E-COMMERCE SHOPPING WEBSITE

A PROJECT REPORT

Submitted by

Abhishek Sameer(21BCS3733)
Bhoomika Bhardwaj(21BCS3970)
Diksha(21BCS3994)
Geeta Rani(21BCS3968)
Sejal Gupta(21BCS3740)

in partial fulfillment for the award of the degree of

BACHELOR OF ENGINEERING
IN
COMPUTER SCIENCE

Chandigarh University
MAY

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 BONAFIDE CERTIFICATE

Certified that this project report “E-COMMERCE SHOPPING WEBSITE” is the

bonafide work of “Abhishek Sameer(21BCS3733), Diksha(21BCS3994),
Geeta Rani(21BCS3968), Sejal Gupta(21BCS3740), Bhoomika
Bhardwaj(21BCS3970)” who carried out the project work under my/our
supervision.

Mr. HILAL AHMED

SIGNATURE SIGNATURE

Mr. Ajay Kumar Singh

Mr. HILAL AHMED
SUPERVISOR
HEAD OF THE DEPARTMENT

BE CSE

Submitted for the project viva-voce examination held on- 19-03-2023

INTERNAL EXAMINER​ EXTERNAL EXAMINER

​

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 List of Tables
TABLE OF CONTENTS

List of Figures................................................................................................................................... 7

List of Tables.....................................................................................................................................8

CHAPTER 1.​ INTRODUCTION.......................................................................11

1.1. Identification of Client/ Need/ Relevant Contemporary issue................................................ 11

1.2.Identification of Problem......................................................................................................... 11

1.3.Identification of Tasks.............................................................................................................. 11

1.4.Timeline....................................................................................................................................11

1.5. Organization of the Report................................................................................................... 11

CHAPTER 2. LITERATURE REVIEW/BACKGROUND STUDY ........................... 12

2.1. Timeline of the reported problem ............................................................................…..12

2.2. Existing solutions ..........................................................................................................12

2.3. Bibliometric analysis .................................................................................................... 12

2.4. Review Summary ........................................................................................................... 12

2.5. Problem Definition ......................................................................................................... 12

2.6. Goals/Objectives ............................................................................................................ 12

CHAPTER 3. DESIGN FLOW/PROCESS ....................................................... 13

3.1. ​ Evaluation & Selection of Specifications/Features ........................................................ 13

3.2. ​ Design Constraints ......................................................................................................... 13

3.3. ​ Analysis of Features and finalization subject to constraints .......................................... 13

3.4. ​ Design Flow ................................................................................................................... 13

3.5. ​ Design selection ............................................................................................................. 13

3.6. ​ Implementation plan/methodology ................................................................................ 13

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CHAPTER 4. RESULTS ANALYSIS AND VALIDATION ………......................................... 14

4.1.Implementation of solution ...................................................................................................... 14

CHAPTER 5. CONCLUSION AND FUTURE WORK ………................................................ 15

5.1. Conclusion ........................................................................................................................... 15

5.2. Future work .......................................................................................................................... 15

REFERENCES .............................................................................................................................. 16

APPENDIX ..................................................................................................................................... 17
Plagiarism Report ............................................................................................................................. 17

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Chapter - 1

​ ​ INTRODUCTION

1.​ Abstract

2.​ Keywords

3.​ Introduction

4.​ Objectives

5.​ Problem Statement

Identify the broad problem that needs resolution (should not include any hint of solution)

1.​ Identification of Tasks

Define and differentiate the tasks required to identify, build and test the solution.
(Should be able to build a framework of the report, identify the chapters, headings and
subheadings)

2.​ Timeline

Define the timeline (preferably using a Gantt chart)

3.​ Organization of the Report

Give a brief what should be expected in each of the chapter

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(1).​ABSTRACT

This project E-commerce shopping website includes all the details and processes of the different
brands in a single platform. It is accessible, easy to use and data can be retrieved easily. It will save
the time of the customers and provide them convenient way to buy the products by avoiding
crowded markets. Data is well protected and no third party can interfere in the interface. Data
processing is very fast which automatically saves information and can be kept for a long time
depending on the management system. It totally leads to assisting the customer care more
efficiently with proper payment processing and management techniques.

(2).​KEYWORDS– E-commerce, Shopping, payment gateway, JS react.

