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SEO Assignment - BB25

The document outlines a series of SEO skill assessment questions aimed at evaluating knowledge in on-page SEO elements, XML schema, keyword strategy, technical SEO, and performance analysis. It includes specific tasks such as optimizing web pages, suggesting keywords, and understanding the implications of robots.txt files. The assessment is designed to gauge practical knowledge and problem-solving abilities in various SEO scenarios.

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abhijeetprakash024
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26 views2 pages

SEO Assignment - BB25

The document outlines a series of SEO skill assessment questions aimed at evaluating knowledge in on-page SEO elements, XML schema, keyword strategy, technical SEO, and performance analysis. It includes specific tasks such as optimizing web pages, suggesting keywords, and understanding the implications of robots.txt files. The assessment is designed to gauge practical knowledge and problem-solving abilities in various SEO scenarios.

Uploaded by

abhijeetprakash024
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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SEO Skill Assessment

Q1 - Explain all On-page SEO elements in order of priority.

Q2 - What would the apt XML schema for this page. Please share with example.
Also, share any 3 UI recommendations to improve conversions?
- https://skince.in/products/hairdryer

Q3 - Can you identify the top 10 keywords that we should focus on Leap
Gymnastic by JSW
- https://www.leapgymnasticsacademy.com/

Q4 - Optimise the following pages – Mention the keywords that would be


targeted
and suggestions to improve SEO.
- https://scssports.in/collections/padel-racquets
- https://www.manbafinance.com/used-two-wheeler-loan/

Q5 - Give the top 3 SEO recommendations for our site


- https://bombayblokes.com/

Questions to assess practical knowledge and problem-


solving
Technical SEO / Site Audit Snippet: "You are given a snippet of a website's
robots.txt file and a scenario where a specific, important page is not ranking.

 Provide a potential robots.txt snippet that could be causing this issue.


 Explain why this snippet might prevent the page from being indexed.
 How would you modify the robots.txt file to allow this specific page to be
crawled and indexed while still disallowing other sections?"
 Assessment: Evaluates understanding of robots.txt directives and their
impact on crawling and indexing.

Keyword Strategy & Intent: "A new e-commerce client sells handmade leather
bags. They want to rank for the broad term 'leather bags'.

 Explain why targeting only this broad term initially might not be the most
effective strategy for a new site.
 Suggest three different types of long-tail keywords they should consider
targeting instead, providing an example for each type (e.g., informational,
navigational, transactional).
 Briefly explain the likely search intent behind each of your suggested long-
tail keyword types."

On-Page Optimization Application: "You are given the topic and target keyword
for a new blog post:

 Topic: 'Benefits of Remote Work'


 Target Keyword: 'advantages of working from home'
 Provide an example of an SEO-friendly Title Tag and Meta Description for
this blog post, incorporating the target keyword naturally.
 List three other on-page elements you would specifically optimize for this
keyword within the blog post content and briefly explain why for each."

Analyzing Performance Data: "Imagine a client's organic traffic has decreased by


15% in the last month. You have access to Google Analytics and Google Search
Console.

 List the first three reports or areas you would investigate in Google
Analytics to understand this drop.
 List the first two reports or areas you would investigate in Google Search
Console to understand this drop.
 What is one potential technical issue you would look for based on this
traffic decrease?"

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