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Design Brief

The document outlines the architectural design brief for the ECR Sky Tower project, a mixed-use high-rise development located on East Coast Road in Chennai, Tamil Nadu. The project aims to create a vertical urban habitat that balances residential and commercial spaces while prioritizing green open areas and sustainable design practices. Key deliverables include master planning, tower massing, and shared amenities layout, with a focus on achieving IGBC Gold or LEED Gold sustainability ratings.

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0% found this document useful (0 votes)
6 views3 pages

Design Brief

The document outlines the architectural design brief for the ECR Sky Tower project, a mixed-use high-rise development located on East Coast Road in Chennai, Tamil Nadu. The project aims to create a vertical urban habitat that balances residential and commercial spaces while prioritizing green open areas and sustainable design practices. Key deliverables include master planning, tower massing, and shared amenities layout, with a focus on achieving IGBC Gold or LEED Gold sustainability ratings.

Uploaded by

mh0427
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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SRM INSTITUTE OF SCIENCE & TECHNOLOGY

(Deemed to be university u/s 3 of UGC Act, 1956)


SCHOOL OF ARCHITECTURE & INTERIOR DESIGN

Architectural Design Brief


M.Arch _II Year
Subject Code: 19ARC711S
Subject Name: Design Studio-III (High-rise)
Subject In charge: Ar.Karthick K A
Mentor : Dr.K.Geetha & Ar.CT.Lakshmanan

Project Title: ECR Sky tower: Mixed-Use High-Rise Urban Habitat

Project Location:

East Coast Road (ECR), Chennai, Tamilnadu


(A prime urban corridor with excellent coastal views, high development potential, and proximity to
IT hubs, hospitality, and institutions.)

Site Area:

11.5 Acres (approx. 46,539 sqm)

Development Type:

High-Rise Mixed-Use Development

 50% Residential
 50% Office/Commercial
 Shared amenities and public realm

Project Vision:

To develop a vertical urban habitat along Chennai’s ECR that harmonizes live-work synergies,
prioritizes green open space (50%), and incorporates world-class shared amenities, smart
infrastructure, and sustainable urban living — setting a new benchmark in mixed-use high-rise
typologies.

Design Objectives:

1. Contextual Urban Response:


Blend modern urban form with the scenic and ecological sensitivities of ECR.
2. Integrated Program:
Foster coexistence of office and residential functions through spatial segregation and shared
amenity spaces.
3. Open Space Emphasis (50%):
Preserve half the site as accessible landscaped open areas for recreation, circulation, and
ecological enhancement.

Page 1 of 3
SRM INSTITUTE OF SCIENCE & TECHNOLOGY
(Deemed to be university u/s 3 of UGC Act, 1956)
SCHOOL OF ARCHITECTURE & INTERIOR DESIGN

4. Shared Amenity Strategy:


Design multifunctional podiums, rooftops, and common zones with amenities used by both
residents and professionals.
5. High-Rise Efficiency:
Optimize verticality for density, natural light, ventilation, and ocean views.
6. Smart + Sustainable Development:
Use green building systems, IoT-based controls, and low-impact design for energy and
water efficiency.

Program Distribution:
Component Allocation Description
Residential 50% Luxury apartments: 2BHK, 3BHK, 4BHK, Sky Villas
Office 50% Grade-A office towers with flexible workspace design
Open Space 50% of site Landscaped greens, public plazas, water features, courts

Functional Zoning:

 Separate vertical cores and entrances for residential and office components
 Shared podium (3–5 floors) connecting both towers with co-living, co-working, wellness
and retail spaces
 Public interface zones at ground level with controlled access points

Proposed Shared Amenities (Podium, Roofs, Ground Level):


Category Shared Facilities
Leisure & Wellness Infinity pool, gymnasium, spa, yoga deck, rooftop bar/lounge
Social & Collaborative Multipurpose hall, co-working lounge, meeting rooms, amphitheater
Retail & F&B Cafeteria, food court, bistro, convenience store, business café
Recreation & Green Sculpture garden, shaded walkways, reflexology path, play courts
Mobility & Utility Shared basement parking, EV charging bays, drop-off zones

Design Guidelines & Massing:


Design Parameter Guideline
Max. Ground Coverage 30–35% to support 50% open space
FAR / FSI Utilization As per CMDA/MRRT guidelines for high-rise zone (use max)
No. of Towers 2–3 towers (residential, office, or hybrid vertical stacks)
Max Tower Height 100–150 meters (subject to AAI/NBCC/Coastal regulation zone)
Open Space Features 3-tier landscape: ground plaza, podium terraces, rooftop
Parking Basement + podium, shared for both uses, separate access

Sustainability Goals:

 IGBC Gold / LEED Gold rating target


 Passive ventilation and daylight design
 Solar PV integration (rooftops + façade)
 Greywater reuse, rainwater harvesting
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SRM INSTITUTE OF SCIENCE & TECHNOLOGY
(Deemed to be university u/s 3 of UGC Act, 1956)
SCHOOL OF ARCHITECTURE & INTERIOR DESIGN

 Smart energy monitoring and HVAC zoning


 Low-VOC materials and local sourcing

Key Deliverables:

1. Master Plan with site zoning and circulation


2. Tower massing and skyline integration
3. Typical floor plans for office and residential units
4. Shared amenities layout (podium + rooftop)
5. Landscape and open space design
6. Parking and access strategy
7. Sustainability and services integration
8. 3D visualizations

Site Details.

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