(3).​INTRODUCTION

The project work is aimed at providing an online market system that will automate the manual
system of buying and selling the products which will also increase sales of the brands. It is built to
enhance the market size and the process called business-to-consumer (B2C) online shopping. It
provide convenience to customers by avoiding them to visit congested markets. Consumers find the
products of their interest by just searching on the site with different price and quality easily. One of
the great benefits of this project is that it saves a lot of time, easily approachable for many products
at any time. This project simplify the shopping experience of the customers. Customers are
provided by the incredible amount of flexibility and freedom for their products and deals with the
vendors.
In shopping websites virtual stores are provided to add many products as the customers want
according to their needs. The project is implemented by using HTML, CSS, and JSreact. To
provide ease to customers, the interface will be user-friendly, the payment gateway will be of good
functionality, and will serve the online market 24*7. Its successful end result will majorly depend
on internet speed in a particular area. In a nutshell, an E-commerce shopping website creates a
frictionless approach towards managing the entire shopping and solves all complexities in the
process. The implementation of this project provides the institution with different advantages that
improve the service quality, sales and efficiency.

(4).​OBJECTIVES

It is aimed to increase the sales of shopping brands by selling the products and services through an
easy and understandable interface.

It is designed to achieve further following objectives-

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To design a system for people which provides the best experience of shopping while sitting at
their homes. To reach the audience at a wider leve

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To provide the system with better decision-making process.

To collect the useful data on the basis of customer behavior.

To keep the Information of products up-to-date to increase the maximum engagement.

(5).​ PROBLEM STATEMENT

It is very essential to have an automated software which can provide us ease to buy the products.
This System provides an initiative to record the details of various products and to access these in a
very simple way. Shopping from manual markets can offer delays and will waste a lot of time.
Buying the goods manually can lead to a lot of hustle which can be avoided by using this project.
Traditional methods to shop is not much affective and may not be available for 24*7.

(6).​METHODOLOGY

E-commerce shopping websites will be developed by using a Coding Structure of HTML, CSS, and
react-js. It is easy to access with a user-friendly interface. A proper payment gateway, description
of products, and a good interface will be provided to increase the efficiency of the system. No third
party can interfere with it and we respect every person's privacy. With this System, we can add,
view, search, edit, and delete data very efficiently without many transcription errors.

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(7).​TIMELINE

GANTT
CHART

(8).​CONCLUSION
This project enhances information integrity and sales by reaching a wider audience. It improves the
customer experience by user-friendly interface. Helps in tracking all the information of up-to- dated
products. It boosts efficiency by proper order management techniques, payment processing and
inventory management. Products and services will be sold in a cost-effective way. Customers are
provided with a simple, trustworthy, and relevant shopping experience.

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Chapter - 2

Literature Review

(1.) TIMELINE OF THE REPORTED PROBLEM -

●​ 1998:- This research paper focuses on the comparison between two shopping websites. The basic
approach of this study is to determine the factors that affect online shopping. It was found that
people prefer sites that have easy-to-use product lists, more obviousness for order links, more
feedback on items in the shopping cart, and more navigation control after adding an item to the
shopping list. Sample size was 18 people.

●​ 2003 :- This research paper focuses on the factors due to which women are less satisfied with
online shopping which are emotion, trust and convenience. The purpose of this research paper is
to find the major reasons for why women are shopping less than men in online mode. The
primary method has been used and 5-point semantic different scales(likert) have been used to
find the ultimatum of research. A total of 227 participants took part in research. Result:-
Emotions play an important role in online shopping. Females did not find it as convenient as their
male counterparts due to trust, emotions. Solution:- Marketing should be done properly like for
women ,technical projects should be shown more in verbal pose and for men in graphical forms.

●​ 2006 : -This research paper shows that the usefulness of a website depends upon the trust and
habit (behavior) of the customers. This article includes habit as a primary construct along with
perceived usefulness and trust to predict and explain consumers’ continued behavior of using a
B2C website. By doing the study or research the customers are attracted to more secure and more
attractive websites with more options and with good appearance. A web retailer should focus
more on security and appearance, use of good layouts and graphics to attract customers.

●​ 2008 :- This paper suggests the factors on which the people of New Zealand focus while
shopping online. This study found 4 factors which are essential to keep in mind to increase the
efficiency of the online market:- website design, website reliability/fulfillment, website customer
service and website security/privacy. Authors used the primary method i.s questionnaire method
for respondents. The report highlighted that the security issues are the main problem which
creates the hurdle in the way to shop online.

