Table of Contents

1. Campaign: Consumer engagement for Payers...................................................................................3

2. Campaign: Patient engagement for Providers...................................................................................3
3. RCM automation and RPA..................................................................................................................4
4. Care coordination...............................................................................................................................5
5. ISVs......................................................................................................................................................6
6. ISVs (Second flavor)............................................................................................................................7
7. AS400 Support....................................................................................................................................8
8. RPA (Domain Neutral).........................................................................................................................8
9. RPA (Logistics).....................................................................................................................................9
10. RPA (Mortgage).............................................................................................................................10
11. CQL (Healthcare)...........................................................................................................................11
12. D365 Portals..................................................................................................................................12
13. EHR/HIT Modernization................................................................................................................13
14. Cures Act.......................................................................................................................................14
15. RPA – Manufacturing....................................................................................................................15
16. Information Blocking - Hospitals..................................................................................................16
17. Interoperability and Patient Access rule - Payers.........................................................................17
21. Analytics for Healthcare................................................................................................................20
22. 2021 Budgeting Message..............................................................................................................21
23. Cures Act – Deadline Approaches.................................................................................................22
24. Plan IT campaign – Non EHR HIT vendors.....................................................................................22
25. Future of HIT – For the decade to come.......................................................................................25
26. RCM Product Engineering.............................................................................................................26
27. EHR Vendors – Cures Act revived.................................................................................................26
28. 2022 Cures Act..............................................................................................................................27
29. 2022 EHR/HIT Modernization.......................................................................................................28
30. 2022 HIT services for Providers.....................................................................................................29
31. 2022 Non EHR HIT Development Services....................................................................................30
32. RCM automation and RPA............................................................................................................32
33. Home Health Automation.............................................................................................................33
1. Campaign: Consumer engagement for Payers

Sub: Adopt mHealth to Retain members & drive wellness

<If the above doesn’t result in open rates > 8-10%, try the next two in batches>
 Reimagine mHealth for member wellness and retention
 Ways to retain members & drive wellness via mHealth

Hi XYZ.

I am Joseph Thomas, Director at Nalashaa Health, NJ and I am looking to connect with you.

As the US healthcare industry shifts its focus from volume to value, organizations, payer and
provider alike, are trying to minimize their risk exposure and improve business viability. While an
aspect of quality is addressed within the boundaries of the provider organization, a greater spread
needs to be covered beyond that by empowering patients for self-care. This is motivating Payers to
leverage Mobile + Consumer Engagement technology to improve health outcomes through
informed decision making & behaviors by both the patients & their care teams; encouraging people
to get actively involved in their well-being. Unsurprisingly, mobile technology is at the core of most
current & successful interactive health services, strengthening Consumer Engagement.

What you should achieve!

 Healthier & engaged consumers: Empower with education & greater connectedness
 Lower health & business risks: Insights into real-time device data & habits
 Customer Service: AI powered capabilities reducing call/request volumes
 Customer Retention: Social determinants & behavioral data analytics

Here’s how we make it possible for you

You know your business best and we know technology best. Our ability to integrate data from
diverse sources, familiarity with care flows and rich experience with healthcare technology positions
us well to help you build a tailored solution in-line with your business objectives. If you are looking
to engage your consumers effectively, a conversation might be a logical next step.

Let me know if this resonates with your vision and maybe we can set up some time on our
calendars.

Regards,

2. Campaign: Patient engagement for Providers

Sub: Let’s pump up your patient engagement score

<If the above doesn’t result in open rates > 8-10%, try the next two in batches>
 Get your patients a shot of immersive mHealth
 Designing immersive mHealth for your patients

Hi XYZ.

I am Joseph Thomas, Director at Nalashaa Health, NJ and I am looking to connect with you.

As the US healthcare industry shifts its focus from volume to value, organizations, payer and
provider alike, are trying to minimize their risk exposure and improve business viability. While an
aspect of quality is addressed within the boundaries of the provider organization, a greater spread
needs to be covered beyond that by empowering patients for self-care. This is motivating Providers
& Payers to leverage Mobile + Patient Engagement technology to improve health outcomes through
informed decision making & behaviors by both the patients & healthcare providers; encouraging
people to get actively involved in their health. Unsurprisingly, mobile technology is at the core of
most current & successful interactive health services, strengthening Patient Engagement.

What you should achieve!

 Healthier & engaged Patients: Greater connectedness between patients & their care teams
 Pre-emptive care: Deeper insights into real-time device data & wellness pointers
 Customer Service: AI powered capabilities reducing call/request volumes
 Optimized Patient outreach: Social determinants & activity data for at-risk population

Here’s how we make it possible for you

You know care provisioning best and we know technology best. Our ability to integrate data from
diverse sources, familiarity with care flows and healthcare technology expertize positions us well to
help you build solutions tailored for your business objectives. If engaging your patients effectively is
a priority for you, a conversation might be a logical next step.

Let me know how this resonates with your vision and maybe we can set up some time on our
calendars.

Regards,

3. RCM automation and RPA

Sub - VBC Impacting RCM: Shift Gears to Retain Customers

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

As the US healthcare system gravitates towards value based care, waves of change won’t be
confined to the clinicians. As the transition becomes more tangible & complete, RCM players will
have their own share of it. While providers feel the heat of changes in the clinical context, it might
be naive to expect latitude from them when it comes to their reimbursements. So, billing solution
and service providers are forced to reinvent their solutions and adapt to this change. Thus, RCM
vendors are optimizing their workflows & improving the value generated by Shifting the Gears on
their solution.

Avenues you ought to be looking at!

 VBC alignment: Configurable systems to imbibe state/federal/payer specific changes

 Modernize Tech.: Ease maintenance, improve efficiency & scale
 UX Uplift: Redefine UX while reinventing workflows for better productivity
 Process Automation: Automate billing workflows to improve accuracy & minimize costs
 Data Engineering: Data governance and predictive analytics for pre-emptive risk mitigation

Where & how do we help?

There is no silver bullet when it comes to RCM. As these challenges have scaled with time, it will
take some to get past those as well. At Nalashaa, we have been helping players across the
healthcare ecosystem optimize operations through technology. With an RCM transformation, you
too can service more customers better, help them get more money while making life a little easier
for your billers.

We can help you dismantle your problems with an uplift, or may be transform it altogether. If you
would like to find ways to do that, I can put something on the calendar to discuss!

