Data Analytics in Football: How Statistics Shape
the Game
Research Paper
Author: Independent Researcher
Date: 2025
Introduction
Data analytics has revolutionized modern football, shifting decision-making from intuition to
evidence-based insights.
Player Performance
Advanced metrics such as expected goals (xG), passing networks, and sprint speed analysis are
now crucial in assessing players.
Tactical Analysis
Clubs use analytics to study opponents, optimize formations, and develop game strategies.
Liverpool’s adoption of analytics under Jürgen Klopp is a prime example.
Recruitment and Scouting
Analytics-driven scouting allows clubs to identify undervalued talent. Brentford FC has famously
relied on data to achieve success.
Conclusion
Data analytics will continue to grow, integrating AI and real-time tracking to reshape how football is
played and managed.
References
- Deloitte Annual Review of Football Finance - UEFA Financial Reports - Wilson, J. (2013). Inverting
the Pyramid. - Academic journals on sport economics and analytics - FIFA Technical Reports