●​ 2012 :-This research paper shows that there is huge competition among the online retailers ,
with more and more services and products for convenience for customers , like free delivery and
more for ease of customers in every aspect of shopping . By taking customer reviews on
ecommerce websites it is concluded that there are many factors that can affect websites and the
success of companies . By providing an easy and clear view of information , customers can have
a lot of services or goods . These results show how website information convenience can lead to
e-commerce success for a company .

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●​ 2013 :- This paper supports the research trends in the online shopping world and factors that
affect consumer behavior. The major factors which affect consumer behavior are trust, privacy
concerns, and security concerns. The method with which research has been done is a primary
method using questionnaire methods. It focuses more on the problem of the decrease in security
due to online payment systems.Through research it was found that online shopping is less
reliable than offline stores.

●​ 2014 - This research paper shows the new patterns and preferences have emerged for customer
groups and other demographics. This paper consists of the groundwork with a brief introduction
of trends in e-commerce on people of Bangladesh , particularly on university undergraduate
students in Sylhet region . By this research it was observed that between male and female
students more participation is of males. The main objective of this study is to review the trends,
patterns and preferences of University Undergraduate students about online shopping in the
Sylhet region. By doing a quantitative method and survey of almost 100 students this research
was conducted.

●​ 2016: This study investigates the impact of e-commerce on the demand for commercial real
estate in India, using inductive and comparative analysis. The findings indicate a likely negative
correlation between the rapid growth of e-commerce and the slowdown of commercial real estate
development after 2009 in India. As e-commerce gains popularity, it poses a threat to the
performance and development of many conventional stores, and the increasing number of online
shops has varying effects on the demand for different types of commercial properties.

●​ 2019:This study utilized convenience sampling techniques to administer a developed

questionnaire to selected respondents. The United Nations' 'Internet Business Development
Report' executive summary from 2002 highlighted the potential benefits of e-commerce for
developing countries, such as improving trade efficiency and creating employment opportunities.
The study's results provide valuable insights for online advertisers on how to effectively
communicate their reliability to various buyers. The internet technology has facilitated marketers'
emphasis on e-commerce. The major impacting factors for online shopping include price,
reimbursement, comfort, security, brand, web indexes, promotion, and online shopping centers,
with timesaving and product variety being the primary reasons for shopping online. However,
privacy concerns and the inability to physically inspect products are resistance factors. The study
also showed that savvy Internet users and online shoppers are more likely to become online
shoppers in the future.

●​ 2020 :- This paper aimed to identify the determinants of online shopping behavior to increase
competitiveness in online shopping behavior. To increase the implementation of an online
market, it is important to understand the motives of consumers. The Main aim of customers is to
find the product at a lower cost and to have that home convenience. E-commerce shoppers find
difficulties to fulfill the business to meet customer's needs. It includes the secondary data.
Solution:- 15 determinants were found to enhance online shopping including security,
payment,multi-channel sales etc.This research aimed to investigate the reasons behind this trend,
using a sample selected through purposive sampling. The data was analyzed using MS Excel, and
the results showed the attitude of young consumers towards e-commerce. Overall, this study
provides valuable insights into the increasing trend of online shopping and the level of
acceptance among consumers.

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(2). EXISTING SOLUTIONS-

●​ More user-friendly sites have more engagement among consumers who come to buy online.
●​ Solution:- Marketing should be done properly like for women ,technical projects should be
shown more in verbal pose and for men in graphical forms.
●​ Solution:- Websites are much more secure with good appearance, layouts, and graphics to
attract the customers on the site.
●​ Website efficiency and usability can facilitate the buying process and establish consumer
confidence in site.
●​ By providing an easy and clear view of information , customers can have a lot of services or
goods . These results show how website information convenience can lead to e-commerce
success for a company .
●​ E_commerce websites present their contact number, address of near office and a help button on
the site to increase the trust of people.
●​ Based on the information collected from this small sample group, it can be said that people are
trying to become familiar and habituated with online shopping. But due to internet
infrastructure and socio-economic conditions Bangladesh does not allow e-tailers. It would be
useful for CellBazaar and Bikroy.com in Bangladesh.
●​ By giving information about how e-commerce has affected the demand for commercial real
estate in India, providing valuable insights into the potential consequences for traditional retail
shops.
●​ Price, reimbursement, comfort, security, brand, web indexes, promotion, and online shopping
centers, with timesaving and product variety to make the platform more reliable and
trustworthy.
●​ 15 determinants were found to enhance online shopping including security,
payment,multi-channel sales, and products at lower cost.