Regards,

4. Care coordination

Sub - Intelligent Patient Coordination: Drive better outcomes

Hi XYZ ,

I am Joseph Thomas, Director at Nalashaa Health, NJ and I am looking to connect with you.

Traditional EHRs weren’t designed to cater to scenarios outside the purview of healthcare facilities.
As VBC shifts the focus from providers to patients, there is a need to adopt a customer relationship
outlook just like other industries. It implies a shift from solution ‘features’ to aspects such as
preemptive care, outreach, CRM, usability among other things.

Nitro-boost your care coordination solution with:

  CRM Enablement: Adopt customer centric systems for better coordinated care
 Platform Extension: Leverage Cloud & Mobility for anytime anywhere access
 Experience Uplift: Reimagine solution for better adoption
 Interoperability: Integrate solution with the ecosystem to ‘follow the patient’
 Infuse Intelligence: Use RPA bots for volume & predictions by AI powered analytics

Here’s how we make it easier for you:

You know your business best and we know technology best. At Nalashaa, we have been helping
players across the healthcare ecosystem optimize operations through technology. With multiple
avenues worthy of improvements, you too can service more customers better with technology
innovations, making life calmer for the care teams.

We can help you chalk a transition roadmap to uplift the experience with process automations, or
may be transform it altogether. If you would like to find ways to do that, I can put something on the
calendar to discuss!

Regards,

5. ISVs

Sub -

Hi XYZ ,

I am Joseph Thomas, Director at Nalashaa Health, NJ and I am looking to connect with you.

Most CTOs and Product managers build roadmaps to bring in greater predictability for everyone.
Budgets and timelines often drive partnerships that promise the superlative. However, as novelty
wears off, challenges related to quality, timeliness, supervision etc. surface.
In our past relationships with ISVs we have demonstrated that it need not be so. The litmus test of a
s/w development partnership is the effort that you have to put in to make things work.

Where your teams might be failing to ‘delight’ you

 Ownership: Teams doing what they are ‘told’ to do instead of what they ‘ought’ to do
 Responsiveness: A lot of your time spent on follow-ups or waiting for
information/deliverables
 Transparency: No way for you to get the exact picture of execution, despite asking for it
 Attention/Mindshare: Evident through waiting time for updates, absence of innovation or
the ‘wow’ factor
  Ease of management: Too many meetings, too much firefighting, too little peace

Here’s how we make it easier for you:

Building solutions is easy, building delightful products that beat quality benchmarks requires skill.
With a broad array of services, we help ISVs achieve that while keeping the execution simple and
transparent so that they don’t have to sweat it out.

If you would like to explore the possibilities, I can put something on the calendar to discuss!

Regards,

6. ISVs (Second flavor)

Sub - Missing Engineering Practices: Avoid future pitfalls!

Hi XYZ ,

I am Joseph Thomas with Nalashaa Solutions, NJ & I am looking to connect with you.

Regular technology progression has left most CTOs & Product owners focus on jazz rather than the
fundamental hygiene factors that should be addressed for efficient business continuity. Lack of
quantifiable metrics for eminence & marketability is a seldom vocalized concern which technology
leaders are now learning to live with. Therefore, release deadlines, quality deliverables, execution
governance & culpability becomes a daunting exercise that ought to be an indicator of a much
severer root. Having lived with partners fronting such fiascos, we have had our own learnings that
have aided us to chalk out mitigation plans & eloquently actuate your Product Engineering.

Few challenges you might be living with:

 Undisciplined Processes: Lack of trails, transparency & release management

 Missing Accountability: No tangible metrics for quality, processes, technology decisions
 Absence of Governance: Unaware of team’s productivity & product status
 Management Overheads: Frequent meetings, re-works, stretched SDLC, unpleasant
economics

How can we help you address these:

Having partnered with many ISVs, our technology offerings executed scientifically, positions us as a
one-stop-partner for all your current needs. If you can connect your present organizational situation
with the above & would like to ease yourself out of it, drop us a line and we would love to talk to
you.

Regards,
Joseph
7. AS400 Support

Sub - Shrinking RPG/AS400 Resource pool? We can help!

Hi XYZ

I am Joseph Thomas with Nalashaa Solutions. I am reaching out to understand how you are currently
maintaining your AS400 system.

Technology evolution has left robust solutions built on legacy technologies such as RPG/AS400
struggling. These systems seldom see elementary concerns, however the staff that built & is
maintaining these systems have retired or are on the verge of. Finding qualified people to keep the
show running is a nightmare many organizations face. This poses business continuity risk as fixes or
enhancements introduced can bring operations to a screeching halt. While replacing green-screens
is a long term endeavor, efficient RPG/AS400 Support is an imminent priority.

Challenges that you are facing:

 Scarcity of Resources: Either halt enhancements or train a bunch of millennials

 Inability to diversify risk: RPG/AS400 resources becoming indispensable
 Lack of Governance: Unaware of resource productivity with Green screens
 Imprudent Economics: Resources have grown costly with time, & there isn’t a way out

How can we help you address these:

Our exposure in supporting legacy applications while paving the way for modernization, positions us
well to equip you for the future. If you can connect your current organizational situation with the
above & would like to ease yourself out of it, drop us a line and we would love to talk to you.

Regards,
Joseph

8. RPA (Domain Neutral)

Sub – Practical automation to boost your bottom-line tangibly

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

Businesses across industries are questioning their cost structures for a sustained competitive edge.
To improve responsiveness and reduce labor costs, organizations are looking to automate business
processes involving volume processing. Many popular avenues include customer service, invoice
processing, reconciliations, updates to partner systems among many others.

Using, Robotic Process Automation (RPA) your heterogeneous systems can be stitched seamlessly in
one process without any change to the underlying systems. It performs the same tasks (keystrokes
and clicks) as a human would using the same decision-making constructs but with great speed,
tirelessly.

Why RPA makes sense for you

 Non-invasive: No interference with the ‘code’ of your systems. It operates on top of those.
 No prerequisites: No bearing on what your systems look like or how they work
 Process consistency: By virtue of automation, repeatability and accuracy are implicit
 Responsiveness: 24 x 7 x 365 availability without fatigue implies immediate response to
events
 Economics: Substitution of manual labor yields quick tangible savings, immediately
 Scalability: Cyclical peak loads can be serviced just through cloning bots

Where & how do we help?

