UPSC Main Management Syllabus
The candidate should make a study of the concept and development of management as science
and art drawing upon the contributions of leading thinkers of management and apply the
concepts to the real life of government and business decision making keeping in view the
changes in the strategic and operative environment.
Paper I
1.
Managerial Function and Process: Concept and Foundations of Management, Evolution of
Management Thoughts; Managerial Functions – Planning, Organizing, Controlling; Decision
making; Role of Manager, Managerial skills; Entrepreneurship; Management of innovation;
Managing in a global environment, Flexible Systems Management; Social responsibility and
managerial ethics; Process and customer orientation; Managerial processes on direct and
indirect value chain.
2. Organisational Behaviour and Design: Conceptual model of organization behaviour; The
individual processes – personality, values and attitude, perception, motivation, learning and
reinforcement, work stress and stress management; The dynamics of organization behaviour –
power and politics, conflict and negotiation, leadership process and styles, communication; The
Organizational Processes decision making, job design; Classical, Neoclassical and
Contingency approaches to organizational design; Organizational theory and design
organizational culture, managing cultural diversity, learning organization; organizational change
and development; Knowledge Based Enterprise – systems and processes; Networked and
virtual organizations.
3. Human Resource Management: HR challenges; HRM functions; The future challenges of
HRM; Strategic Management of human resources; Human resource planning; Job analysis; Job
evaluation; Recruitment and selection; Training and development; Promotion and transfer;
Performance management; Compensation management and benefits; Employee morale and
productivity; Management of organizational climate and Industrial relations; Human resources
accounting and audit; Human resource information system; International human resource
management.
4. Accounting for Managers: Financial accounting – concept, importance and scope, generally
accepted accounting principles, preparation of financial statements with special reference to
analysis of a balance sheet and measurement of business income, inventory valuation and
depreciation, financial statement analysis, fund flow analysis, the statement of cash flows;
Management accounting – concept, need, importance and scope; Cost accounting – records
and processes, cost ledger and control accounts, reconciliation and integration between
financial and cost accounts; Overhead cost and control, Job and process costing, Budget and
budgetary control, Performance budgeting, Zerobase budgeting, relevant costing and costing
for decisionmaking, standard costing and variance analysis, marginal costing and absorption
costing.
5. Financial Management: Goals of finance function; Concepts of value and return; Valuation
of bonds and shares; Management of working capital: Estimation and financing; Management of
cash, receivables, inventory and current liabilities; Cost of capital; Capital budgeting; Financial
and operating leverage; Design of capital structure: theories and practices; Shareholder value
creation: dividend policy, corporate financial policy and strategy, management of corporate
distress and restructuring strategy; Capital and money markets: institutions and instruments;
Leasing, hire purchase and venture capital; Regulation of capital market; Risk and return:
portfolio theory; CAPM; APT; Financial derivatives: option, futures, swap; Recent reforms in
financial sector.
6. Marketing Management: Concept, evolution and scope; Marketing strategy formulation and
components of marketing plan; Segmenting and targeting the market; Positioning and
differentiating the market offering; Analyzing competition; Analyzing consumer markets;
Industrial buyer behaviour; Market research; Product strategy; Pricing strategies; Designing
and managing Marketing channels; Integrated marketing communications; Building customer
satisfaction, Value and retention; Services and nonprofit marketing; Ethics in marketing;
Consumer protection; Internet marketing; Retail management; Customer relationship
management; Concept of holistic marketing.
Paper II
1.
Quantitative Techniques in Decision Making: Descriptive statistics – tabular, graphical and
numerical methods, introduction to probability, discrete and continuous probability distributions,
inferential statisticssampling distributions, central limit theorem, hypothesis testing for
differences between means and proportions, inf erence about population variances, Chisquare
and ANOVA, simple correlation and regression, time series and forecasting, decision theory,
index numbers; Linear programming – problem formulation, simplex method and graphical
solution, sensitivity analysis.
2. Production and Operations Management: Fundamentals of operations management;
Organizing for production; Aggregate production planning, capacity planning, plant design:
process planning, plant size and scale of operations, Management of facilities; Line balancing;
Equipment replacement and maintenance; Production control; Supply chain management
vendor evaluation and audit; Quality management; Statistical process control, Six Sigma;
Flexibility and agility in manufacturing systems; World class manufacturing; Project
management concepts, R&D management, Management of service operations; Role and
importance of materials management, value analysis, make or buy decision; Inventory control,
MRP; Waste management.
3. Management Information System: Conceptual foundations of information systems;
Information theory; Information resource management; Types of information systems; Systems
development Overview of systems and design; System development management lifecycle,
Designing for online and distributed environments; Implementation and control of project;
Trends in information technology; Managing data resources Organising data; DSS and
RDBMS; Enterprise Resource Planning (ERP), Expert systems, eBusiness architecture,
eGovernance; Information systems planning, Flexibility in information systems; User
involvement; Evaluation of information systems.
4. Government Business Interface: State participation in business, Interaction between
Government, Business and different Chambers of Commerce and Industry in India;
Government’s policy with regard to Small Scale Industries; Government clearances for
establishing a new enterprise; Public Distribution System; Government control over price and
distribution; Consumer Protection Act (CPA) and The Role of voluntary organizations in
protecting consumers’ rights; New Industrial Policy of the Government: liberalization,
deregulation and privatisation; Indian planning system; Government policy concerning
development of Backward areas/regions; The Responsibilities of the business as well as the
Government to protect the environment; Corporate Governance; Cyber Laws.
5. Strategic Management: Business policy as a field of study; Nature and scope of strategic
management, Strategic intent, vision, objectives and policies; Process of strategic planning and
implementation; Environmental analysis and internal analysis; SWOT analysis; Tools and
techniques for strategic analysis Impact matrix: The experience curve, BCG matrix, GEC
mode, Industry analysis, Concept of value chain; Strategic profile of a firm; Framework for
analysing competition; Competitive advantage of a firm; Generic competitive strategies; Growth
strategies – expansion, integration and diversification; Concept of core competence, Strategic
flexibility; Reinventing strategy; Strategy and structure; Chief Executive and Board; Turnaround
management; Management of strategic change; Strategic alliances, Mergers and Acquisitions;
Strategy and corporate evolution in the Indian context.
6. International Business: International Business Environment: Changing composition of trade
in goods and services; India’s Foreign Trade: Policy and trends; Financing of International trade;
Regional Economic Cooperation; FTAs; Internationalisation of service firms; International
production; Operation Management in International companies; International Taxation; Global
competitiveness and technological developments; Global eBusiness; Designing global
organisational structure and control; Multicultural management; Global business strategy;
Global marketing strategies; Export Management; Export Import procedures; Joint Ventures;
Foreign Investment: Foreign direct investment and foreign portfolio investment; Crossborder
Mergers and Acquisitions; Foreign Exchange Risk Exposure Management; World Financial
Markets and International Banking; External Debt Management; Country Risk Analysis.