(3). BIBLIOMETRIC ANALYSIS-

Bibliometric analysis of online shopping e-commerce websites involves examining academic
literature related to the topic and analyzing the frequency and impact of publications. It can provide
valuable insights into the academic literature of e-commerce and online shopping websites by
identifying influential authors/publications and commonly cited keywords/concepts, helping
researchers understand the current state of research and areas for further investigation.

Conducting a bibliometric analysis of e-commerce and online shopping websites with following steps
-

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1. Identify relevant keywords-

Online shopping- Online shopping refers to the act of buying goods or services over the internet
using a computer, smartphone, or other electronic device.

E-Commerce- E-commerce, short for electronic commerce, refers to the buying and selling of goods
or services over the internet or other electronic networks.

E-Tailing- E-tailing (short for electronic retailing) refers to the sale of goods and services through
online platforms, such as e-commerce websites, mobile applications, or social media.

Online Retail- Online retail, also known as e-commerce, refers to the process of buying and selling
products or services over the internet.

2. A list of relevant publications-

Title Authors Journal/Conference Publication

Date

A Comparison of Two Tilson, R., Dong, Proceedings of the 16th 1998

Current E-commerce Sites J., Martin annual international
conference on Computer
documentation

Gender and E-Commerce:An Rodgers, S., & Journal of advertising 2003

Exploratory Study Harris, M. A. research

E-Commerce: A Study on Harn, A. C. P., Journal of Social Sciences 2006

Online Shopping in Malaysia Khatibi

WEB-BASED SHOPPING: Shergill, G. S Journal of electronic 2005

CONSUMERS’ ATTITUDES commerce research
TOWARDS ONLINE
SHOPPING IN NEW
ZEALAND

The Impact of Website Salehi F., Procedia-social and 2012

Information Convenience On

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E-commerce Success Of Abdollahbeigi behavioral sciences

Companies

E-commerce: It’s Impact on A Mittal Global Journal of 2013

consumer Behavior Management and Business
Studies

The Era of e-Commerce & Rungsrisawat, S., International Journal of 2019

Online Marketing: Risks Sriyakul Innovation, Creativity and
Associated with Change
Online Shopping

The Importance of Online Svatosova Journal of Competitiveness 2020

Shopping Behavior
in the Strategic Management
of E-Commerce
Competitiveness

Impact of e-commerce on Saleem, N., Indian Journal of 2022

Consumer Behavior: A Study Khalid, A Economics and Business
of
Online Shopping Trend
among Youth in Lahore City

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We selected all keywords based on co-occurrence and set the minimum number of occurrences for
each keyword to 3. We selected a total of 71 keywords and clicked finish. There are 7 clusters, each
with a different color. The first cluster includes 20 items, the second cluster includes 11 items, the
third includes 10, the fourth includes 9, the fifth includes 7, the sixth includes 6, the seventh includes
6, and the eighth includes 2. Within each cluster, we linked the words that have been used the most.

(4).REVIEW SUMMARY-
Ecommerce websites have become very popular in recent years due to the increase of online
shopping and use of the internet. A well-designed ecommerce website can provide a good and
flawless shopping involvement for customers, leading to high sales and customer interaction.
Websites that are mess-up with too much information can confuse customers, leading to lower
engagement and sales. Instead, many ecommerce websites are going for a simple, streamlined design
that focuses on user experience. With a large number of people using their mobile devices for
shopping online, shopping websites need to be optimized for mobile devices. This means that the
website should be designed to be easily approachable on smaller screens and quickly loadable on
slow internet connections. Customers should ensure that their personal information is safe and secure
while making online purchases. Due to this concern, many ecommerce websites are applying various

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security methods such as encryption, and two-factor authentication. Ecommerce websites have
become a critical part of the modern retail area. By applying best practices on design, mobile
optimization, personalization, and security, ecommerce websites can provide a good and secure
shopping experience for customers and give more sales for businesses. By providing proper
information about the product to the customer can also increase the use of ecommerce website.
Ecommerce website should be easy to understand so that people of every age can easily use the
website without any difficulty. By reading the research paper of every year we got many solutions
about many problems regarding less engagement.