We realize that you know your business context better. Similarly we understand automation how
best it can be leveraged by businesses. We can help you identify the right processes, choose the
right tools and achieve automation.

If you would like to find ways to do that, I can put something on the calendar to discuss!

Regards,

9. RPA (Logistics)

Sub – Practical automation for transport & logistics to boost bottom-line

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

Businesses in the logistics industry, given the razor-thin margins, strive for faster and cheaper
operations for sustained competitive edge. Both these reasons are their motivation for business
processes automation. The huge volume of transactions and information flow demands substitution
of human labor with automation, to drive scalability, speed and better economics.
Robotic Process Automation (RPA) can stitch your heterogeneous systems seamlessly in one process
without changing the underlying systems. It performs the same tasks (keystrokes and clicks) as a
human would using the same decision-making constructs but with great speed, tirelessly.

Avenues for automation in logistics

 Shipments: Scheduling, tracking, reconcile inventory, updating status across systems, send
alerts/notifications
 Orders: Receive, route, update CRM, trigger workflows for an automated Quote to cash
cycle
 Finance & Accounts: Vendor Invoice processing, Payments, reconciliations, P&L updates,
Expense/reimbursement management
 Customer service: Outreach, call/chat support, Service quality monitoring, preemptive
maintenance
 Sales & Marketing: Lead nurturing, customer onboarding, invoicing
 and more…

Where & how do we help?

We realize that you know your business context better. Similarly we understand automation how
best it can be leveraged by businesses. We can help you identify the right processes, choose the
right tools and achieve automation.

If you would like to find ways to do that, I can put something on the calendar to discuss!

Regards,

10. RPA (Mortgage)

Sub – Accelerate Mortgage Processing using RPA

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

Automation is already a known facet of the Mortgage Industry, however lenders conduct business in
an environment of relentless operational & regulatory change. Given multiple applications to work
on & diverse support staff to chase with ever changing environments, organizations strive for faster
and cheaper operations for sustained competitive edge. Both these reasons are their motivation for
business processes automation. The huge volume of transactions and data flow demands
substitution of human labor with automation, to drive scalability, speed and better economics.

Robotic Process Automation (RPA) works as a wrapper that can connect your heterogeneous
systems seamlessly for one process without changing the underlying systems. It performs the same
tasks (keystrokes and clicks) as a human would using the same decision-making constructs but with
great speed, tirelessly.

Avenues for automation in Mortgage

 Originations: Data entry, Document verification, Data ingestion, Scam checks

 Loan Processing: Index rate update, SCRA enquiries, MERS compliance, Flood Calc.
 Support Services: Invoice process, Loss analysis, collections/repayments, Claims
management
 Finance & Accounts: Journal entries, Accounts payable, Reconciliations, Managing contracts
 Customer service: Outreach, call/chat support, Service quality monitoring, preemptive
maintenance, post closure quality control, asset management
 Read more on how RPA can add value to Mortgage Industry here :
https://www.nalashaa.com/robotic-process-automation/mortgage-agility/…

Where & how do we help?

We realize that you know your business context better. Similarly we understand automation how
best it can be leveraged by businesses. We can help you identify the right processes, choose the
right tools and achieve automation.

If you would like to find ways to do that, I can put something on the calendar to discuss!

Regards,

11. CQL (Healthcare)

Sub - CQL for 2019 Submissions: QDMs are History!

Hi XYZ,

I am Samuel Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

As CMS sprints towards a care of value model, it has mandated Clinical Quality Language (CQL), starting
2019 submissions. CQL allows HIT vendors to offer wider quality measures without painful programming
as quality measures evolve. In addition, plugging seamlessly into Clinical Decision Support, it eliminates
CDS configuration effort. With QPP’s focus on quality, CQL is a boon for providers to propel quality
scores. However, HIT vendors need to ensure that embracing CQL doesn’t become a nightmare during
provider submissions.

Why providers want CQL from HIT vendors?

o Standardizations: Preferred for eCQMs ’19, NCQA & HEDIS

o More eCQMs: Easier component selection & calculation in a computable format

o Information exchange: Leverages FHIR resources fostering interoperability

o System Synchronizations: With CQL powered CDS, eliminate inconsistencies

o Economical: Automatable CDS configuration saves time & money

What next?

Familiarity with the Clinical Workflows, Quality Measures & Data modelling would be the key
constituents for this new approach to quality measures. Experience in working with our partners has
helped us analyze CQM workflows and this experience would weigh-in when you are understanding and
prioritizing the migration to CQL. If you are working towards achieving this compliance or it is expected
to fall in your upcoming roadmap, a conversation might be a rational next step.

Let me know your thoughts & we can setup some time on our calendars.

Regards,

12. D365 Portals

Sub - Do more with D365 - & FOR FREE!

Hi XYZ

I am JP Sunil, Director of Operations at Nalashaa Solutions. I am writing to understand your interest

to better engage Customers, Employees & Partners using D365 portals, which comes at no
additional cost to you.

D365 Portals (part of your D365 package) are yet another way you can extend your CRM and
connect your business with the world. Without any deep coding & maintenance, you can use these
ready-made, state of the art portals from Microsoft. No additional license cost makes these a no
brainer for Dynamics users. (Learn more about the benefits)

What Portals are these?

 Customer Engagement: Turn your customers into repeat customers & advocates
  Employee Empowerment: Better employee coordination & administration
 Partner Relationship: Bring partners closer through information sharing and collaboration
 Community forums: Improve brand visibility by targeted broadcasts in forums

How can Nalashaa help?

At Nalashaa, we have witnessed the evolution of Microsoft Dynamics since 2003 and have helped
our customers with implementation and maintenance services. If you've been thinking of what more
you can do with your D365 solution, the answer is what not?

To understand the potential of the D365 package & business areas where these Portals might
benefit you, drop us a note and we'll have a more complete introduction. Let me know a good 30
minute slot that works.

Regards,
ABC

13. EHR/HIT Modernization

Sub - Quarantined? Rethink your EHR innovation roadmap

Hi XYZ

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

For the past decade US HIT vendors have been wedged between CMS rulings, Provider expectations
and the competition. With VBC & consumerism, care providers’ expectation from software vendors
has geared towards intelligent, interoperable systems with greater degree of automation and
superior user experience. With providers fighting the noble battle against COVID, opportunities exist
for HIT vendors to prepare their battle plans.

Focus areas for 2020 and beyond.

