you can use to display your live
portfolio and other things such as your contacts, connections, business
information and your resume of achievements.
On Ning, you can create a customized social media community for
yourself, and provide your subscribers, customers and members an easy
means for them to interact with you and with one another while having
fun at the same time.
3. Press Release Marketing
You can use press releases in a powerful and effective way to connect
with your target audience and also create buzz about your upcoming
offers, products and launches. Press releases are also very cost effective
to produce and they are very easy to distribute.
As a matter of fact, the distribution can be automated by hiring press
release distribution and circulation outlets and use them to tweak and
submit your press release to all major blogs, content syndication and
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media outlets.
Moreover, you can submit your press releases through both paid and
free distribution channels. Therefore, whatever your budget and time
press releases are very essential for positioning your business so as to
get mass exposure.
Here are the crucial elements you should include in your release:
◼ Your release Date and Time: On top of all your news releases, you
should put the date and time either indicating when the document
will be made available to the public, or simply write “for Immediate
Release” if you want to make it ready for immediate distribution.
◼ The headline: Create the summary of your message or storyline in a
few words. The aim of this is to instantly capture the attention of
your clients and potential customers.
◼ The subhead: This can be used to give further details on the
headline and allow the readers to collect more information about
your branding message.
◼ The dateline: Add the day of release and place of origin of your
document (city and state). You can simply add your website address
or even include your company’s address.
◼ The introduction: In the first paragraph at the beginning of the
press release that should explain the basic elements of the press
release such as how, where, who, when, why and what.
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◼ The body: Use this to expand the introduction and dive into your
story. Support your assertions with statistics, details and trend
information to help you pass your message across.
◼ The biography of company: Write the background of yourself
and/or your company and the services it offers.
◼ The closing marks: Make use of the symbols ### or -30- to formally
signify the end of your press release.
◼ Your contact information: You should include your contact
information, website URL and any other details people can use to
contact you
4. Ad Swaps Marketing
Ad swaps have been in use for many years, and there’s good reason for
that; they work very, very well. Those who spot and appreciate the
value of ad swaps can instantly exploit the endless supply of targeted
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traffic for building their lists much faster, and they’ll be able to maximize
their business exposure while applying very little effort.
The objective of ad swaps is resources exchange.
You just look for ezine publishers or newsletters in your own niche
market, and request for an ad swap with them. This means that they
advertise your offer and you advertise theirs in exchange.
To succeed in ad swap, it’s important you find marketers at the same
marketing level as you are. The reason for this is that you want to
ensure you want to deliver the same number of subscribers and views,
as you are going to get from them.
Although ad swaps can be fundamentally an advertisement exchange,
where you agree with someone to send out each other’s product
advertisement, the most efficient ad swaps concentrate on the
exchange of valuable resources and subscribers.
For instance, let’s say you are in the work at home niche market, you
can get plenty of ad swap opportunities for yourself. Consider many
work-from-home sites just starting up, which cater for single parents or
the communities of work at home moms.
A lot of such websites are just beginning to acquire traffic and are
growing a list of very loyal subscribers, customers and repeat visitors. If
you could contact one of these publishers with and offer to provide
their subscribers with valuable content, you’re going to get a good
response.
The key is to provide good quality information, and send visitors to your
squeeze page so you can build your list as well.
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No matter what niche market you are in, there must be ad swap
opportunities within your reach. Naturally, you will like to build a
sufficient list for yourself before approaching your potential partners so
that you can deliver clicks and subscribers to your ad swap partners as
well. Even if your list size is very small (200-300 for example), if your
open-rate is high and you have responsive subscribers, you’ve got a
viable asset which you can offer your potential ad swap partners.
When you want to look for potential ad swap partners, start by
searching for start-up websites in your market since they are usually the
easiest for you to approach.
Also remember that even if you contact someone who has a list which is
much bigger than yours, an autoresponder account allows easy
segmentation; therefore the list owner could decide to send out mails
to only a particular number of subscribers, depending on what you
yourself can deliver in exchange.
Use forums, groups and social communities as great resources to find
potential ad swap partners in the same market as you are. So take time
to do proper research and come up with a list of 20-30 potential
partners.
Next, prepare an email that entices people to click on to your page. This
email is what your ad swap partner will be sending to their list in order
to advertise your offer. Don't hide anything because you want the
publisher to see precisely what you're offering and what benefits they
would derive from the partnership.
When sending out emails to potential ad swap partners, put them in
your focus. How will they benefit? What can you do for them? You
should customize and personalize each email as much as possible.
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Also remember you’re not just looking to get marketing partnerships,
but, more importantly, a relationship with key players in your niche
market as well.
A great place to get started with ad swaps is Safe-Swaps.com. Check it
out and get started now.
5. Document Sharing
Marketing
If you want a fast, easy and cost-free
means of generating massive traffic to
your website then you should explore
the potential of content sharing and
distribution networks.
An example of a great content sharing
site is the ever-growing DocStoc.com.
DocStoc is a very easy-to-use website for sharing documents and you
can start generating traffic with it almost instantly. Just create a free
account for yourself and start to upload your content. Adding a resource
box is unnecessary at DocStoc but you can embed your links directly in
your content itself.
Another site that is similar to DocStoc is Scribd.com. This is another very
popular site for sharing documents and it works in a similar way to
DocStoc where your contents can be uploaded and added to specific
categories.
The great thing about DocStoc and Scribd is that virtually any type of
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document can be uploaded, including letters, reports, articles, ebooks,
tutorials and several others.
Give it a try yourself; just find some PLR ebooks, redo them to fit your
style, include links back to your squeeze page or website, and upload
them to both sites.
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Conclusion
So there you have it, 5 great traffic strategies you can start using right
now. The key here is to try one of them out first; test it out to see what
kind of results you get, and keep trying it until you’re happy with the
results.
Then move on to another one and do the same; test, tweak and get
results.
Want to learn about my
advanced strategies?
These traffic strategies are more than enough to get you started, but
how about going advanced and driving more than TRIPLE the amount of
visitors to your website?
I created 6 in-depth training videos (just for you) that’s going to dive in
deeper and show you exactly how I drive hundreds of visitors to my
website every single day.
You can click here to check out those videos!
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If you are one of those people that like to move fast and cut through all
the B.S. – this video course is for you.
I’m not sure how long it’ll be up, so be sure to go watch it now!
To your success,
Your Name
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