(5).PROBLEM DEFINITION-
There are some of the problems which exist in the trends of an online shopping such as:-

1.) USER EXPERIENCE: In some of the sites user can not engage much due to less friendly systems.
They have to go through from lot of steps to buy any product and sometimes its navigation is also
difficult.

2.)MOBILE ORIENTED: As the use of phones is increasing day by day, so to gain a positive
experience the site should run properly in androids. But many websites do not run with good graphics
on mobile which is leading to more customer dissatisfaction.

3.)CUSTOMER SERVICE: At the times when traffic increases on shopping websites, sometimes
there are wrong deliveries and replies from developer side can go late which can lead to bad user
service. So handling all the enquiries of customer properly at accurate time can lead to proper
engagement in e-commerce websites.

4.)MISLEADING ADVERTISEMENTS: Many sites run the advertisements on their sites which are
misleading and can lead the people to the wrong path. By avoiding these it can lead to good user
experience and satisfaction.

(6).GOAL & OBJECTIVES-

The primary objectives and goals of an ecommerce shopping website project are focused on creating
a user-friendly and profitable platform for customers to purchase products or services online. The key
objectives that a business needs to keep in mind while creating an ecommerce shopping website
include:

●​ First, providing a seamless customer experience that enables customers to browse and buy
products with ease is a primary objective of an ecommerce shopping website. This requires
creating a user-friendly website, optimizing the site for search engines, and providing exceptional
customer service.
●​ Second, ecommerce shopping website projects aim to increase online sales by providing
competitive pricing and discounts, offering promotions or rewards for returning customers, and

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simplifying the checkout process.

●​ Third, expanding the market reach beyond the physical location is another crucial objective of
ecommerce shopping website projects. This involves creating a strong online presence that attracts
customers, reaches new markets, and expands the customer base.
●​ Fourth, building customer loyalty is a key goal of ecommerce shopping website projects.
Personalizing customer experiences, providing excellent customer service, and offering incentives
for returning customers can help build a loyal customer base.
●​ Finally, ecommerce shopping website projects aim to streamline operations and reduce overhead
costs by automating the ordering and payment process, eliminating the need for physical stores
and personnel, and reducing the time and effort required to fulfill orders.

Overall, the objectives and goals of creating an ecommerce shopping website project are centered on
creating a profitable and sustainable online platform that provides excellent customer experiences,

contributes to the broader goals of the organization, and establishes a strong online presence.

Chapter - 3

DESIGN FLOW/PROCESS

(1). Evaluation & Selection of Specifications/Features:-

When evaluating and selecting specifications/features for an ecommerce website, it's important to
keep in mind the needs and expectations of both the customers and the business. these are some steps
that supports the process:

Define the business goals: Start by defining the business goals for the ecommerce website. things
that can be achieved with the website? Is it to increase sales, improve customer experience, or expand
the customer base? Understanding the business goals will help you prioritize the features that are
most important.

Understand your target audience: Knowing your target audience is crucial in selecting the right
specifications/features for your ecommerce website. Consider their age, gender, location, interests,
and shopping habits. This information can help you determine what features they are likely to use and

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what features will help them complete their purchases.

Research competitors: Conduct research on your competitors' ecommerce websites to see what
features they offer. This can give you an idea of what features are standard in your industry and what
features you may need to add to differentiate your website.

Prioritize features: After understanding your business goals, target audience, and competitors,
prioritize the features you want to include on your ecommerce website. Consider features such as
search functionality, product categorization, product pages, checkout process, payment gateway
integration, shipping and delivery options, customer reviews and ratings, and customer support.

Test and refine: After launching the website, continually test and refine the features to ensure they
are meeting the needs of the customers and the business. Use analytics to track the website's
performance and make necessary changes to improve the customer experience and increase sales.
Overall, the key to selecting the right specifications/features for your ecommerce website is to keep
the customer in mind and ensure the features are aligned with the business goals. By prioritizing the
most important features, you can create an ecommerce website that is user-friendly, efficient, and
effective.