 21st century cures act & Information blocking

 Infuse data-driven intelligence and automation in workflows
 Innovate for better User Experience and renovate technology for reliability
 Foster connected patient engagement by going mobile and device integrations
 Rethink execution and foster business continuity through distributed delivery

How can Nalashaa help?

At Nalashaa Healthcare, we have been helping HIT vendors engineer healthcare solutions. With
experience across Patient-Provider applications, integration standards, Patient Engagement & VBC
analytics, we understand US healthcare and technology. Our geographically distributed teams
accelerate your time to market while lowering business continuity risk, like the one we see today.

If you sense some synergy, we can connect over a quick call to discuss ways in which we might be
able to partner.

Regards,
ABC

14. Cures Act

Sub – Cures Act Final rule is here – Let’s buckle up

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

For a lot of HIT vendors time has come to a standstill, not for the CMS. Refined and changed over
the last couple of years, the 21 st Century Cures Act final rule is out with sharpened teeth. Unlike the
previous regulations impacting CEHRT, this one has a much wider and deeper impact, possibly much
larger than MU3.

What changes as a result

 The very definition of CEHRT - Changed criteria, new certification!

 Interoperability with USCDI - Finally comes to life
 API Access – Its official, its FHIR V4 now
 Information Blocking - ALL HIT punishable now
 Security controls – Brace for impact

How can Nalashaa help?

With a string of past CEHRT certifications and our analysis of Cures Act since its inception, we
understand its breadth and depth. Unlike MU 1/2/3, that were incremental in nature, this one is
transformative with the potential to shake up a lot of what HIT vendors have built until now. With a
trained eye and a seasoned mind, we are poised to ease this journey for you.

If you sense some synergy, we can connect over a quick call to evaluate the value we can generate
together.

Regards,
ABC
15. RPA – Manufacturing

Sub: Step up Manufacturing efficiency with RPA

Flavor 1

Hi, XYZ,

My name is Sunil JP Director of Operations at Nalashaa Solutions. I am looking to understand

your interest in automation of your back office processes to reduce your OpEx.

While globalized supply chains have coerced most manufacturing units into adopting physical
robots for core manufacturing ops, automation hasn’t really percolated to the back office.
Processes such as invoice processing, procurement, BoM, Inventory Management, vendor
communication, AP/AR and book keeping are still dependent on people. In current times, with
those very people at risk, business continuity and responsive is compromised.

We have helped businesses such as yours inject automation there to seize this opportunity to
grow faster while being lean using, Robotic Process Automation (RPA). With that, your
heterogeneous systems can be stitched seamlessly in one process without any change to the
underlying systems. It performs the same tasks (keystrokes and clicks) as a human would using
the same decision-making constructs but with great speed, tirelessly.

Why RPA makes sense for you

 Efficiency – Faster processes with better throughput for quicker decision-making.

 Consistency - By virtue of automation, repeatability and accuracy are implicit.
 Risk reduction – Business Continuity assurance with low/no dependency on humans.
 Responsiveness - 24 x 7 x 365 availability without fatigue implies immediate response to
customers/vendors.
 Non Invasive - No change to existing systems implies simpler implementations and
quicker RoI.
 Cost Reduction – Freeing up humans of mundane tasks enabling focus on value adding
activities.

Where & how do we help?

We realize that you know your business context better. Similarly we understand how
automation can be leveraged best in business processes. We can help you identify the right
processes and achieve automation.

Let me know if that resonates with your current business goals/challenges. If it does, I can put
something on the calendar to bounce off thoughts around transformation possibilities.

Regards
Sunil
16. Information Blocking - Hospitals

Sub – Cures Act, Info. Blocking and more – Road to compliance for providers

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you regarding
the latest rules from ONC and the CMS.

With the Cures Act in action, two rules – ONC Final rule and the Interoperability & Patient Access
rule demand compliance. As most health systems use a multitude of systems, their individual
interoperability capability will not help. With serious repercussions for non-compliance, this is a
priority for most hospital systems. I was wondering if it’s the same with you.

Regulatory mandate

 ONC’s Final rule

o Expose patient data they hold
o Using an API that a patient can connect with using any 3rd party application
 CMS’s Interoperability and Patient Access rule
o CoP requirements - Electronic patient event Notifications by May 1st 2021
o Public reporting - Update digital contact information at National Plan and Provider
Enumeration System by late 2020

How can Nalashaa help?

Compliance with these requirements, may demand capabilities overarching individual solutions you
many have. Our experience with interoperability standards such as FHIR and HL7 position us well to
help you get past the hump.

If this resonates with your current objectives, maybe we can connect over a quick call to assess the
possibilities.

Regards,
ABC
17. Interoperability and Patient Access rule - Payers

Sub – Health Plans on FHIR – Comply with the new CMS rule

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare. We are headquartered in Edison, New Jersey.
I wanted to connect with you regarding the latest rule for health plans from CMS.

With the Cures Act in action, the Interoperability & Patient Access rule seeks to inject
interoperability into payer systems. The new standards (FHIR/USCDI) and relevant APIs could be
huge challenges to overcome, what with their underlying technical demands. With serious
repercussions for non-compliance, this is a priority for most health plans. I wanted to check if this is
a top priority item for <your organization> and you too.

Regulatory mandate

 CMS’ Interoperability and Patient Access rule

o Patient Access API – to share patient data using FHIR and USCDI standards
o Provider Directory API - to be made accessible to patients via digital endpoints
o Payer to Payer data exchange - to port patient information when switching payers

How Nalashaa can be of help?

Compliance with these requirements, while staying HIPAA compliant demands experience with
interoperability standards such as FHIR, HL7, USCDI and other related considerations. Our
knowledge of these and the US healthcare ecosystem renders us well-positioned to help you get
past the finish line.

If this is a current priority for you, we could arrange for a call, where we bounce off thoughts and
assess potential areas of collaboration.

Best,
ABC
 18. RPA Education

Hi Carl,

My name is Kevin Thomas, Director of Operations at Nalashaa Solutions. I am looking to understand

your interest in automation as approximately close to 60% of tasks can be automated.

Universities and colleges have started adopting RPA to eliminate lot of labor & paperwork from school
administration to develop more modern, sophisticated administrative operations. Activities such as
Tracking Payments, Candidate shortlisting, Course Registration & Student On-boarding, Student
Attendance, vendor communication, Student grading & assessment are still dependent on people. In
current times, with those very people at risk, business continuity and responsive is compromised.

