DEPARTMENT OF INFORMATION TECHNOLOGY
SEMINAR EVENT REPORT
Seminar - “Identification of real needs of a
Name of the Event
customer”
Date and Time of the Event 13.03.2025 (02.30 PM - 3.45 PM)
Location CSE Seminar Hall
Coordinator Mrs.V.Elakya, AP/IT
Target Audience / Beneficiaries Second Year and Third year IT Students
Number of Participants 229 Students
The seminar “Identification of Real Needs
of a Customer” aims to equip participants
with skills to accurately understand and
address customer needs. It focuses on
Objective of the Event differentiating between wants and actual
needs, improving communication, enhancing
customer satisfaction, and driving business
growth through practical techniques and real-
world applications.
Enhanced ability to distinguish between
customer wants and actual needs.
Improved communication and active
listening skills.
Increased customer satisfaction and
Outcome of the Event
loyalty.
Better alignment of products/services
with customer expectations.
Practical application of techniques for
business growth and success.
PROGRAM
This Seminar “Identification of real needs of a customer” Program, organized by,
Dr .D.C.Jullie Josephine,HOD/IT. Dr.Beulah David, Professor/CSE, Saveetha
School of Engineering, Thandalam is the resource persons in this event. The
seminar conducted offline on 13 March 2025, from 2.30 PM to 3:45 PM at CSE
Seminar Hall.
The event is organized to second and third-year IT students, with Principal
Dr.C.Ramesh Babudurai and Head of the department Dr.D.C.Jullie Josephine,
addressed.
The seminar “Identification of Real Needs of a Customer” is based on
principles of customer psychology, active listening, needs assessment
techniques, and consultative selling. It draws from fields like marketing, sales,
behavioral analysis, and customer relationship management (CRM) to help
professionals accurately identify and fulfill customer needs, leading to improved
satisfaction and business success.
ABOUT THE EVENT
The "Identification of Real Needs of a Customer" event began with an
introduction to entrepreneurship, highlighting the growing trend of individuals
launching their own products and innovative ideas.
The event emphasized that even regular students can achieve success in
entrepreneurship with the right ideas and approach.
In Chennai, an event was conducted to help students secure investments for their
innovative ideas, encouraging them to participate and start their own companies.
The session inspired students to identify market needs, develop solutions, and turn
their ideas into successful ventures.
The session emphasized the importance of understanding customer needs as a key
factor in building successful businesses.
Participants learned how identifying real customer requirements can help
entrepreneurs develop products that truly add value and stand out in the market.
Program Agenda
Prayer Song Ms.Jeffrin deva gracia, Ms.Devakrubai III yr/IT
Welcome Address Ms.Jeffrin deva gracia III yr/IT
About the Resource Person Ms.Devakrubai III yr/IT
Seminar Delivered by the Resource Person
Vote of Thanks Andrew Jabas S, III yr/IT
PHOTOS
Coordinator HOD Principal
CERTIFICATE
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BROCHURE