(2). Design Constraints:-

e-commerce shopping website, here are several design constraints considered to ensure a successful
user experience.
User interface: Our website has a clean, simple, and user-friendly interface that is easy to navigate.
Users will be able to find what they're looking for quickly and easily.

Responsiveness: Our website is designed to be responsive, meaning that it will adapt to different
screen sizes and devices. This is important because many users will be accessing your site on mobile
devices.

Security: Our website is secure and protects users' personal and financial information.
Speed: Our website is loaded quickly, as slow loading times can frustrate users and lead to them
leaving your site.

Payment options: Our website offers multiple payment options to accommodate users' preferences
and ensure they can complete their transactions easily.

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Search functionality: Our website has robust search functionality that enables users to find products
quickly and easily.

Product information: Our website provides comprehensive information about each product,
including images, descriptions, and pricing.

(3). Analysis of Features and finalization subject to constraints :-

When analyzing features for an ecommerce website, it's important to consider both the user's needs
and the constraints of the project. Here's a step-by-step process for analyzing features and finalizing
them, subject to constraints:

Identify user needs: Conduct user research to identify the needs and preferences of the target
audience. This may involve conducting surveys, focus groups, or interviews with current or potential
customers.
Brainstorm potential features: Based on the user needs identified in step 1, brainstorm potential
features that could be added to the ecommerce website to improve the user experience. These features
could include things like improved search functionality, better product descriptions, or streamlined
checkout processes.

Prioritize features: Prioritize the features based on their potential impact on the user experience and
their feasibility within the constraints of the project. Consider factors like development time, cost,
and technical feasibility when prioritizing features.

Refine features: Once you've prioritized the features, refine them to ensure that they align with the
overall business goals and branding of the ecommerce website. This may involve further research or
user testing to determine the most effective ways to implement the features.

Finalize features: Once you've refined the features, finalize them based on their feasibility within the
constraints of the project. This may involve revising or eliminating certain features to ensure that they
can be implemented within the project timeline and budget.

Test and iterate: Once the features are implemented, test and iterate on them to ensure that they are
meeting the needs of the users and the business. This may involve user testing, analytics, or A/B
testing to determine the most effective ways to optimize the features.

Overall, the key to finalizing features for an ecommerce website is to consider both the user's needs
and the constraints of the project. By prioritizing the most impactful and feasible features, refining

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them to align with the business goals and branding, and testing and iterating on them to ensure
effectiveness, ecommerce websites can provide an engaging and effective user experience while
staying within project constraints.

(4). Design Flow:-

Designing an ecommerce website involves several steps, from planning to execution. Here's a general
design flow for creating an ecommerce website:

Define the purpose and goals of the website: Identify the target audience, business goals, and
purpose of the website. This will help guide the design process and ensure that the website meets the
needs of both the business and the users.

Plan the website structure: Create a sitemap and wireframes to plan the structure of the website and
the layout of the pages. This will help ensure that the website is intuitive and easy to navigate.

Design the user interface: Develop the visual design of the website, including the color scheme,
typography, and overall style. Consider the branding and user experience when designing the
interface.

Develop the website: Build the website using HTML, CSS, and JavaScript, or a content management
system (CMS) such as WordPress or Shopify. This step involves developing the frontend and backend
of the website.

Add content: Add the content to the website, including product descriptions, images, and any other
information relevant to the business.

Test the website: Test the website to ensure that it is responsive, works on different devices and
browsers, and is free of errors.

Launch the website: Once the website has been tested and approved, launch it for public use. This
may involve setting up payment gateways and integrating with third-party services.

Monitor and optimize: Monitor the website's performance and make adjustments as needed to
improve user experience and achieve business goals. This may involve analyzing data, A/B testing,
and updating content or features.

Overall, the key to creating a successful ecommerce website is to focus on user experience, business
goals, and technical requirements throughout the design process. By planning, designing, developing,

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testing, and launching a high-quality ecommerce website, businesses can provide a seamless and
engaging shopping experience for their customers.

(5).Key Points :-

Navigation: A clear and intuitive navigation system is essential for helping customers find what they
are looking for quickly and easily. Use categories, subcategories, and filters to help users navigate
through products.

Layout: A clean and organized layout can help customers focus on the products and make it easier
for them to find what they need. Use a grid layout, with images and descriptions that are consistent in
size and placement.