We have helped businesses such as yours inject automation there to seize this opportunity to grow
faster while being lean using, Robotic Process Automation (RPA). With that, your heterogeneous
systems can be stitched seamlessly in one process without any change to the underlying systems. It
performs the same tasks (keystrokes and clicks) as a human would using the same decision-making
constructs but with great speed, tirelessly.

Why RPA makes sense for you:

 Efficiency – Faster processes with better throughput for quicker decision-making.
 Consistency - By virtue of automation, repeatability and accuracy are implicit.
 Risk reduction – Business Continuity assurance with low/no dependency on humans.
 Responsiveness - 24 x 7 x 365 availability without fatigue implies immediate response to
customers/vendors.
 Non Invasive - No change to existing systems implies simpler implementations and quicker RoI.
 Cost Reduction – Freeing up humans of mundane tasks enabling focus on value adding
activities.

Where & how do we help?

We realize that you know your business context better. Similarly we understand how automation can be
leveraged best in business processes. We can help you identify the right processes and achieve
automation.

Let me know if that resonates with your current business goals/challenges. If it does, I can put
something on the calendar to bounce off thoughts around transformation possibilities.
 19. ISV – Cloud Engineering

Sub: Bleeding dollars due to bad cloud design choices?

Hi Name,

My name is Kevin and I am the Director of Operations at Nalashaa Solutions. I am

reaching out to understand your experience of developing products on cloud platform
as an ISV and to see if there are things that we are currently doing that could help you
achieve better business outcomes.

The prowess of Cloud Computing and its potential to infuse agility into businesses is
undisputed. However, few businesses manage to realize the ‘benefits after they take
the plunge. That is because the true benefits of cloud can only be reaped through a
successful migration that involves careful design & selection of what??, migration and
post migration planning.
Below are a few pitfalls that businesses only realize when it’s too late.

 Late discovery of out-of-the-box cloud capabilities that can cut down

development time significantly
 Lack of automation of processes that tie SDLC with release management
 Ineffective implementation of DevOps processes that can save a lot of time,
effort and money for you
 Higher operational risk and costs due to inability to leverage distributed support
models

The list goes on and sky is the limit for optimization if one is looking to derive maximum
value from cloud. With our Cloud Engineering specialists, we can help you turn technical
features into competitive advantage for your business. The spectrum of ways in which
we can help your business includes, but is not limited to:

 Assessment and evaluation of the cloud platforms and design based on your
business context
 Development and optimization of solutions on the cloud of choice (Azure, AWS,
Google etc.)
 SLA-driven DevOps support for predictable cost and quality of service

If you are looking to explore and exploit cloud capabilities to the maximum, we can offer
a helping hand. To know how, drop us a line and maybe we can exchange a few bright
ideas over a quick call.
20. ISV – Xamarin Cross Platform App

Subject: What is the right choice for your cross platform app?

Hi Name,

Given that there are mobile devices in the hands of about 5.28 billion people
today, to ignore either Android or iOS for your consumer-facing mobile app
development is essentially writing off a big chunk of mobile device owners.

To address all mobile devices including wearables, Cross platform application

development has been growing exponentially because of the huge consumer
reachability in mobility. Then comes the question “What is the right choice for
your cross platform app?” Every Choice has its own benefits and limitations,
there is no one-tech-fits-all solution.

With our expertise in building cross platform apps with Xamarin as well as native
code using Swift / Objective C or Java, we can help you evaluate which strategy is
perfect for you.

We offer you 40 hours of independent assessment and analysis of your cross-

platform requirement at no cost. At the end of this exercise, we will provide
you recommendations on the options that are most suitable for your cross-
platform requirement. The recommendations aim to reduce your Total Cost of
Ownership and Go to Market Time and increase your Application Efficiency
and Maintainability.

If you are interested, we can have our experts understand your requirement and
suggest a solution for you. Please suggest a date/time that suits you best for an
exploratory phone call.

With Regards,

21. Analytics for Healthcare

Sub – Healthcare data – Avenues beyond 2020

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you regarding
ways to drive clinical and operational excellence through effective data engineering.

With evolving reimbursement models and stringent quality expectations, provider and payer
organizations are both forced to harness an erstwhile latent source of profitability – data. Many
have taken some steps in that direction but see their dreams getting rolled over each quarter. With
the cures act, there might exist new frontiers to explore and address challenges that organizations
face today in their data landscape.

Challenges and Opportunities, 2020 and beyond

Depending on the data maturity that you have realized, below are a few avenues to chase by
leveraging the power of your data better.

 Higher STAR/HEDIS ratings - Enabling preventive care, decision support, evidence-based care
and more
 Better Clinical Quality scores - By closing gaps in Care, Clinical documentation, patient tracking
etc.
 Lower Operations - Through better Utilization, resource allocation, risk-identification and
effective outreach
 Superior Patient Retention - Via immersive engagement and reduced wait times for better
HCHAPS scores
 Superlative Technology RoI - Eradicating issues of data quality, MDM with better data
governance

How can Nalashaa help?

With an exclusive focus on US healthcare and a seasoned technical team we are well positioned to
help you through your data maturity journey. Optimizing economics through our global teams, we
enable you to achieve more with less.

If this resonates with your current objectives, maybe we can connect over a quick call to assess the
possibilities.

Regards,
ABC

22. 2021 Budgeting Message

Sub: 2021 Budget and Roadmap for US HIT

Hi ABC,

I hope you and everyone around you is safe and healthy.

I am Sam Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

With Pandemic drawing a new normal for most businesses, most HIT vendors' roadmaps took a hit
in 2020 due to the unforeseen uncertainty. As they plan for FY21 budgets, accelerated time to
market, risk diversification and cost optimization are the focus for most.
If these are likely to be your focus too for 2021 and the following may figure in your roadmap, there
might be some synergy between us.

 New product development or Technology refresh

 Modernization for cloud and/or Mobile
 Interoperability with ecosystem
 QA improvement and automation
 Data governance and analytics

Let me know if the above resonates with your imminent needs and may help you plan for budgets
better for next year.

23. Cures Act – Deadline Approaches

Sub – Cures Act Final rule is here – Let’s buckle up

Hi XYZ

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

For a lot of HIT vendors time has come to a standstill, not for the CMS. Refined and changed over
the last couple of years, the 21st Century Cures Act final rule is out with sharpened teeth. Unlike the
previous regulations impacting CEHRT, this one has a much wider and deeper impact, possibly much
larger than MU3.

