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The document outlines four key areas for monitoring performance at Starbucks: sales tracking, customer feedback analysis, operational efficiency, and employee performance. Sales tracking involves real-time data analysis to enhance customer satisfaction, while customer feedback analysis utilizes digital platforms to improve service quality. Operational efficiency focuses on automating processes to reduce errors, and employee performance monitoring aids in training and scheduling to maintain brand standards.

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Tan Jiang Ding
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8 views1 page

Presentation Script (English)

The document outlines four key areas for monitoring performance at Starbucks: sales tracking, customer feedback analysis, operational efficiency, and employee performance. Sales tracking involves real-time data analysis to enhance customer satisfaction, while customer feedback analysis utilizes digital platforms to improve service quality. Operational efficiency focuses on automating processes to reduce errors, and employee performance monitoring aids in training and scheduling to maintain brand standards.

Uploaded by

Tan Jiang Ding
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Good afternoon miss now I will present my part this is the 4 areas to be monitored to

gauge performance for Starbucks. The first area will be sales tracking. One of the primary
key metrics that Starbucks monitor is to track sales data across all locations. With real-time
monitoring of sales, Starbucks can identify customer preferences. Next, Saas product like
Salesforce use CRM to analyze customer behavior. Besides that, Starbucks is able to adjust
inventory levels, marketing strategy and boost productivity to maximize customer
satisfaction.

The second area is the customer feedback analysis. Starbucks have collects feedback and
analyze via various digital platforms such as online rating, social media, surveys and others
more. Moreover, the company make decisions better and resolve complaints from customer
to build customer experience. The tools that use in this area will be Qualtrics, Qualtrics is to
design the feedback templates and measure the customer satisfaction. The next point is that
Starbucks will track customer sentiment to identify issues and resolves issues efficiently. This
can improve the quality of service and attract new customer to purchase it.

This is the third area which is operational efficiency. Efficient operations are necessary for
Starbucks to monitors metrics to detect the inefficiencies. Also, this can maintain
consistency and quality in stores worldwide. Apart from that, a software like Toast POS is
going to links inventory and sales for efficiency and also assess transaction history to
automate operations effectively. Follow the software, this can reduces human errors and
overall boost the productivity.

Last area is the employee performance. This is fundamental in delivering customer service
and maintain brand standards for Starbucks. Starbucks is able to tracks employee
engagement to guide training needs and rewards the top performers. Furthermore, the
products such as HotSchedules functions as automates the schedules, controls the labor
costs and align the staffing levels in peak hours. Lastly, HotSchedules streamline
administrative tasks from managers to develop leadership and strength team collaboration.

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