Thanks to visit codestin.com
Credit goes to www.scribd.com

Scribd
Upload
13 views2 pages

Introduction To Design

Graphic design is a profession focused on creating visual communications that convey specific messages, requiring knowledge in various areas such as communication and technology. It encompasses four main areas: industrial design, architectural design, fashion design, and graphic design, each with distinct functions including communication, advertising, and aesthetics. The history of graphic design traces back to early visual expressions and has evolved significantly with advancements in technology, particularly the introduction of computers and the internet.

Uploaded by

ScribdTranslations
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
13 views2 pages

Introduction To Design

Graphic design is a profession focused on creating visual communications that convey specific messages, requiring knowledge in various areas such as communication and technology. It encompasses four main areas: industrial design, architectural design, fashion design, and graphic design, each with distinct functions including communication, advertising, and aesthetics. The history of graphic design traces back to early visual expressions and has evolved significantly with advancements in technology, particularly the introduction of computers and the internet.

Uploaded by

ScribdTranslations
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 2

TOPIC 1: INTRODUCTION TO GRAPHIC DESIGN

CONCEPT. THE PROFESSION OF THE GRAPHIC DESIGNER


It is the name of a profession that involves conceiving, programming, designing, and
to make visual communications, generally produced by industrial means and
intended to convey specific messages to targeted groups.
The designer who works on the interpretation and arrangement of messages has to do with
with planning, not just with aesthetics. That’s why they need to have knowledge of
a series of areas: communication, visual perception, resource management,
technology, media and evaluation techniques and visual language. Also
work as a team.
Graphic design is a profession but it should be called a designer of
visual communication, with a method (design), objective (communication) and a field (it
visual). It is the professional who constructs messages using visual media through a
method.

AREAS AND FUNCTIONS


The design is divided into four areas:
Industrial design: design of objects.
Architectural design: building projects, house, decoration, etc.
Fashion Design: Clothing.
Graphic Design: editorial design (newspapers, magazines, books), design
advertising (ads, brochures, posters), multimedia design
(Internet), corporate identity (logo, signage, etc.)
packaging (packaging design, wrappers, etc.).

FUNCTIONS OF GRAPHIC DESIGN:


It would have a communicative function so that the design is understandable to the viewer.
receptor.
It would have an advertising function: it makes the design visually appealing.
receptor.
It would have an aesthetic function: it tries to be pleasant to the recipient's eye.

HISTORY OF GRAPHIC DESIGN FROM ITS ORIGINS TO


CURRENT EVENTS:
Initially, man expressed himself through visual elements, until acquiring
the language. Visual language continued to be important, especially starting from the
appearance of supports and media. Until man began to use the alphabet, there had been
a sign language (hieroglyphics) that used symbols coordinated with others
A message was given. Initially, stone was used, moving on to scrolls and papyrus.
The natural pigment to be used also varied.
Then came the medieval incunabula (16th century), with whose design they were issued.
messages through design until the arrival of the printing press. This achieved reaching a
a large number of people with many copies. Printing presses began to appear and
they invented new ways to improve it, with typographers and typesetters appearing.
first graphic designers). They composed and laid out the elements of the message.
With the industrial revolution, trade and competitiveness increased, with the
birth of advertising.
With its development, a parallel development of graphic design was also carried out.
to convince the public of the goodness of their product or brand.
The work of the graphic designer should not only be aesthetic, it should also be
cash.
In the 20th century, computers appeared. At first, it was limited to the
technicians and professionals, but it extended to other social groups (PC).
The graphic designer is at a time when their profession has more room.
It was enlarged. Computers were used to simplify applications. The designers
graphics made the applications understandable through visual elements. But there is a
problem; on one side were the classic graphic designers, not used to these
technologies, having to learn them, especially from the Internet and websites.
There was a time when the graphic designer competed with the computer scientists. He had to
a new graphic designer appears, the web designer (HTML, JAVASCRIPT). It is located
between the graphic designer and the informant.

You might also like