What changes as a result

 The very definition of CEHRT - Changed criteria, new certification!

 Interoperability with USCDI - Finally comes to life
 API Access – Its official, its FHIR V4 now
 Information Blocking - ALL HIT punishable now
 Security controls – Brace for impact

How can Nalashaa help?

With a string of past CEHRT certifications and our analysis of Cures Act since its inception, we
understand its breadth and depth. Unlike MU 1/2/3, that were incremental in nature, this one is
transformative with the potential to shake up a lot of what HIT vendors have built until now. With a
trained eye and a seasoned mind, we are poised to ease this journey for you.

If you sense some synergy, we can connect over a quick call to evaluate the value we can generate
together.

Regards,
ABC

24. Plan IT campaign – Non EHR HIT vendors

Sub - Lost 2020? Let us optimize your Product Development in 2021

Flavor 1

Hi ABC,

I hope you and everyone around you is safe and healthy.

I am Sam Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

With Pandemic drawing a new normal for most businesses, most HIT vendors' roadmaps took a
hit in 2020 due to the unforeseen uncertainty. As they plan for FY21, accelerated time to
market, risk diversification and cost optimization are the focus for most.

If these are likely to be your focus too for 2021 and the following may figure in your roadmap,
there might be some synergy between us.

· Product Development (Cloud/mobile) – EHR, RCM, Portals, Engagement Solutions, & many
more.
· Interoperability across the ecosystem – USCDI, FHIR, HL7, CCDA, DICOM, IHE, etc.
· Quality Improvement – Automation, functional, security, performance & usability
· Data Engineering – Population health, quality, HCAHPS, STAR/HEDIS, etc.

Let me know if the above resonates with your imminent needs and may help you plan for
budgets better for next year.
Regards

Flavor 2

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.
With the pandemic drawing a new normal, most HIT vendors' roadmaps took a hit in 2020 due
to the unforeseen uncertainty. Now, with shock element out, for 2021, accelerated time to
market, risk diversification and cost optimization are the focus for most.

Usually, budgets and timelines determine partnerships, that often promise the superlative. Now
with hope and normalcy on the horizon, HIT vendors will find a more determined competition
staring at them. Dependable, competent partnerships will be imperative for them to thrive.
Doing more with less is going to be the likely theme.

Here is how your expectations may evolve

· Ownership: Teams doing what they ‘ought' to do instead of what they are ’told' to do
· Responsiveness: Minimal follow-ups or wait for information/deliverables
· Transparency: Getting the exact picture of execution, at all times
· Ease of management: Fewer meetings, reduced supervision, proactive innovation

Here’s how we make it easier for you:

Building solutions is easy, building delightful products that beat quality benchmarks requires
skill. With a history of building successful HIT solutions, we help you achieve that while keeping
the execution simple and transparent so that you don’t have to sweat it out.
If you would like to explore the possibilities, I can put something on the calendar to discuss!
Regards,

Flavor 3

Hi XYZ,

I am Joseph Thomas with Nalashaa Solutions, NJ & I am looking to connect with you.
CMS regulations over the past decade has steered most CTOs & Product owners' focus away
from innovation and customer centricity. Lack of quantifiable metrics of execution and tangible
quality is a seldom vocalized concern that technology leaders living with. As the world awakes to
hope and normalcy in 2021, doing more with less, quickly will be the mantra. This requires a
shift in the Product Engineering philosophy and execution approach.

Few challenges you might want to address:

· Undisciplined Processes: Lack of trails, transparency & release management
· Missing Accountability: No tangible metrics for quality, processes, technology decisions
· Absence of Governance: Unaware of team’s productivity & product status
· Management Overheads: Frequent meetings, re-works, stretched SDLC, unpleasant
economics

How can we help you address these?

We have been partnering with HIT vendors & Hospitals to engineer their solutions. With our
experience ranging from EHRs, PMS/RCM solutions, Patient Portals & Consumer applications,
we excel at building healthcare technology. For an efficient achievement of your imminent
product roadmap, we may be the partner that brings in the right mix of healthcare and
technology expertise.

If you sense some synergy, we can connect over a quick call sometime this week!

Regards,

Flavor 4

Hi XYZ,

I am Joseph Thomas with Nalashaa Solutions, NJ & I am looking to connect with you.
 With the pandemic forcing businesses on the back-foot, most HIT vendors' roadmaps took a hit
in 2020. As the hibernation ends in 2021, demonstrable quality, accelerated time to market and
agility in execution will be the priority for most.

The victorious will be those willing to transform their approach to solution development. This
requires a shift in the Product Engineering philosophy and execution approach.

Focus areas to flourish in 2021:

· User Experience: Shift from functionality to delightful usability

· Integration: Standards based interoperability for deeper/wider partnerships
· Intelligence: Workflow optimization powered by data analytics and intelligence
· Simplified DevOps: Leaner, flexible, reliable infra planning, automated releases on cloud
· Agility and scale: Responsive, Competent, diversified teams spawned quickly

How can we help you address these?

For about a decade, we have been partnering with HIT vendors & Hospitals to engineer their
solutions. With experience ranging from EHRs, PMS/RCM solutions, Patient Portals & Consumer
applications, we excel at building healthcare technology. For a transformation of your
engineering initiatives, we may be the partner that brings in the right mix of healthcare and
technology expertise.

If you sense synergies here, some facetime this week may be helpful to multiply those!

Regards,

25. Future of HIT – For the decade to come

Sub – 2021 HIT wish-list of Providers

Or Talk, type, or touch - HIT Goals beyond 2021

Hi XYZ,

I am Joseph Thomas with Nalashaa Solutions, NJ & I am looking to connect with you.

Relentless waves of regulations from the CMS have shifted HIT vendors’ focus from important to
‘required’. Amidst hostile acquisitions, those that center their roadmaps around real value
adding initiatives will flourish in 2021 and beyond.

Transformation areas driving tangible business value creation that providers crave for.

 Clinical – Faster accurate charting, CDI, PDMP, FHIR/USCDI, Virtual Assistants

 Financial – Pre-Auth., claim review, auto-claim creation, Biller worklists
 Operations – Auto claim/enquiry triaging, reconciliation, posting, provider training
 Patient Engagement – Telehealth, Med./care-plan adherence, regimen planners, RPM
 Data-driven PHM – SDoH, Patient Journeys, Pre-emptive interventions, Wellness tracking
 How can we help you get there?