Colors: Choose colors that complement the branding of the store and help to create a visually
appealing shopping experience. Use colors to highlight important elements such as calls to action,
sale items, or new arrivals.

Images: High-quality product images can help customers make informed purchasing decisions. Use
large, high-resolution images that show products from multiple angles.

Product descriptions: Clear and informative product descriptions can help customers understand the
benefits and features of a product. Use bullet points to break up text and make it easier to read.

Checkout process: The checkout process should be as simple and straightforward as possible. Use a
progress bar to show customers where they are in the process, and provide clear instructions for each
step.

Mobile responsiveness: More and more customers are shopping on their mobile devices, so it's
important to design an eCommerce website that is optimized for mobile use. Use a responsive design
that adjusts to different screen sizes and orientations.

By considering these design elements when creating an eCommerce website, you can create a
visually appealing and user-friendly shopping experience that will help to increase conversions and
customer satisfaction.

(5). Design selection:-

Design selection is an important aspect of creating a successful eCommerce shopping experience.
Here are some design elements to consider when designing an eCommerce website:

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i) 1st design without login Page-

ii) 2nd design with login Page-

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Comparison between ‘With’ and ‘Without’ Login page:-

A login page is a web page that allows users to enter their credentials, such as a username and

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password, to access restricted areas of a website or to personalize their experience on the website.
Here is a comparison between a website with and without a login page:

Website without a login page:

- Visitors can access all pages of the website without any authentication or registration.
- Visitors cannot personalize their experience on the website or access any restricted areas.
- The website does not collect any user data, such as user preferences, login history, or order history.

Website with a login page:

- Visitors must enter their credentials to access restricted areas of the website or personalize their
experience.
- Users can save their preferences, such as their shipping address, payment method, and order history.
- The website can collect user data, such as login history, search history, and purchase history, to
improve the user experience and offer personalized recommendations.

In general, a website with a login page provides a more personalized experience and collects more
user data than a website without a login page. However, it also requires users to create an account and
remember their login credentials, which may discourage some visitors from using the website. It is up
to the website owner to determine whether a login page is necessary and how to balance the benefits
and drawbacks of user authentication.

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(6). Implementation plan/methodology :-

Here is an implementation plan/methodology for an eCommerce shopping website:

Define project scope: Clearly define the project scope, including the purpose of the website, target
audience, key features and functionalities, and project timeline.

Choose eCommerce platform: Choose an eCommerce platform that meets the needs of the project.
Popular options include WooCommerce, Shopify, Magento, and BigCommerce.

Plan website design: Plan the website design, including the layout, color scheme, typography, and
imagery. Consider user experience (UX) design principles to ensure a user-friendly interface.

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Develop website: Develop the website, including the front-end (user interface) and back-end
(database, server, and server-side scripting). Use a responsive design to ensure the website is
mobile-friendly.

Integrate payment gateway: Integrate a payment gateway that supports secure online transactions.
Popular options include PayPal, Stripe, and Square.

Test website: Conduct thorough testing of the website to ensure that it is functioning properly,
including testing on different devices and browsers.

Launch website: Once the website is fully tested and approved, launch it and make it available to the
public.

Monitor website performance: Monitor website performance using web analytics tools, such as
Google Analytics, to track user behavior and identify areas for improvement.

Continuously improve website: Continuously improve the website by adding new features and
functionalities, updating content, and addressing user feedback and complaints.

Provide customer support: Provide excellent customer support to ensure that users have a positive
experience and resolve any issues quickly and efficiently.

By following this methodology, you can create a successful eCommerce shopping website that meets
the needs of your target audience and helps to drive business growth.

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Chapter - 4

RESULTS ANALYSIS AND VALIDATION

1). Implementation of our Solution:

Snapshots of code-

Login Page:

Registration Page:

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Main Page:

CartPage:

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Contact Page:

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Navigation Bar :

Product Page:

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Output:

Home Page:

Login Page:

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Register Page:

Cart Page:

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About Page:

Contact Page:

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Chapter - 5

CONCLUSION AND FUTURE WORK

1). Conclusion:
The conclusion of an Online Food System For University can vary depending on the specific website
and its objectives. However, here are some general conclusions about the Online Food System For
University.

1. Convenience and Accessibility: Online Food System For University provides convenience and
accessibility to students by allowing them to order anytime , without the limitations of physical stalls,
hours or crowd . Students can order food, compare prices, and make purchases with just a few clicks.

