Table of Contents
Title Page - Page 1
• Business Name: StockSpotter
• Submitted By: CP12A1
• Submitted To: Mr. Cirilo Bendoy
• Submission Date: November 1
Acknowledgements - Page 2
Introduction - Page 3
• Welcome to StockSpotter - Page 3
• Location of the Business - Page 4
Funding Requirements and Sources of Funds - Page 5
Executive Summary - Page 6
• Vision - Page 6
• Mission - Page 6
• Goals - Page 7
• Objectives - Page 7
Business Model - Page 8
• Overview of LynosTech Co. - Page 8
• Business Positioning - Page 9
• Product Positioning - Page 9
Wealth Improvement Approaches - Page 10
Parties Supporting the Business - Page 11
Environmental Analysis - Page 12
• Industry Trends - Page 12
• Consumer Analysis - Page 13
• Competitor Analysis - Page 13
• Market Forecast - Page 14
Market Analysis - Page 15
• Market Share - Page 15
• Market Position - Page 16
• Market Strategy - Page 16
Business Description - Page 18
Product Description - Page 19
Operational Plan - Page 21
• Equipment/Materials Needed - Page 21
• Sources of Materials - Page 22
• Estimated Production Costs - Page 23
• Production Schedule and Process - Page 24
Personnel Requirement - Page 26
• Key Roles and Responsibilities - Page 26
• Recruitment Process - Page 28
Organizational Plan - Page 29
• Form of Business Organization - Page 29
• Liability of the Owner - Page 30
• Organizational Structure - Page 31
Marketing Plan - Page 32
• Product - Page 32
• Place - Page 33
• Price - Page 33
• Promotion - Page 34
• People - Page 34
• Positioning - Page 35
Financial Plan - Page 36
• Major Assumptions - Page 36
• Cost of Goods Sold - Page 37
• Projected Financial Statements - Page 38