With a healthcare focused technology team, we help you redefine user experience, perform
technology modernization and automation of workflows. A disciplined, diverse (in skills) and a
healthcare aware execution team implies no-supervision management for you.

If you sense synergies here, some facetime this week may be helpful to multiply those!

Regards
Amit

26. RCM Product Engineering

Sub – RCM automation for better reimbursements

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

As risk-based reimbursement models push provider profitability possibilities to the edge, revenue
cycle performance has come under the lens. Efficient and effective RCM operations are expected to
minimize cost of getting reimbursements and maximizing payments. Therefore, it is time for Billing
solution/service providers to reinvent their solutions. Here are a few opportunities that exist for
RCM vendors.

Avenues you ought to be looking at!

 Automation – Claim creation, COBs, ERAs, Payment Postings, Eligibility, Auth.

 Intelligence – Claim edits, Scrubbing, Pre-determination, Auto-assignment for fewer denials
 Usability - Redefine UX for better biller/AR productivity; do more with less
 Interoperability (EDI/HL7/FHIR) – RT exchange of patient charts, provider chat, Claim
attachments etc.
 Legacy Modernization - Ease maintenance, integrate better, power sustainability
 Data Engineering: To align better with risk-based contracts, specialty customization etc.

Where & how do we help?

We have been helping RCM solution vendors optimize operations by leveraging technology. With
digital transformation, you too can improve provider reimbursements with lower costs due to
automation.

If you would like to find ways to do that, I can put something on the calendar to discuss!
Regards,

27. EHR Vendors – Cures Act revived

Sub – Cures Act Deadline – Comply or perish

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

As the deadline for meeting requirements of the Cures Act final rule approaches, the nervousness is
in the air for HIT vendors. Unrelenting repercussions pose a question to the very existence of many
in the EHR ecosystem. Unlike the previous regulations impacting CEHRT, this one has a much wider
and deeper impact, possibly much larger than MU3.

What changes as a result?

 The very definition of CEHRT - Changed criteria, new certification!

 Interoperability with USCDI - Finally comes to life
 API Access – Its official, its FHIR V4 now
 Information Blocking - ALL HIT punishable now
 Security controls – Consent management, Gated APIs, MFA

How can Nalashaa help?

With a string of past CEHRT certifications and our analysis of Cures Act since its inception, we
understand its breadth and depth. Unlike MU 1/2/3, that were incremental in nature, this one is
transformative and requires HIT vendors to pivot for practicality. With our experience, we are
poised to help you get it right the first time.

If you sense synergies here, we can connect over a quick call to go over the ‘what and how’ of Cures
Act implications for you.

Regards,
ABC

28. 2022 Cures Act

Sub – Cures Act deadline for EHRs to retain certification

Hi XYZ,
I am Samuel Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you regarding
ONC’s Cures Act deadline for EHRs.

As the extended deadline for compliance approaches, many EHRs are rallying for action. Not many
have yet wrapped their head around the ‘what’ and ‘how’ involved in the process, as Real-world
testing becomes a reality. Also, there is mysticism around the most ‘practical’ implementation to
derive actual business value rather than ticking a compliance box.

The BIG changes

 Real-world Testing (RWT) and reporting

 FHIR/USCDI APIs for complete EHI – Patient and Population
 New eRx transactions + NCPDP 2017071 transition
 New IGs for CQMs and Implantable Devices
 Consent Management (C2S) implementation
 Information Blocking avoidance measures

How can Nalashaa help?

With over 2 dozen past certifications, we are already helping our customers with meaningful
implementations of Cures Act. Cutting that learning curve and familiarity with the paperwork
involved, yield predictable results for you with better economics.

If these capabilities/changes are a priority for you, we can connect over a quick call to evaluate the
value we can generate together.

Regards,
ABC

29. 2022 EHR/HIT Modernization

Sub - EHR priorities for 2022 – Delivering business Value

Hi XYZ

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you to discuss
ways to impact your top and bottom-line positively.

The pandemic has hit the HIT vendors across the board with customer/employee churn, rising cost
structures, sliding roadmap goals and a shift from innovation to firefighting. All this while, the
regulatory clock did not stop. Now, the HIT vendors need to gear up for the next battle!

Focus areas for HIT vendors in 2022

 Improve Marketability – User Experience, Interoperability transformation
 Optimize Ops – Clear Technical debt, Automate DevOps, Accelerate customer activations, Lower
cost of Quality
 Multiply revenue streams – API monetization, Workflow Automation Bots, Add-ons
 Simplify Execution – Risk diversification via globalized teams, Greater accountability, Process
discipline
 Hygiene Factors – Skilled-resource availability, Regulatory compliance (Cures Act), Rationalize
cost structure

How can Nalashaa help?

We understand US HIT business and the economics that drives it. Instead of a tactical fix, we can
help you with an execution model that is aimed at Innovation, Quality, Convenience, and better
economics.

If you sense some synergy, we can connect over a quick call to discuss ways in which we could excel
together.

Regards,
ABC

30. 2022 HIT services for Providers

Sub - EHR priorities for 2022 – Delivering business Value

Hi XYZ

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you to discuss
ways to achieve your technology goals.

The pandemic has hit US healthcare providers’ IT departments with employee churn, rising cost
structures, sliding roadmap goals and a shift from innovation to firefighting. With aggressive risk-
based reimbursement models, the expectations-budget gap for IT departments is widening.

Focus areas to reduce technology spend

 PTP interfaces supported (HL7, EDI, DICOM, IHE, FHIR, NCPDP etc.)
 Data ingestion (ETLs, EDW, Extracts, Spreadsheets etc.), reports, dashboards
 Numerous manual, voluminous workflows eating away staff productivity
 Enabling technology for compliance – Info. Blocking, Price transparency and more.
 Heterogeneous, disconnected conduits of patient engagement initiatives

How can Nalashaa help?

We understand US Healthcare technology and have global teams to execute. Instead of a tactical fix,
we can help you with an execution model aimed at Quality, Convenience, and better economics.
If this aligns with your priorities, we can connect over a quick call to discuss ways in which we could
excel together.