2. Wide Product Selection: E-commerce websites offer a wide range of products and services, often
more extensive than what can be found in a traditional brick-and-mortar store. Customers can explore
a variety of options, sizes, colors, and brands, empowering them to find exactly what they're looking
for.

3. Competitive Pricing and Discounts: E-commerce websites often offer competitive pricing due to
reduced overhead costs compared to physical stores. Online retailers can leverage economies of scale
and frequently provide discounts, promotions, and loyalty programs, enabling customers to find
better deals and save money.

4. Enhanced Shopping Experience: E-commerce websites continually strive to improve the

shopping experience. They incorporate user-friendly interfaces, intuitive navigation, search
functionalities, and personalized recommendations to enhance customer satisfaction. Advanced
features like customer reviews, ratings, and detailed product descriptions help customers make
informed purchasing decisions.

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5. Secure Payment and Data Protection: Trust and security are crucial for e-commerce websites.
Secure payment gateways and encryption technologies protect customers' financial information
during transactions. Websites also implement measures to safeguard personal data, such as customer
profiles and order history, ensuring privacy and compliance with data protection regulations.

6. Customer Support: E-commerce websites typically provide multiple channels for customer
support, including email, live chat, and phone assistance. Prompt and effective customer support
contributes to a positive shopping experience, addressing inquiries, resolving issues, and providing
post-purchase assistance.

7. Social Proof and Feedback: E-commerce websites leverage the power of social proof by
showcasing customer reviews, ratings, and testimonials. This helps build trust, credibility, and
confidence among potential buyers. Feedback from customers also allows businesses to gather
insights, improve products or services, and build long-term customer relationships.

8. Global Reach and Expansion: E-commerce enables businesses to reach a global audience without
the need for physical store expansions. Websites can be easily localized and adapted to different
languages and currencies, allowing businesses to tap into new markets and customer segments.

In conclusion, e-commerce shopping websites have revolutionized the retail industry by providing
convenience, accessibility, a wide product selection, competitive pricing, enhanced shopping
experiences, secure transactions, customer support, social proof, and global reach. As technology
continues to advance, e-commerce is expected to play an even more significant role in the future of
retail.

2). Future Work:

In the future, e-commerce websites are likely to continue evolving and adopting new technologies to
enhance the online shopping experience. Here are some potential future developments for
e-commerce websites:

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Personalization: E-commerce websites will increasingly focus on personalization to cater to

individual customer preferences. They will use advanced algorithms and machine learning techniques
to offer personalized product recommendations, tailored marketing messages, and customized
shopping experiences.

Augmented Reality (AR) and Virtual Reality (VR): E-commerce websites will leverage AR and VR
technologies to provide virtual try-on experiences for products like apparel, accessories, and
cosmetics. Customers will be able to visualize how products will look or fit before making a
purchase, enhancing their confidence in buying online.

Voice Commerce: With the growing popularity of voice assistants like Amazon Alexa, Google
Assistant, and Apple Siri, e-commerce websites will integrate voice commerce capabilities.
Customers will be able to search for products, place orders, and make payments using voice
commands, providing a hands-free shopping experience.

Social Commerce: E-commerce websites will integrate social media features more seamlessly,
allowing customers to make purchases directly within social media platforms. Social commerce will
enable users to discover products through influencers, see real-time product reviews, and make
purchases without leaving their preferred social media apps.

prioritize mobile optimization. They will adopt responsive design principles, improve mobile
payment methods, and develop mobile apps to ensure a seamless and user-friendly experience for
mobile shoppers.

Same-Day Delivery and Fulfillment: E-commerce websites will invest in faster and more efficient
fulfillment methods to meet customer demands for speedy deliveries. Same-day delivery, drone
delivery, and robotic fulfillment centers will become more common, enabling customers to receive
their orders quickly and conveniently.

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Sustainable Practices: E-commerce websites will increasingly focus on sustainability, emphasizing

eco-friendly packaging, carbon-neutral shipping options, and partnerships with ethical and
sustainable brands. Customers will have access to more information about the environmental impact
of products, allowing them to make conscious purchasing decisions.

Enhanced Security: As online threats and data breaches continue to be a concern, e-commerce likely
continue to innovate and adapt to meet changing needs.

APPENDIX
Plagiarism Report -

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