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Week 3

- Week 3 topics included SWOT analysis, VRIO framework, value chain analysis, competitive strength assessment, and generic competitive strategies. - Assessment 2 is due on March 31st and requires analyzing a company's industry and competitive conditions using two analytical tools, assessing the company's competitive strength, and formulating a strategy. - The VRIO/VRIN framework analyzes if resources are valuable, rare, imitable, and organized to create competitive advantages.

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38 views13 pages

Week 3

- Week 3 topics included SWOT analysis, VRIO framework, value chain analysis, competitive strength assessment, and generic competitive strategies. - Assessment 2 is due on March 31st and requires analyzing a company's industry and competitive conditions using two analytical tools, assessing the company's competitive strength, and formulating a strategy. - The VRIO/VRIN framework analyzes if resources are valuable, rare, imitable, and organized to create competitive advantages.

Uploaded by

tafhim rashid
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Week 3

MGT5206 Strategy Frameworks and


Sustainability
18 March 2024
What have you learned in Week 3?
• SWOT Analysis
• VRIO Framework
• Value Chain Analysis
• Competitive Strength Assessment
• SFAS matrix
• Five Generic Competitive Strategies
• Cooperative Strategies
Assessment Brief 2 (Submit by 31 March 2024)

• Part 2A: Industry’s Competitive Analysis


• • Use any TWO (2) analytic tools learned in this course to diagnose a company industry's competitive
conditions.

• Part 2B: Company’s Competitive Analysis


• • Use any TWO (2) analytic tools learned in this course to diagnose a company's competitive
conditions.
• • Assess the company's overall competitive strength using competitive weight assessment prior to
strategy formulation.

• Part 2C: Formulate a strategy


• • Formulate ONE appropriate strategy based on Assessment 1 and Part 2A, 2B of this report to build
and defend the competitive advantages of the business.
VRIO/VRIN framework
• Resources vs capabilities
• Any linkages between SWOT and resources/capabilities?
• https://www.businessnewsdaily.com/4245-swot-analysis.html
• Check each resource/capability with V,R,I,N or V,R,I,O test.
Value Chain Analysis?
• https://online.hbs.edu/blog/post/what-is-value-chain-analysis
Review Question

© McGraw-Hill Education.
Review Question (cont’d)

1. Which of Boll & Branch’s costs correspond to the primary activities


depicted in the table?
2. Which of Boll & Branch’s costs correspond to the secondary activities
depicted in the table?
3. What value chain activities might be important in securing or
maintaining Boll & Branch’s competitive advantage?

© McGraw-Hill Education.
Assessment Brief 2

• Part 2A: Industry’s Competitive Analysis


• • Use any TWO (2) analytic tools learned in this course to diagnose a company industry's competitive
conditions.

• Part 2B: Company’s Competitive Analysis


• • Use any TWO (2) analytic tools learned in this course to diagnose a company's competitive
conditions.
• • Assess the company's overall competitive strength using competitive weight assessment prior to
strategy formulation.

• Part 2C: Formulate a strategy


• • Formulate ONE appropriate strategy based on Assessment 1 and Part 2A, 2B of this report to build
and defend the competitive advantages of the business.
Competitive strength assessment table
(compulsory)
Sample?
Assessment Brief 2

Part 2A: Industry’s Competitive Analysis


• Use any TWO (2) analytic tools learned in this course to diagnose a company industry's competitive
conditions.

Part 2B: Company’s Competitive Analysis


• Use any TWO (2) analytic tools learned in this course to diagnose a company's competitive conditions.
• Assess the company's overall competitive strength using competitive weight assessment prior to
strategy formulation.

Part 2C: Formulate a strategy


• Formulate ONE appropriate strategy based on Assessment 1 and Part 2A, 2B of this report to build
and defend the competitive advantages of the business. (Next Week)

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