Regards,
ABC

31. 2022 Non EHR HIT Development Services

Sub - Lost 2021? Let us optimize your Product Development in 2022

Flavor 1

Hi ABC,

I hope you and everyone around you is safe and healthy.

I am Sam Thomas, Director at Nalashaa Healthcare, NJ & I wanted to connect with you.

With Pandemic drawing a new normal for most businesses, most HIT vendors' roadmaps took a
hit in 2021 as they were getting used to it. As they plan for FY22, accelerated time to market,
risk diversification and cost optimization are the focus for most.

If these are likely to be your focus too for 2022 and the following may figure in your roadmap,
there might be some synergy between us.

· Product Development (Cloud/mobile) – EHR, RCM, Portals, Engagement Solutions,

Telehealth & many more.
· Interoperability across the ecosystem – USCDI, FHIR, HL7, CCDA, DICOM, IHE, etc.
· Quality Improvement – Automation, functional, security, performance & usability
· Data Engineering – Population health, Quality measures, HCAHPS, STAR/HEDIS, etc.

Let me know if the above resonates with your imminent needs and may help you plan for
budgets better for next year.
Regards

Flavor 2

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.
With the pandemic drawing a new normal, most HIT vendors' roadmaps took a hit in 2021 due
to the unforeseen uncertainty. Now, with shock element out, for 2022, accelerated time to
market, risk diversification and cost optimization are the focus for most.

Usually, budgets and timelines determine partnerships, that often promise the superlative. Now
with hope and normalcy on the horizon, HIT vendors will find a more determined competition
staring at them. Dependable, competent partnerships will be imperative for them to thrive.
Doing more with less is going to be the likely theme.

Here are how your expectations may evolve

· Ownership: Teams doing what they ‘ought' to do instead of what they are ’told' to do
· Responsiveness: Minimal follow-ups or wait for information/deliverables
· Transparency: Getting the exact picture of execution, always
· Ease of management: Fewer meetings, reduced supervision, proactive innovation

Here’s how we make it easier for you:

Building solutions is easy, building delightful products that beat quality benchmarks requires
skill. With a history of building successful HIT solutions, we help you achieve that while keeping
the execution simple and transparent so that you don’t have to sweat it out.

If you would like to explore the possibilities, I can put something on the calendar to discuss!
Regards,

Flavor 3

Hi XYZ,

I am Joseph Thomas with Nalashaa Solutions, NJ & I am looking to connect with you.
CMS regulations over the past decade has steered most CTOs & Product owners' focus away
from innovation and customer centricity. Lack of quantifiable metrics of execution and tangible
quality is a seldom vocalized concern that technology leaders living with. As the world awakes to
hope and normalcy in 2022, doing more with less, quickly will be the mantra. This requires a
shift in the Product Engineering philosophy and execution approach.

Few challenges you might want to address:

· Undisciplined Processes: Lack of trails, transparency & release management
· Missing Accountability: No tangible metrics for quality, processes, technology decisions
· Absence of Governance: Unaware of team’s productivity & product status
· Management Overheads: Frequent meetings, re-works, stretched SDLC, unpleasant
economics

How can we help you address these?

We have been partnering with HIT vendors & Hospitals to engineer their solutions. With our
experience ranging from EHRs, PMS/RCM solutions, Patient Portals & Consumer applications,
we excel at building healthcare technology. For an efficient achievement of your imminent
product roadmap, we may be the partner that brings in the right mix of healthcare and
technology expertise.
 If you sense some synergy, we can connect over a quick call sometime this week!

Regards,

Flavor 4

Hi XYZ,

I am Joseph Thomas with Nalashaa Solutions, NJ & I am looking to connect with you.

With the pandemic forcing businesses on the back-foot, most HIT vendors' roadmaps took a hit
in 2020-21. As the hibernation ends in 2022, demonstrable quality, accelerated time to market
and agility in execution will be the priority for most.

The victorious will be those willing to transform their approach to solution development. This
requires a shift in the Product Engineering philosophy and execution approach.

Focus areas to flourish in 2022:

· User Experience: Shift from functionality to delightful usability

· Integration: Standards based interoperability for deeper/wider partnerships
· Intelligence: Workflow optimization powered by data analytics and intelligence
· Simplified DevOps: Leaner, flexible, reliable infra planning, automated releases on cloud
· Agility and scale: Responsive, Competent, diversified teams spawned quickly

How can we help you address these?

For about a decade, we have been partnering with HIT vendors & Hospitals to engineer their
solutions. With experience ranging from EHRs, PMS/RCM solutions, Patient Portals & Consumer
applications, we excel at building healthcare technology. For a transformation of your
engineering initiatives, we may be the partner that brings in the right mix of healthcare and
technology expertise.

If you sense synergies here, some facetime this week may be helpful to multiply those!

Regards,

32. RCM automation and RPA

Sub - VBC Impacting RCM: Shift Gears to Retain Customers

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

As the US healthcare system gravitates towards value based care, waves of change won’t be
confined to the clinicians. As the transition becomes more tangible & complete, RCM players will
have their own share of it. While providers feel the heat of changes in the clinical context, it might
be naive to expect latitude from them when it comes to their reimbursements. So, billing solution
and service providers are forced to reinvent their solutions and adapt to this change. Thus, RCM
vendors are optimizing their workflows & improving the value generated by Shifting the Gears on
their solution.

Avenues you ought to be looking at!

 VBC alignment: Configurable systems to imbibe state/federal/payer specific changes

 Modernize Tech.: Ease maintenance, improve efficiency & scale
 UX Uplift: Redefine UX while reinventing workflows for better productivity
 Process Automation: Automate billing workflows to improve accuracy & minimize costs
 Data Engineering: Data governance and predictive analytics for pre-emptive risk mitigation

Where & how do we help?

There is no silver bullet when it comes to RCM. As these challenges have scaled with time, it will
take some to get past those as well. At Nalashaa, we have been helping players across the
healthcare ecosystem optimize operations through technology. With an RCM transformation, you
too can service more customers better, help them get more money while making life a little easier
for your billers.

We can help you dismantle your problems with an uplift, or may be transform it altogether. If you
would like to find ways to do that, I can put something on the calendar to discuss!

Regards,

33. Home Health Automation

Sub - VBC Impacting RCM: Shift Gears to Retain Customers

Hi XYZ,

I am Joseph Thomas, Director at Nalashaa Healthcare, NJ and I am looking to connect with you.

Avenues you ought to be looking at!

Where & how do we help?