Candidate relationship management software, also known as candidate experience software, helps HR personnel, recruitment professionals, and hiring managers deliver candidate engagement solutions. These recruiting solutions provide candidates with personalized candidate experiences, leading to improved candidate engagement in the hiring process. Recruiters and HR personnel employ candidate relationship solutions to maintain an engaged talent pipeline, making it easier to provide qualified candidates for open positions.
Candidate relationship management should not be confused with CRM software; although they provide similar solutions, candidate relationship management improves the candidate experience. Candidate relationship management software is often provided as part of a recruitment marketing platform and often integrate with applicant tracking system (ATS) software and job board software.
To qualify for inclusion in the Candidate Relationship Management category, a product must:
Build talent pipelines for open and future positions
Simplify and streamline the application process
Track and manage candidate engagement throughout the recruiting process
